Brian Wilson
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
218,457
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 21:24:09 UTC
Genres
Scores
Biography
Born in 1942 in Hawthorne, California, Brian Wilson's influence on popular music was profound. As the primary songwriter for the Beach Boys, he blended rock urgency with intricate harmonies, leading the band through a period of experimentation and musical evolution. Wilson's solo career, marked by intermittent releases and collaborations, reflected his resilience and continued exploration of new sounds. From acclaimed projects like SMiLE to thematic works like That Lucky Old Sun, Wilson's artistic output remained diverse and innovative, solidifying his status as a visionary composer and enduring icon in the music industry.
Brian Wilson reliably reaches 45-64 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, CANADA. The base is heavily male (83%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (30,850 avg views per post); Instagram layers on depth and replies. The audience sits near MOOG, Ampeg, Pro Tools, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 218,457 · Engagements 5,678 · Rate 2.6% Posts 2,616 · Views 35,056 · Avg Likes 5,529 · Avg Comments 150 · Avg Views 35,056 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 32% 25-34: 27% 18-24: 20% 35-44: 19% |
Largest: 45-64 (32%); next: 25-34 (27%) |
| Gender Split |
Female: 17% Male: 83% Non-binary/Other: 0% |
Skews male (83%) |
| Top Countries |
UNITED STATES (51%) UNITED KINGDOM (7%) CANADA (7%) NIGERIA (4%) AUSTRALIA (3%) |
Top regions: UNITED STATES (51%), UNITED KINGDOM (7%), CANADA (7%) |
| Platform Engagement | Instagram: 4,673 avg likes/post · Tiktok: 30,850 avg views/post · Youtube: 4,206 avg views/post | Best reach: Tiktok 30,850 avg views; best engagement: Instagram 4,673 avg likes |
Top Brand Affinities
MOOG
Ampeg
Pro Tools
Lucasfilm
Amazon Music
Columbia Pictures
Paramount Pictures
NBC
DeLorean Motor Company
Spotify Music
MTV
Margaritaville
| Brand | Category | Score |
|---|---|---|
| MOOG | Automotive | 31.86 |
| Ampeg | Audio & Music Gear | 30.92 |
| Pro Tools | Tools, DIY & Garden | 12.32 |
| Lucasfilm | Entertainment | 11.62 |
| Amazon Music | Entertainment & Media | 8.54 |
| Columbia Pictures | Entertainment | 8.10 |
| Paramount Pictures | Entertainment & Media | 6.91 |
| NBC | Entertainment & Media | 6.65 |
| DeLorean Motor Company | Automotive | 6.46 |
| Spotify Music | Entertainment & Media | 6.02 |
| MTV | Entertainment | 5.68 |
| Margaritaville | Apparel & Fashion | 5.30 |
| Warner Bros | Entertainment | 5.03 |
| Ableton | Audio & Music Gear | 5.03 |
| Nixon | Kitchen & Dining | 5.01 |
| Coors | Alcoholic Beverages | 4.96 |
| Hurley | Apparel & Fashion | 4.58 |
| Pixar | Entertainment | 4.25 |
| Lollapalooza | Entertainment | 4.24 |
| Verizon | Telecom & Internet Services | 4.24 |
| Kodak | Cameras & Photography | 4.09 |
| NHL | Sports & Outdoors | 3.94 |
| Summit Entertainment | Entertainment | 3.85 |
| SoundCloud | Entertainment & Media | 3.76 |
| Coachella | Apparel & Fashion | 3.67 |
| Holden | Automotive | 3.62 |
| Cadillac | Automotive | 3.60 |
| Nickelodeon | Entertainment | 3.58 |
| Star Wars | Entertainment | 3.45 |
| Snoopy And The Peanuts Gang | Entertainment | 3.36 |
| Guinness | Alcoholic Beverages | 3.33 |
| Philips | Consumer Electronics | 3.26 |
| Comedy Central | Entertainment | 3.22 |
| Showtime | Entertainment | 3.12 |
| Budweiser | Beverages | 2.93 |
| BBC | Apparel & Fashion | 2.87 |
| Martini | Alcoholic Beverages | 2.82 |
| ESPN | Entertainment & Media | 2.75 |
| Polaroid | Cameras & Photography | 2.66 |
| The Olympic Games | Sports & Outdoors | 2.50 |
| Nintendo | Gaming & Esports (Software/Titles) | 2.46 |
| WWE | Entertainment | 2.42 |
| Busch | Beverages | 2.36 |
| Walmart | E-commerce & Marketplaces | 2.32 |
| NFL | Sports & Outdoors | 2.30 |
| Beats Electronics | Audio & Music Gear | 2.23 |
| Dr. Martens | Apparel & Fashion | 2.21 |
| Target | Apparel | 2.11 |
| HBO | Entertainment & Media | 2.11 |
| Sprite | Beverages | 2.10 |
Official Profiles
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LoginArtist: Brian Wilson
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Top 10 Songs Played Today
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Total Streams (2025-09-12)
Total: 627,404
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Last.fm |
360,109 | 57.40% |
| [+] |
Spotify |
161,682 | 25.77% |
| [+] |
Pandora |
103,457 | 16.49% |
| [+] |
Audiomack |
2,156 | 0.34% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 01:37:49 | Surf's Up | SooGood Radio | Paris, FR | 239 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |