Brandy Clark
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
128,309
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
2025-10-08 18:48:56 UTC
Genres
Biography
Beyond her solo career, Clark, in collaboration with Shane McAnally, has crafted the music for the forthcoming Broadway musical comedy, Shucked, set to premiere on April 4 at New York’s Nederlander Theatre. This project adds to Clark's impressive repertoire, solidifying her status as a multifaceted and influential figure in the music industry.
Brandy Clark converts attention from 25-34 & 45-64 audiences across UNITED STATES, UNITED KINGDOM, CANADA. Audience shape is heavily female (64%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 4,809 avg views per post, with supportive conversation on Instagram. Shared audience with Live Nation, Ariat, Amazon Music underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 128,309 · Engagements 901 · Rate 0.7% Posts 1,880 · Views 4,809 · Avg Likes 901 · Avg Comments 25 · Avg Views 4,809 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 27% 45-64: 25% 35-44: 23% 18-24: 22% |
Largest: 25-34 (27%); next: 45-64 (25%) |
| Gender Split |
Female: 64% Male: 36% Non-binary/Other: 0% |
Skews female (64%) |
| Top Countries |
UNITED STATES (67%) UNITED KINGDOM (7%) CANADA (5%) BRAZIL (3%) GERMANY (2%) |
Top regions: UNITED STATES (67%), UNITED KINGDOM (7%), CANADA (5%) |
| Platform Engagement | Instagram: 609 avg likes/post · Youtube: 4,809 avg views/post | Best reach: Youtube 4,809 avg views; best engagement: Instagram 609 avg likes |
Top Brand Affinities
Live Nation
Ariat
Amazon Music
WNBA
Peloton
NBC
iHeartRadio Music Awards
Margaritaville
Houston Livestock Show and Rodeo
Kroger
Pacific Northwest Wonderland
Pro Tools
| Brand | Category | Score |
|---|---|---|
| Live Nation | Entertainment | 36.24 |
| Ariat | Apparel & Fashion | 27.42 |
| Amazon Music | Entertainment & Media | 25.75 |
| WNBA | Sports & Outdoors | 17.75 |
| Peloton | Sports & Outdoors | 16.18 |
| NBC | Entertainment & Media | 15.27 |
| iHeartRadio Music Awards | Entertainment | 12.01 |
| Margaritaville | Apparel & Fashion | 11.48 |
| Houston Livestock Show and Rodeo | Entertainment | 11.21 |
| Kroger | Grocery & Pantry | 9.96 |
| Pacific Northwest Wonderland | Apparel & Fashion | 9.67 |
| Pro Tools | Tools, DIY & Garden | 9.48 |
| Bud Light | Alcoholic Beverages | 9.37 |
| Verizon | Telecom & Internet Services | 8.91 |
| Macy's | Apparel & Fashion | 8.61 |
| Coors | Alcoholic Beverages | 8.31 |
| Barbie | Toys & Games | 8.12 |
| Delta | Automotive | 7.80 |
| Publix | Grocery & Pantry | 7.04 |
| Chick-fil-A | Restaurants & Food Service | 6.83 |
| Free People | Apparel & Fashion | 6.24 |
| Spotify Music | Entertainment & Media | 6.22 |
| Busch | Beverages | 6.08 |
| Tim Hortons | Food & Snacks | 6.04 |
| Target | Apparel | 5.98 |
| Paramount Pictures | Entertainment | 5.97 |
| The Home Depot | Home & Living | 5.48 |
| Gillette | Beauty & Personal Care | 5.31 |
| Jack Daniels | Beverages | 5.21 |
| FedEx | Travel & Hospitality | 5.21 |
| BarkBox | Pet Supplies | 4.89 |
| Carhartt | Apparel & Fashion | 4.72 |
| ABC | Other | 4.68 |
| ESPN | Entertainment & Media | 4.55 |
| Anthropologie | Apparel & Fashion | 4.51 |
| Kickstarter | E-commerce & Marketplaces | 4.45 |
| NHL | Sports & Outdoors | 4.41 |
| CNN | Entertainment & Media | 4.38 |
| Holden | Automotive | 4.35 |
| Walmart | E-commerce & Marketplaces | 4.32 |
| Cadillac | Automotive | 4.14 |
| Pfizer | Health & Wellness | 4.13 |
| Bentley | Automotive | 4.11 |
| NFL | Sports & Outdoors | 4.04 |
| Budweiser | Beverages | 3.97 |
| Taco Bell | Restaurants & Food Service | 3.87 |
| American Eagle | Apparel & Fashion | 3.80 |
| Kate Spade | Apparel & Fashion | 3.54 |
| NORDSTROM | Apparel & Fashion | 3.45 |
| PetSmart | Pet Supplies | 3.39 |
Official Profiles
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LoginArtist: Brandy Clark
The map shows every radio station that aired Brandy Clark today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-24)
Total: 277,074
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
188,772 | 68.13% |
| [+] |
Last.fm |
57,604 | 20.79% |
| [+] |
Pandora |
23,574 | 8.51% |
| [+] |
Audiomack |
7,036 | 2.54% |
| [+] |
Yandex |
88 | 0.03% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-19)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-19 05:44:45 | Stripes | Chris Country Radio | York, GB | 184 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
