Blur
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-01
1,713,448
Social Media Followers
As of 2025-10-01
00:00:00
Hours Airplay
2025-12-07 08:46:56 UTC
Genres
Biography
Following a period of reinvention and a shift towards American indie rock influences, Blur found success with their self-titled album in 1997, particularly in the U.S. with hits like "Song 2." Despite internal changes and individual pursuits, Blur reunited for various projects, including tours and releases like Think Tank in 2003. The band's legacy continued with intermittent reunions and retrospective releases, culminating in the 2015 album The Magic Whip, showcasing their enduring influence in the music industry.
Blur maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, UNITED KINGDOM, ARGENTINA. The audience leans heavily male (65%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 40,600 avg views per post; Instagram functions as the community touchpoint. Affinity with MOOG, Fred Perry, Movistar makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,713,448 · Engagements 26,759 · Rate 1.6% Posts 851 · Views 55,883 · Avg Likes 26,206 · Avg Comments 191 · Avg Views 55,883 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 40% 25-34: 37% 35-44: 13% 13-17: 6% |
Largest: 18-24 (40%); next: 25-34 (37%) |
| Gender Split |
Female: 35% Male: 65% Non-binary/Other: 0% |
Skews male (65%) |
| Top Countries |
UNITED STATES (13%) UNITED KINGDOM (10%) ARGENTINA (8%) MEXICO (7%) BRAZIL (6%) |
Top regions: UNITED STATES (13%), UNITED KINGDOM (10%), ARGENTINA (8%) |
| Platform Engagement | Instagram: 21,947 avg likes/post · Tiktok: 40,600 avg views/post · Youtube: 15,283 avg views/post | Best reach: Tiktok 40,600 avg views; best engagement: Instagram 21,947 avg likes |
Top Brand Affinities
MOOG
Fred Perry
Movistar
Lollapalooza
Tate Modern
DeLorean Motor Company
Ableton
Dr. Martens
Columbia Pictures
Spotify Music
Guinness
BBC
| Brand | Category | Score |
|---|---|---|
| MOOG | 16.55 | |
| Fred Perry | 15.49 | |
| Movistar | 10.85 | |
| Lollapalooza | 9.80 | |
| Tate Modern | 8.17 | |
| DeLorean Motor Company | 6.81 | |
| Ableton | 6.10 | |
| Dr. Martens | 5.19 | |
| Columbia Pictures | 4.69 | |
| Spotify Music | 3.92 | |
| Guinness | 3.85 | |
| BBC | 3.79 | |
| Kodak | 3.79 | |
| Leica | 3.72 | |
| MTV | 3.71 | |
| Warner Bros | 3.67 | |
| Star Wars | 3.42 | |
| Comedy Central | 3.27 | |
| Cartoon Network | 3.19 | |
| AMC | 3.14 | |
| Summit Entertainment | 3.12 | |
| Fujifilm | 3.06 | |
| Polaroid | 2.98 | |
| Lego | 2.95 | |
| Pepsi | 2.85 | |
| Snoopy And The Peanuts Gang | 2.83 | |
| Nintendo | 2.78 | |
| Gundam | 2.67 | |
| Vans | 2.65 | |
| Carhartt | 2.51 | |
| HBO | 2.45 | |
| Jaguar | 2.39 | |
| A Game of Tones | 2.14 | |
| Heineken | 2.11 | |
| Tesco | 2.07 | |
| Coachella | 2.03 | |
| Transformers | 1.97 | |
| SoundCloud | 1.97 | |
| Pantone Inc | 1.96 | |
| Jack Daniels | 1.93 | |
| DC Entertainment | 1.83 | |
| Marvel Entertainment | 1.83 | |
| Lush | 1.78 | |
| Cafecito | 1.77 | |
| Converse | 1.76 | |
| Pixar | 1.75 | |
| Marvel | 1.72 | |
| Fiat | 1.67 | |
| The North Face | 1.64 | |
| Showtime | 1.56 |
Official Profiles
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LoginArtist: Blur
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Top 10 Songs Played Today
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Total Streams (2025-09-30)
Total: 12,213,189
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
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11,061,593 | 90.57% |
| [+] |
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668,678 | 5.48% |
| [+] |
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482,918 | 3.95% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















