Brave Girls

Brave Girls — pop artist from KR.

Since their formation in 2011, Brave Girls, a K-pop group from Brave Entertainment, have seen various lineup changes. They gained mainstream success in 2021…

Influence: 59.61% Fanbase: 49.73% Trending: 64.55% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

GENTLE MONSTER • 10.70% • Very Strong

As of 2025-08-15

508,127

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:51:32 UTC

Genres

popk-popk-pop girl grouppopmainstream popasian pop

Biography

Since their formation in 2011, Brave Girls, a K-pop group from Brave Entertainment, have seen various lineup changes. They gained mainstream success in 2021 with their viral hit "Rollin'" from their fifth EP, Summer Queen, which reached the Top Three in South Korea. The group's effervescent dance-pop sound has consistently placed them in the country's Top 30, starting with their debut EP Back to Da Future.

Formed by producer Brave Brothers, the original lineup of Brave Girls achieved early success with their debut single "Do You Know" in 2011. Despite lineup changes, the group continued to release music, with hits like "High Heels" and "We Ride." In 2021, a viral video featuring "Rollin'" propelled the song to the top of the Korean singles chart, leading to the EP Summer Queen reaching number three on the album chart and earning the group accolades as Honorary Ambassadors of Korea Tourism.

Top Brand Affinities

Report Date: 2025-08-15

Brave Girls performs best with fans in the 18-24 range, concentrated in SOUTH KOREA, UNITED STATES, PERU. Audience composition is heavily female (58%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 132,350 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward GENTLE MONSTER, Gundam, Tiffany, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Brave Girls is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Brave Girls score 5.37% — Very Strong bucket.

Brand: GENTLE MONSTERBrand: GundamBrand: Tiffany

Followers:508,127

Engagements:27,273

Rate:5.4%

Posts:1,453

Avg Likes:26,712

Avg Comments:482

Avg Views:148,104

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 508,127 · Engagements 27,273 · Rate 5.4% Posts 1,453 · Views 148,104 · Avg Likes 26,712 · Avg Comments 482 · Avg Views 148,104	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 22% 13-17: 11% 35-44: 4%	Largest: 18-24 (62%); next: 25-34 (22%)
Gender Split	Female: 58% Male: 42% Non-binary/Other: 0%	Skews female (58%)
Top Countries	SOUTH KOREA (42%) UNITED STATES (8%) PERU (6%) PHILIPPINES (6%) INDONESIA (4%)	Top regions: SOUTH KOREA (42%), UNITED STATES (8%), PERU (6%)
Platform Engagement	Instagram: 15,312 avg likes/post · Tiktok: 132,350 avg views/post · Youtube: 15,754 avg views/post	Best reach: Tiktok 132,350 avg views; best engagement: Instagram 15,312 avg likes

Top Brand Affinities

GENTLE MONSTER

Accessories (Bags, Eyewear, Etc.)

Score: 10.70

Gundam

Toys & Games

Score: 5.32

Tiffany

Jewelry & Watches

Score: 4.86

Innisfree

Beauty & Personal Care

Score: 4.70

Shake Shack

Restaurants & Food Service

Score: 4.02

Bandai Namco

Entertainment

Score: 4.01

Final Fantasy

Gaming & Esports (Software/Titles)

Score: 4.01

LG Group

Consumer Electronics

Score: 3.82

Jollibee

Restaurants & Food Service

Score: 3.19

Stüssy

Apparel & Fashion

Score: 2.76

Burger King

Restaurants & Food Service

Score: 2.65

League of Legends

Gaming & Esports (Software/Titles)

Score: 2.53

Brand	Category	Score
GENTLE MONSTER	Accessories (Bags, Eyewear, Etc.)	10.70
Gundam	Toys & Games	5.32
Tiffany	Jewelry & Watches	4.86
Innisfree	Beauty & Personal Care	4.70
Shake Shack	Restaurants & Food Service	4.02
Bandai Namco	Entertainment	4.01
Final Fantasy	Gaming & Esports (Software/Titles)	4.01
LG Group	Consumer Electronics	3.82
Jollibee	Restaurants & Food Service	3.19
Stüssy	Apparel & Fashion	2.76
Burger King	Restaurants & Food Service	2.65
League of Legends	Gaming & Esports (Software/Titles)	2.53
Tiffany & Co	Jewelry & Watches	2.46
Hyundai	Automotive	2.37
Dr. Martens	Apparel & Fashion	2.15
Petronas	Automotive	2.03
Polaroid	Cameras & Photography	1.86
Forever 21	Apparel & Fashion	1.82
Snoopy And The Peanuts Gang	Entertainment	1.81
H&M	Apparel & Fashion	1.75
shein	Apparel & Fashion	1.70
KFC	Restaurants & Food Service	1.68
Activision Blizzard	Gaming & Esports (Software/Titles)	1.61
Coachella	Apparel & Fashion	1.60
Starbucks	Beverages	1.59
Fujifilm	Cameras & Photography	1.57
Pepsi	Beverages	1.55
Sprite	Beverages	1.55
UNIQLO	Other	1.51
Lego	Toys & Games	1.47
Lush	Beauty & Personal Care	1.47
Bershka	Apparel & Fashion	1.44
SheInside	Apparel & Fashion	1.43
Calvin Klein	Apparel & Fashion	1.39
Pokemon Go	Gaming & Esports (Software/Titles)	1.34
KitKat	Snacks & Confectionery	1.29
BBC	Apparel & Fashion	1.29
Nintendo	Gaming & Esports (Software/Titles)	1.28
Pokemon	Toys & Games	1.28
Sephora	Beauty & Personal Care	1.26
Huawei	Mobile Phones & Accessories	1.24
Polo Ralph Lauren	Apparel & Fashion	1.22
CBS Television Studios	Entertainment & Media	1.21
Walt Disney	Entertainment	1.20
Samsung Group	Consumer Electronics	1.18
Snapseed	Software, Apps & SaaS	1.17
Costco	Grocery & Pantry	1.17
Pixar	Entertainment	1.11
Sony	Consumer Electronics	1.09
New Balance	Footwear	1.07