Brian May
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
3,749,125
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 18:49:01 UTC
Genres
Scores
Biography
Born in 1947, May's musical journey began with building his own guitar and forming the band Smile, which later evolved into the legendary Queen with the addition of Freddie Mercury. Throughout his career, May released solo albums, produced music for films, and engaged in charity work. His contributions to music, alongside his scientific endeavors and philanthropic efforts, led to his knighthood in 2023, cementing his legacy as a multi-faceted artist and activist.
Brian May reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, UNITED KINGDOM, BRAZIL. The demographic tilt is heavily male (76%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 12,343 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to DeLorean Motor Company, Movistar, Comedy Central suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,749,125 · Engagements 41,529 · Rate 1.1% Posts 6,554 · Views 12,343 · Avg Likes 41,474 · Avg Comments 607 · Avg Views 12,343 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 30% 18-24: 25% 35-44: 22% 45-64: 19% |
Largest: 25-34 (30%); next: 18-24 (25%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED STATES (18%) UNITED KINGDOM (12%) BRAZIL (7%) ITALY (7%) ARGENTINA (4%) |
Top regions: UNITED STATES (18%), UNITED KINGDOM (12%), BRAZIL (7%) |
| Platform Engagement | Instagram: 40,979 avg likes/post · Youtube: 12,343 avg views/post | Best reach: Youtube 12,343 avg views; best engagement: Instagram 40,979 avg likes |
Top Brand Affinities
DeLorean Motor Company
Movistar
Comedy Central
Tesco
Columbia Pictures
Lollapalooza
AMC
Prismacolor
Olympus
Cadbury
Primark
BBC
| Brand | Category | Score |
|---|---|---|
| DeLorean Motor Company | 6.25 | |
| Movistar | 5.35 | |
| Comedy Central | 4.12 | |
| Tesco | 3.94 | |
| Columbia Pictures | 3.90 | |
| Lollapalooza | 3.89 | |
| AMC | 3.55 | |
| Prismacolor | 3.44 | |
| Olympus | 3.21 | |
| Cadbury | 3.08 | |
| Primark | 2.84 | |
| BBC | 2.75 | |
| Warner Bros | 2.75 | |
| Star Wars | 2.70 | |
| NHL | 2.57 | |
| Aston Martin | 2.56 | |
| Marvel Entertainment | 2.51 | |
| Faber-Castell | 2.50 | |
| Guinness | 2.30 | |
| Dr. Martens | 2.29 | |
| MTV | 2.18 | |
| Spotify Music | 2.16 | |
| Boeing | 2.08 | |
| Marvel | 2.03 | |
| Jaguar | 1.99 | |
| Showtime | 1.99 | |
| Lego | 1.91 | |
| Pixar | 1.91 | |
| Polaroid | 1.90 | |
| HBO | 1.89 | |
| Universal | 1.88 | |
| Chrysler | 1.84 | |
| Paramount Pictures | 1.67 | |
| Pepsi | 1.60 | |
| Jack Daniels | 1.59 | |
| Fujifilm | 1.58 | |
| Coachella | 1.58 | |
| DC Entertainment | 1.56 | |
| Urban Decay Cosmetics | 1.47 | |
| Yamaha | 1.45 | |
| Nintendo | 1.42 | |
| Walt Disney | 1.42 | |
| Netflix | 1.37 | |
| Pokemon Go | 1.36 | |
| Snapseed | 1.33 | |
| Coca-Cola | 1.33 | |
| Microsoft | 1.30 | |
| Harley-Davidson | 1.29 | |
| NYX Cosmetics | 1.27 | |
| shein | 1.27 |
Official Profiles
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LoginArtist: Brian May
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 08:07:22 | Blue On Black (feat. Kenny Wayne Shepherd, Brantley Gilbert & Brian May) | Planet Rock | London, GB | 259 |
| 2025-08-21 05:28:45 | Blue On Black (feat. Kenny Wayne Shepherd, Brantley Gilbert & Brian May) | WYRG | Indianapolis, IN, US | 50 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |