
Boy Harsher
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
160,546
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-10-08 18:43:15 UTC
Genres
Biography
Based in Savannah and later Northampton, Boy Harsher continued to evolve their sound, launching their Nude Club imprint in 2018 and exploring themes of personal loss and mental illness on Careful. In 2022, they released a short film titled The Runner, further showcasing their multi-disciplinary approach to artistry.
Boy Harsher performs best with fans in the 18-24 range, concentrated in UNITED STATES, MEXICO, BRAZIL. Audience composition is heavily male (61%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 3,630 avg views per post, with Tiktok providing steady community replies and saves. Brand adjacency trends toward leading lifestyle names, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Boy Harsher is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 160,546 · Engagements 494 · Rate 0.3% Posts 172 · Views 7,073 · Avg Likes 443 · Avg Comments 15 · Avg Views 7,073 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 41% 25-34: 40% 35-44: 12% 45-64: 4% |
Largest: 18-24 (41%); next: 25-34 (40%) |
Gender Split |
Female: 39% Male: 61% Non-binary/Other: 0% |
Skews male (61%) |
Top Countries |
UNITED STATES (21%) MEXICO (7%) BRAZIL (7%) GERMANY (6%) FRANCE (4%) |
Top regions: UNITED STATES (21%), MEXICO (7%), BRAZIL (7%) |
Platform Engagement | Tiktok: 3,630 avg views/post · Youtube: 3,443 avg views/post | Best reach: Tiktok 3,630 avg views; best engagement: Tiktok 294 avg likes |
Top Brand Affinities
Brand | Category | Score |
---|---|---|
Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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LoginArtist: Boy Harsher
The map shows every radio station that aired Boy Harsher today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-21 08:34:35 | House Of Self-Undoing - Boy Harsher remix | XHOF-FM [Reactor 105.7] | Mexico City, DF, MX | 237 |
2025-08-21 08:02:12 | Just A Western (Boy Harsher Remix) | Kanal K | Wettingen, CH | 235 |
2025-08-21 05:44:07 | Just A Western (Boy Harsher Remix) | WRUW 91.1 FM | Cleveland, US | 203 |
2025-08-21 04:10:01 | Give Me a Reason | Radio Raheem | Milano, IT | 253 |
2025-08-21 03:10:50 | Subdue Yourself | OpenLab | Ibiza, ES | 166 |
2025-08-21 02:07:09 | Give Me a Reason | Beaub FM | Limoges, FR | 254 |
2025-08-21 01:29:04 | LA | ČRo Radio Wave | Prague, CZ | 329 |
2025-08-21 00:23:40 | LA | Primitive | Reims, FR | 327 |
Popularity (2025-10-07)
Platform | % |
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No data. |