Bond

Bond — pop artist from GB.

BOND, the original electric string quartet comprised of Tania Davis, Eos Counsell, Elspeth Hanson, and Gay-Yee Westerhoff, is the best-selling string quartet…

Influence: 52.75% Fanbase: 28.82% Trending: 64.71% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-08-15

53,712

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-08 18:47:55 UTC

Genres

poppoppop violin

Biography

BOND, the original electric string quartet comprised of Tania Davis, Eos Counsell, Elspeth Hanson, and Gay-Yee Westerhoff, is the best-selling string quartet of all time with over 5 million album sales. Their multi-genre music has earned them multiple No.1 hits in 96 countries and 70 Gold and Platinum discs worldwide. The quartet's impressive discography includes 4 studio albums, 11 singles, 1 EP, and a best of compilation, with their electrifying performances taking place at renowned venues like London’s Royal Albert Hall, Sydney Opera House, and New York’s Radio City Music Hall, as well as iconic locations such as The Brandenburg Gates and The Pyramids. BOND has also graced major events like the London 2012 Olympics Closing Ceremony, the US and Asian MTV Awards, Shea Stadium in New York, and Formula 1 races worldwide.

Top Brand Affinities

Report Date: 2025-08-15

Bond maintains consistent pull among 25-34 & 18-24 audiences across UNITED STATES, MEXICO, BRAZIL. The audience leans heavily male (60%), so brand cues around style and status perform well. The clearest reach is on Youtube with 10,952,963 avg views per post; Youtube functions as the community touchpoint. Affinity with leading lifestyle names makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Bond score 91.41% — Very Strong bucket.

Followers:53,712

Engagements:49,100

Rate:91.4%

Posts:9

Avg Likes:47,278

Avg Comments:3,604

Avg Views:10,952,963

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 53,712 · Engagements 49,100 · Rate 91.4% Posts 9 · Views 10,952,963 · Avg Likes 47,278 · Avg Comments 3,604 · Avg Views 10,952,963	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 37% 18-24: 36% 35-44: 14% 45-64: 11%	Largest: 25-34 (37%); next: 18-24 (36%)
Gender Split	Female: 40% Male: 60% Non-binary/Other: 0%	Skews male (60%)
Top Countries	UNITED STATES (12%) MEXICO (11%) BRAZIL (6%) INDONESIA (6%) VIETNAM (4%)	Top regions: UNITED STATES (12%), MEXICO (11%), BRAZIL (6%)
Platform Engagement	Tiktok: 0 avg views/post · Youtube: 10,952,963 avg views/post	Best reach: Youtube 10,952,963 avg views; best engagement: Youtube 47,278 avg likes