Broiler

Broiler

Country: NO

Influence: 52.76% Fanbase: 37.75% Trending: 60.27% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-08

125,800

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-08 18:47:51 UTC

Genres

poppopnorwegian popelectronictropical housenordic houseelectronicdance

Biography

Norway's biggest DJ and producer duo, Broiler, composed of Mikkel Christiansen and Simen Auke, came together in 2011, releasing music on YouTube from their bedroom. Their debut album, "The Beginning," was a legendary success, amassing over 1 billion streams across platforms with iconic hits like "Money," "Wild Eyes," and their remix of Imagine Dragons' "Shots."

In 2022, Broiler made a Norwegian comeback with Kamelen and Emma Steinbakken on the track "BAP," leading to hits in both Norwegian and English, including the award-winning "OMG," "Det eneste jeg vil er å ha det fett," and the superhit "Åtte shots," released in Norwegian, Swedish, and Danish. With chart-toppers like "1" featuring Hjorterud Álle in 2023, and "når du slår ut håret blir jeg slått ut" with Beathoven in 2024, Broiler has built a reputation for delivering the country's best live shows, headlining major festivals and selling out venues nationwide with "The Beginning Tour," culminating in record-breaking sellouts at Oslo Spektrum and Unity Arena.

Broiler Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Broiler speaks to 18-24 & 25-34 audiences with measurable traction in NORWAY, POLAND, UNITED STATES. Composition is heavily male (75%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (79,150 avg views per post), and Tiktok supplies credible back-and-forth with core fans. Affinity clusters near leading lifestyle names, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Broiler score 5.19%Very Strong bucket.
Followers:125,800
Engagements:6,534
Rate:5.2%
Posts:472
Views:79,882
Avg Likes:5,423
Avg Comments:20
Avg Views:79,882

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 125,800 · Engagements 6,534 · Rate 5.2%
Posts 472 · Views 79,882 · Avg Likes 5,423 · Avg Comments 20 · Avg Views 79,882
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 53%
25-34: 32%
13-17: 7%
35-44: 6%
Largest: 18-24 (53%); next: 25-34 (32%)
Gender Split Female: 25%
Male: 75%
Non-binary/Other: 0%
Skews male (75%)
Top Countries NORWAY (26%)
POLAND (8%)
UNITED STATES (7%)
TüRKIYE (6%)
RUSSIA (6%)
Top regions: NORWAY (26%), POLAND (8%), UNITED STATES (7%)
Platform Engagement Tiktok: 79,150 avg views/post · Youtube: 732 avg views/post Best reach: Tiktok 79,150 avg views; best engagement: Tiktok 5,400 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Broiler

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Broiler today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 08:51:08 Dumme boys NRK mP3 Oslo, NO 150
2025-08-21 08:34:39 Shots (Broiler extended club remix) Zip FM Vilnius, LT 133
2025-08-21 07:52:50 Shots (Broiler extended club remix) Das Neue Rsa Radio Frankfurt, DE 177
2025-08-21 07:52:44 Shots (Broiler extended club remix) Charivari 98.6 Nürnberg, DE 185
2025-08-21 07:52:41 Shots (Broiler extended club remix) Radio Gong 97,1 Nürnberg Nürnberg, DE 183
2025-08-21 07:52:37 Shots (Broiler extended club remix) WDR Funkhaus Europa Cologne, DE 188
2025-08-21 07:48:05 når du slår ut håret blir jeg slått ut NRJ Norge Oslo, NO 96
2025-08-21 07:41:05 Dumme boys VoxPop Tórshavn, FO 154
2025-08-21 05:29:21 BAP The Beat Oslo, NO 132
2025-08-21 04:56:24 Do It NRK mP3 Oslo, NO 167

Popularity (2025-10-07)

Platform%
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Trending Artist