Bratty
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
1,017,201
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 18:57:00 UTC
Genres
Scores
Biography
Bratty converts attention from 18-24 & 25-34 audiences across MEXICO, PERU, COLOMBIA. Audience shape is heavily male (61%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 11,400 avg views per post, with supportive conversation on Instagram. Shared audience with LATAM, Diablo, Suavecito underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,017,201 · Engagements 16,551 · Rate 1.6% Posts 430 · Views 15,387 · Avg Likes 16,440 · Avg Comments 134 · Avg Views 15,387 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 67% 25-34: 20% 13-17: 10% 35-44: 2% |
Largest: 18-24 (67%); next: 25-34 (20%) |
| Gender Split |
Female: 39% Male: 61% Non-binary/Other: 0% |
Skews male (61%) |
| Top Countries |
MEXICO (48%) PERU (8%) COLOMBIA (7%) ARGENTINA (7%) ECUADOR (6%) |
Top regions: MEXICO (48%), PERU (8%), COLOMBIA (7%) |
| Platform Engagement | Instagram: 14,000 avg likes/post · Tiktok: 11,400 avg views/post · Youtube: 3,987 avg views/post | Best reach: Tiktok 11,400 avg views; best engagement: Instagram 14,000 avg likes |
Top Brand Affinities
LATAM
Diablo
Suavecito
Ableton
Cafecito
Pepsi
Cartoon Network
Spotify Music
Prismacolor
Vans
Bershka
Pull&Bear
| Brand | Category | Score |
|---|---|---|
| LATAM | 7.81 | |
| Diablo | 7.39 | |
| Suavecito | 7.12 | |
| Ableton | 6.75 | |
| Cafecito | 6.67 | |
| Pepsi | 5.85 | |
| Cartoon Network | 4.10 | |
| Spotify Music | 3.92 | |
| Prismacolor | 3.54 | |
| Vans | 3.36 | |
| Bershka | 2.74 | |
| Pull&Bear | 2.65 | |
| Monster Beverage | 2.54 | |
| Hot Wheels | 2.54 | |
| Lollapalooza | 2.52 | |
| Coachella | 2.36 | |
| Dr. Martens | 2.27 | |
| Kodak | 2.25 | |
| SoundCloud | 2.16 | |
| Guess | 2.15 | |
| Fujifilm | 2.09 | |
| Tomorrowland | 1.94 | |
| Canon | 1.91 | |
| Nintendo | 1.90 | |
| Beats Electronics | 1.73 | |
| Pixar | 1.68 | |
| Polaroid | 1.57 | |
| Sony | 1.46 | |
| Converse | 1.45 | |
| Nikon | 1.39 | |
| Walmart | 1.39 | |
| Marvel | 1.31 | |
| Warner Bros | 1.31 | |
| Star Wars | 1.28 | |
| Forever 21 | 1.27 | |
| Mitsubishi | 1.24 | |
| DC Entertainment | 1.23 | |
| Adobe | 1.22 | |
| Coca-Cola | 1.20 | |
| Red Bull | 1.19 | |
| SheInside | 1.07 | |
| HBO | 1.06 | |
| Pokemon | 1.05 | |
| Puma | 1.05 | |
| H&M | 1.03 | |
| shein | 1.03 | |
| musical.ly | 1.01 | |
| Levi's | 0.96 | |
| Vogue | 0.92 | |
| Xbox | 0.91 |
Official Profiles
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LoginArtist: Bratty
The map shows every radio station that aired Bratty today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 07:09:43 | Things Will Be Fine (Bratty Remix) | SooGood Radio | Paris, FR | 198 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |