Brad Paisley Brand Affinity ranks highest Ariat at 17.10% . Very Strong. Score DMDB 71.95% | Fanbase 70.28%

Brad Paisley — country artist from US.

Brad Paisley is a highly acclaimed male solo artist in country music with a career spanning nearly 25 years. He has received multiple awards, including three…

Brad Paisley

Superstar

Country: US | Gender: male | Artist ID: 11e81bc1-b5b1-725a-9458-a0369fe50396

Find Artist

Genres

countrycountrycontemporary countrycountry road

Influential: 71.95% Fanbase: 70.28% Trending: 72.79%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 17.10% • Very Strong

As of 2025-09-09

4,603,728

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 71.95% | Fanbase 70.28% | Trending 72.79% | CAREER STAGE: SUPERSTAR

Biography

Brad Paisley is a highly acclaimed male solo artist in country music with a career spanning nearly 25 years. He has received multiple awards, including three GRAMMYs, two American Music Awards, 15 Academy of Country Music Awards, and 14 Country Music Association Awards. Paisley, a member of the Grand Ole Opry since 2001, is known for writing 21 of his 25 No. 1 hits and achieving 10 consecutive Billboard Country Airplay No. 1 singles in 2008. His music has garnered nearly 5 billion career streams.

Report Date: 2025-09-09

Brad Paisley has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, INDIA, CANADA. A male-leaning (50%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 55,000 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Ariat, Scotiabank, Houston Livestock Show and Rodeo signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Brad Paisley score 0.19% — Low bucket.

Brand: AriatBrand: ScotiabankBrand: Houston Livestock Show and Rodeo

Followers:4,603,728

Engagements:8,606

Rate:0.2%

Posts:1,840

Avg Likes:7,620

Avg Comments:606

Avg Views:106,640

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,603,728 · Engagements 8,606 · Rate 0.2% Posts 1,840 · Views 106,640 · Avg Likes 7,620 · Avg Comments 606 · Avg Views 106,640	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 38% 25-34: 33% 35-44: 14% 45-64: 10%	Largest: 18-24 (38%); next: 25-34 (33%)
Gender Split	Female: 50% Male: 50% Non-binary/Other: 0%	Skews male (50%)
Top Countries	UNITED STATES (46%) INDIA (7%) CANADA (6%) NIGERIA (5%) BRAZIL (3%)	Top regions: UNITED STATES (46%), INDIA (7%), CANADA (6%)
Platform Engagement	Instagram: 3,529 avg likes/post · Tiktok: 55,000 avg views/post · Youtube: 51,640 avg views/post	Best reach: Tiktok 55,000 avg views; best engagement: Instagram 3,529 avg likes

Top Brand Affinities

Ariat

Score: 17.10

Scotiabank

Score: 12.31

Houston Livestock Show and Rodeo

Score: 10.89

Pro Tools

Score: 9.80

SeneGence

Score: 9.29

Sennheiser

Score: 9.03

Margaritaville

Score: 8.90

Amazon Music

Score: 7.74

Bud Light

Score: 7.43

iHeartRadio Music Awards

Score: 6.06

Kroger

Score: 5.80

Coors

Score: 5.64

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Top Brand Affinities

Brand	Category	Score
Ariat		17.10
Scotiabank		12.31
Houston Livestock Show and Rodeo		10.89
Pro Tools		9.80
SeneGence		9.29
Sennheiser		9.03
Margaritaville		8.90
Amazon Music		7.74
Bud Light		7.43
iHeartRadio Music Awards		6.06
Kroger		5.80
Coors		5.64
Busch		5.52
Verizon		5.40
Columbia Pictures		5.35
Gillette		5.01
Pacific Northwest Wonderland		4.81
Jeep		4.24
Chick-fil-A		4.23
NBC		4.23
Walmart		3.96
NHL		3.64
Taco Bell		3.44
Bentley		3.43
Heinz		3.37
NFL		3.33
Costco		3.23
Cadillac		3.15
Paramount Pictures		3.13
Carhartt		3.12
WWE		3.03
Coachella		2.99
Target		2.94
Babybump		2.91
Budweiser		2.81
Monster Beverage		2.65
Dodge		2.56
MTV		2.45
Ford		2.40
Chrysler		2.38
Chevrolet		2.37
Under Armour		2.34
Harley-Davidson		2.34
Jack Daniels		2.32
AMC		2.31
LEGOLAND		2.27
Lululemon Athletica		2.24
Volvo		2.12
The Olympic Games		2.07
Guinness		2.06