Boyce Avenue
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,757,696
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:52:20 UTC
Genres
Biography
For general inquiries, contact [email protected]. Booking inquiries can be directed to [email protected] (worldwide excluding North America) or [email protected] (North America). For sync inquiries, reach out to [email protected].
Boyce Avenue performs best with fans in the 18-24 range, concentrated in BRAZIL, UNITED STATES, PHILIPPINES. Audience composition is male-leaning (53%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 49,337 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Banco Bradesco, Jollibee, NBC, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Boyce Avenue is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,757,696 · Engagements 7,276 · Rate 0.3% Posts 2,814 · Views 118,937 · Avg Likes 6,766 · Avg Comments 177 · Avg Views 118,937 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 35% 35-44: 6% 13-17: 5% |
Largest: 18-24 (52%); next: 25-34 (35%) |
| Gender Split |
Female: 47% Male: 53% Non-binary/Other: 0% |
Skews male (53%) |
| Top Countries |
BRAZIL (21%) UNITED STATES (15%) PHILIPPINES (11%) INDONESIA (9%) UNITED KINGDOM (6%) |
Top regions: BRAZIL (21%), UNITED STATES (15%), PHILIPPINES (11%) |
| Platform Engagement | Instagram: 2,175 avg likes/post · Youtube: 49,337 avg views/post | Best reach: Youtube 49,337 avg views; best engagement: Instagram 2,175 avg likes |
Top Brand Affinities
Banco Bradesco
Jollibee
NBC
Lollapalooza
Primark
Boeing
Tomorrowland
Jack Daniels
Sunnies Studios
Aperol
HBO
McLaren
| Brand | Category | Score |
|---|---|---|
| Banco Bradesco | 7.14 | |
| Jollibee | 6.00 | |
| NBC | 3.04 | |
| Lollapalooza | 2.56 | |
| Primark | 2.43 | |
| Boeing | 1.96 | |
| Tomorrowland | 1.81 | |
| Jack Daniels | 1.73 | |
| Sunnies Studios | 1.73 | |
| Aperol | 1.61 | |
| HBO | 1.61 | |
| McLaren | 1.59 | |
| Coca-Cola | 1.53 | |
| shein | 1.52 | |
| UFC | 1.48 | |
| Snapseed | 1.45 | |
| KitKat | 1.44 | |
| Bellagio | 1.41 | |
| Starbucks | 1.38 | |
| SheInside | 1.36 | |
| McDonald's | 1.36 | |
| DC Entertainment | 1.34 | |
| Renault | 1.32 | |
| Beats Electronics | 1.30 | |
| Converse | 1.27 | |
| Pandora | 1.25 | |
| Cadillac | 1.25 | |
| Ferrero | 1.24 | |
| Pokemon Go | 1.24 | |
| Puma | 1.24 | |
| Walt Disney | 1.23 | |
| Guinness | 1.23 | |
| NFL | 1.22 | |
| Netflix | 1.22 | |
| Fujifilm | 1.21 | |
| Star Wars | 1.21 | |
| Ray-Ban | 1.20 | |
| Sony | 1.20 | |
| Nutella | 1.19 | |
| Calvin Klein | 1.17 | |
| H&M | 1.17 | |
| Marvel Entertainment | 1.16 | |
| MAC Cosmetics | 1.15 | |
| Guess | 1.15 | |
| OREO | 1.14 | |
| Travelgram | 1.14 | |
| BBC | 1.13 | |
| Spotify Music | 1.11 | |
| National Geographic | 1.08 | |
| Heineken | 1.08 |
Official Profiles
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LoginArtist: Boyce Avenue
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
