Boyish
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
27,795
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-10-07 18:49:25 UTC
Genres
Biography
Boyish's recent EPs, "My Friend Mica" and “Little Demon Boy,” have received acclaim from various publications. The duo has shared the stage with artists such as Hippo Campus, King Princess, and The Beaches, showcasing their unique sound and captivating performances.
Boyish draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, BRAZIL, AUSTRALIA. The skew is heavily female (60%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 1,187 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Live Nation, MOOG, Pro Tools makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 27,795 · Engagements 355 · Rate 1.3% Posts 155 · Views 2,237 · Avg Likes 340 · Avg Comments 36 · Avg Views 2,237 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 27% 13-17: 12% 35-44: 7% |
Largest: 18-24 (52%); next: 25-34 (27%) |
| Gender Split |
Female: 60% Male: 40% Non-binary/Other: 0% |
Skews female (60%) |
| Top Countries |
UNITED STATES (57%) BRAZIL (7%) AUSTRALIA (4%) PHILIPPINES (4%) THAILAND (4%) |
Top regions: UNITED STATES (57%), BRAZIL (7%), AUSTRALIA (4%) |
| Platform Engagement | Instagram: 208 avg likes/post · Tiktok: 1,187 avg views/post · Youtube: 1,050 avg views/post | Best reach: Tiktok 1,187 avg views; best engagement: Instagram 208 avg likes |
Top Brand Affinities
Live Nation
MOOG
Pro Tools
Ableton
Amazon Music
Akai
Glossier
Lollapalooza
Sennheiser
Spotify Music
Coachella
Urban Outfitters
| Brand | Category | Score |
|---|---|---|
| Live Nation | 41.26 | |
| MOOG | 19.05 | |
| Pro Tools | 16.85 | |
| Ableton | 16.47 | |
| Amazon Music | 15.03 | |
| Akai | 15.00 | |
| Glossier | 14.68 | |
| Lollapalooza | 11.82 | |
| Sennheiser | 11.49 | |
| Spotify Music | 10.39 | |
| Coachella | 8.41 | |
| Urban Outfitters | 8.21 | |
| Brandy Melville | 8.04 | |
| SoundCloud | 7.32 | |
| Free People | 7.06 | |
| Kickstarter | 6.67 | |
| Dr. Martens | 5.98 | |
| Polaroid | 5.71 | |
| Hot Topic | 5.51 | |
| Verizon | 5.21 | |
| Showtime | 5.20 | |
| Kodak | 4.77 | |
| Taco Bell | 4.72 | |
| Paramount Pictures | 4.46 | |
| iHeartRadio Music Awards | 4.20 | |
| American Eagle | 3.66 | |
| Oculus | 3.46 | |
| Carhartt | 3.21 | |
| Nickelodeon | 3.19 | |
| Gatorade | 3.13 | |
| NBC | 3.08 | |
| Tinder | 3.02 | |
| MTV | 2.91 | |
| Fujifilm | 2.81 | |
| Beats Electronics | 2.75 | |
| Target | 2.72 | |
| Prismacolor | 2.69 | |
| Budweiser | 2.59 | |
| Fenty beauty | 2.40 | |
| Emporium | 2.40 | |
| Walmart | 2.35 | |
| ASOS | 2.30 | |
| Busch | 2.29 | |
| The Olympic Games | 2.25 | |
| Sprite | 2.23 | |
| Philips | 2.19 | |
| Chipotle Mexican Grill | 2.17 | |
| Pixar | 2.07 | |
| Vogue | 1.97 | |
| Airbnb | 1.91 |
Official Profiles
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LoginArtist: Boyish
The map shows every radio station that aired Boyish today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-19)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-19 08:16:22 | Girls Are Mean | WNYU-FM | New York, NY, US | 164 |
Popularity (2025-10-06)
| Platform | % |
|---|---|
| No data. | |
