Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
44,971
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-10-08 16:56:12 UTC
Genres
Biography
Remaining independent throughout his career, Blu continued to release multiple projects annually, collaborating with a variety of artists such as Ta'Raach and Oh No. His discography expanded rapidly, with standout albums like Gods in the Spirit, Titans in the Flesh (2018) produced by Nottz and A Long Red Hot Los Angeles Summer Night (2019) with Oh No. Blu's dedication to crafting well-written songs and his dynamic collaborations have solidified his status as a respected figure in hip-hop, showcasing his versatility and enduring creativity.
Blu resonates with 25-34 & 35-44 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, CANADA. The demographic is heavily male (79%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Instagram, averaging 478 avg likes per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Akai, Mixcloud, Ableton maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 44,971 · Engagements 478 · Rate 1.1% Posts 220 · Views 0 · Avg Likes 478 · Avg Comments 23 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 49% 35-44: 28% 18-24: 16% 45-64: 5% |
Largest: 25-34 (49%); next: 35-44 (28%) |
Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
Top Countries |
UNITED STATES (75%) UNITED KINGDOM (3%) CANADA (3%) BRAZIL (2%) GERMANY (1%) |
Top regions: UNITED STATES (75%), UNITED KINGDOM (3%), CANADA (3%) |
Platform Engagement | Instagram: 478 avg likes/post | best engagement: Instagram 478 avg likes |
Top Brand Affinities
Akai
Mixcloud
Ableton
MOOG
Pro Tools
Beats Electronics
Amazon Music
Marc O'Polo
SoundCloud
Pioneer
New Era
Los Angeles Lakers
Brand | Category | Score |
---|---|---|
Akai | 107.36 | |
Mixcloud | 45.92 | |
Ableton | 34.77 | |
MOOG | 32.32 | |
Pro Tools | 27.30 | |
Beats Electronics | 24.72 | |
Amazon Music | 20.37 | |
Marc O'Polo | 17.09 | |
SoundCloud | 16.51 | |
Pioneer | 12.59 | |
New Era | 11.50 | |
Los Angeles Lakers | 10.15 | |
Spotify Music | 9.17 | |
Tekken | 8.12 | |
Stüssy | 7.98 | |
Capcom | 7.79 | |
Sneaker News | 7.63 | |
Sneakerhead | 7.25 | |
iHeartRadio Music Awards | 7.14 | |
Hennessy | 6.90 | |
Atmos | 6.77 | |
Foot Locker | 6.72 | |
ESPN | 6.55 | |
Sega | 6.05 | |
NBA | 5.64 | |
Mortal Kombat | 5.63 | |
Nice Kicks | 5.46 | |
Kickstagram | 5.31 | |
Coachella | 5.30 | |
CNN | 5.20 | |
Carhartt | 5.09 | |
Timberland | 4.79 | |
Warner Bros | 4.77 | |
MTV | 4.53 | |
Kodak | 4.32 | |
Supreme | 4.30 | |
NFL | 4.21 | |
Paramount Pictures | 4.10 | |
Universal | 3.92 | |
Polo Ralph Lauren | 3.81 | |
Comedy Central | 3.62 | |
Guess | 3.61 | |
Nickelodeon | 3.59 | |
WWE | 3.44 | |
Gatorade | 3.40 | |
New Balance | 3.31 | |
Nintendo | 3.18 | |
Cadillac | 3.17 | |
Gundam | 3.11 | |
Columbia Pictures | 3.04 |
Official Profiles
Login to view Contact
LoginArtist: Blu
The map shows every radio station that aired Blu today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-10-01)
Total: 15
PLATFORM | TOTAL | % | |
---|---|---|---|
[+] |
![]() |
10 | 66.67% |
[+] |
![]() |
5 | 33.33% |
[+] |
![]() |
0 | 0.00% |
[+] |
![]() |
0 | 0.00% |
[+] |
![]() |
0 | 0.00% |
[+] |
![]() |
0 | 0.00% |
[+] |
![]() |
0 | 0.00% |
[+] |
![]() |
0 | 0.00% |
[+] |
![]() |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-21 05:23:14 | Could've Been Different (Feat. Blu & Shamir) | RTBF Jam | Brussels, BE | 168 |
Popularity (2025-10-07)
Platform | % |
---|---|
No data. |