Brothers Moving
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
544,252
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-10-07 16:53:31 UTC
Genres
Biography
The band's discography includes their self-titled debut album in 2012, followed by their sophomore release "Autonomy" in 2018. Brothers Moving has also put out singles and EPs like their rendition of Cab Calloway's "Minnie The Moocher" and a live double-single named "Tea Room Sessions." Recently, in 2022, they dropped two EPs titled "Choppin'" and "Pickin'", with the final EP of the trilogy, "Strummin'", released on January 12, 2024.
Brothers Moving builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, RUSSIA, BRAZIL. With a heavily male (80%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (171,456 avg views per post), while Youtube provides social proof in comments and saves. Affinities with Ableton, Spotify Music, Kodak point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 544,252 · Engagements 8,182 · Rate 1.5% Posts 275 · Views 180,121 · Avg Likes 7,757 · Avg Comments 358 · Avg Views 180,121 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 41% 25-34: 39% 35-44: 11% 45-64: 5% |
Largest: 18-24 (41%); next: 25-34 (39%) |
| Gender Split |
Female: 20% Male: 80% Non-binary/Other: 0% |
Skews male (80%) |
| Top Countries |
UNITED STATES (13%) RUSSIA (11%) BRAZIL (9%) UNITED KINGDOM (6%) IRAN (5%) |
Top regions: UNITED STATES (13%), RUSSIA (11%), BRAZIL (9%) |
| Platform Engagement | Instagram: 475 avg likes/post · Tiktok: 8,665 avg views/post · Youtube: 171,456 avg views/post | Best reach: Youtube 171,456 avg views; best engagement: Youtube 7,113 avg likes |
Top Brand Affinities
Ableton
Spotify Music
Kodak
SoundCloud
Harley-Davidson
Dr. Martens
Beats Electronics
Carhartt
Jack Daniels
musical.ly
Yamaha
Lollapalooza
| Brand | Category | Score |
|---|---|---|
| Ableton | 8.71 | |
| Spotify Music | 2.93 | |
| Kodak | 2.80 | |
| SoundCloud | 2.77 | |
| Harley-Davidson | 2.74 | |
| Dr. Martens | 2.62 | |
| Beats Electronics | 2.60 | |
| Carhartt | 2.43 | |
| Jack Daniels | 2.36 | |
| musical.ly | 2.30 | |
| Yamaha | 2.27 | |
| Lollapalooza | 2.14 | |
| GoPro | 2.06 | |
| Budweiser | 1.96 | |
| Fujifilm | 1.96 | |
| AMC | 1.93 | |
| Guinness | 1.93 | |
| BBC | 1.92 | |
| The North Face | 1.87 | |
| Vans | 1.85 | |
| HBO | 1.73 | |
| Jaguar | 1.72 | |
| Warner Bros | 1.66 | |
| Star Wars | 1.66 | |
| Heineken | 1.63 | |
| Polaroid | 1.58 | |
| Sony | 1.54 | |
| Showtime | 1.51 | |
| Lego | 1.51 | |
| National Geographic | 1.50 | |
| Chrysler | 1.48 | |
| Canon | 1.44 | |
| UFC | 1.44 | |
| Land Rover | 1.44 | |
| Oakley | 1.39 | |
| Cadillac | 1.37 | |
| Universal | 1.35 | |
| Ray-Ban | 1.34 | |
| Red Bull | 1.34 | |
| Adobe | 1.31 | |
| DC Entertainment | 1.30 | |
| Lush | 1.30 | |
| Nikon | 1.29 | |
| Pixar | 1.22 | |
| Nintendo | 1.18 | |
| New Balance | 1.18 | |
| NFL | 1.14 | |
| Tesla Motors | 1.13 | |
| Marvel | 1.13 | |
| Ford | 1.13 |
Official Profiles
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LoginArtist: Brothers Moving
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-07)
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Popularity (2025-10-06)
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