Bonnie Tyler Brand Affinity ranks highest Warner Music at 25.19% . Very Strong. Score DMDB 63.52% | Fanbase 57.77%

Bonnie Tyler — pop artist from US.

Bonnie Tyler, a renowned vocalist known for her powerhouse voice, continues to showcase her enduring talent with the release of her latest single, "Yes I Can."…

Bonnie Tyler

Recognizable

Country: US | Gender: female | Artist ID: 11e81bd3-147e-e888-a5f4-a0369fe50396

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Genres

poppopnew wave popmainstream poprocksoft rockpop rockeuropeaneuropop

Influential: 63.52% Fanbase: 57.77% Trending: 66.40%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 25.19% • Very Strong

As of 2025-09-09

3,099,689

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 63.52% | Fanbase 57.77% | Trending 66.40% | CAREER STAGE: MAINSTREAM

Biography

Bonnie Tyler, a renowned vocalist known for her powerhouse voice, continues to showcase her enduring talent with the release of her latest single, "Yes I Can." Throughout her illustrious career, Bonnie has defied expectations and achieved significant success, from her early hits like "Lost in France" and "It's a Heartache" to the groundbreaking album "Faster Than the Speed of Night," which made her the first British female artist to debut at number one on the UK Albums Chart. Her iconic anthems such as "Total Eclipse of the Heart" and "Holding Out for a Hero" have solidified her status as a cultural icon beloved by fans worldwide.

Embracing a modern edge while staying true to her signature sound, Bonnie's latest music, including "Yes I Can," reflects her unwavering spirit and resilience. Co-written by acclaimed Nashville songwriters Bill Diluigi and Hannah McNeil, the empowering anthem premiered on the European Silvester-Schlagerbooom show and is accompanied by a visually captivating music video that chronicles the pivotal moments in Bonnie's remarkable life and career.

Report Date: 2025-09-09

Bonnie Tyler builds repeat engagement among 18-24 & 25-34 audiences throughout BRAZIL, UNITED STATES, FRANCE. With a male-leaning (55%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (42,200 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with Warner Music, KARL LAGERFELD, Amazon Music point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Bonnie Tyler score 0.12% — Low bucket.

Brand: Warner MusicBrand: KARL LAGERFELDBrand: Amazon Music

Followers:3,099,689

Engagements:3,690

Rate:0.1%

Posts:947

Avg Likes:3,425

Avg Comments:168

Avg Views:50,479

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,099,689 · Engagements 3,690 · Rate 0.1% Posts 947 · Views 50,479 · Avg Likes 3,425 · Avg Comments 168 · Avg Views 50,479	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 35% 25-34: 32% 35-44: 18% 45-64: 12%	Largest: 18-24 (35%); next: 25-34 (32%)
Gender Split	Female: 45% Male: 55% Non-binary/Other: 0%	Skews male (55%)
Top Countries	BRAZIL (26%) UNITED STATES (15%) FRANCE (4%) UNITED KINGDOM (4%) MEXICO (4%)	Top regions: BRAZIL (26%), UNITED STATES (15%), FRANCE (4%)
Platform Engagement	Instagram: 1,206 avg likes/post · Tiktok: 42,200 avg views/post · Youtube: 8,279 avg views/post	Best reach: Tiktok 42,200 avg views; best engagement: Tiktok 1,543 avg likes

Top Brand Affinities

Warner Music

Score: 25.19

KARL LAGERFELD

Score: 8.53

Amazon Music

Score: 7.64

River Island

Score: 6.37

Ryanair

Score: 6.14

NBC

Score: 5.68

Resident Evil

Score: 5.66

Movistar

Score: 5.47

Lufthansa

Score: 5.21

MTV

Score: 4.74

Pull&Bear

Score: 4.44

Selfiegram

Score: 4.15

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Top Brand Affinities

Brand	Category	Score
Warner Music		25.19
KARL LAGERFELD		8.53
Amazon Music		7.64
River Island		6.37
Ryanair		6.14
NBC		5.68
Resident Evil		5.66
Movistar		5.47
Lufthansa		5.21
MTV		4.74
Pull&Bear		4.44
Selfiegram		4.15
Columbia Pictures		3.91
Harrods		3.50
The Witcher		3.34
BBC		3.18
Alfa Romeo		3.16
Spotify Music		2.98
Paramount Pictures		2.86
Primark		2.82
Warner Bros		2.81
Pixar		2.67
Boeing		2.56
Lollapalooza		2.55
Baileys		2.55
Versace		2.54
Vogue		2.51
Tiffany		2.34
AMC		2.33
Guinness		2.24
Tomorrowland		2.21
ASOS		2.20
Budweiser		2.09
Ray-Ban		2.05
Heineken		2.00
Dolce & Gabbana		1.99
Aperol		1.89
Universal		1.83
Armani		1.76
Star Wars		1.71
HBO		1.62
Bellagio		1.61
Polo Ralph Lauren		1.58
Cadillac		1.57
Calvin Klein		1.57
Coca-Cola		1.55
Jaguar		1.53
Volvo		1.52
Netflix		1.50
Lush		1.46