BLR

BLR

Country: NL

Influential: 53.59% Fanbase: 26.85% Trending: 66.95%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-15

143,000

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 20:40:33 UTC

Genres

hip-hop & raphip-hop/rapelectronichousedancedutch edm

Scores

Score: DMDB 53.60% | Fanbase 26.90% | Trending 67.00% | CAREER STAGE: MID_LEVEL

Biography

Leon Bolier, under the alias BLR, introduced a deeper, darker, and melodic club-focused sound with the release of "Nungwi" on Tiësto's label, Aftr:Hrs. The track quickly gained popularity, crossing genre borders and accumulating over 10 million Spotify streams. BLR's experimental yet dancefloor-friendly music continued to captivate fans and industry insiders, leading to performances at major festivals like Tomorrowland and the release of his debut album "Odyssee" in 2019, which showcased his diverse musical style across 15 tracks.

BLR's success extended beyond his debut release, with subsequent tracks like "Taj" amassing over 100 million YouTube views within a year. His growing acclaim in the music industry resulted in invitations to perform at various festivals and club gigs worldwide, solidifying his status as both a fan and industry favorite.
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BLR Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

BLR cuts through with 18-24 & 25-34 audiences and consistency across POLAND, HUNGARY, ARGENTINA. A heavily male (64%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 42,326 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with leading lifestyle names, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist BLR score 0.57%Low bucket.
Followers:143,000
Engagements:811
Rate:0.6%
Posts:74
Views:42,326
Avg Likes:800
Avg Comments:9
Avg Views:42,326

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 143,000 · Engagements 811 · Rate 0.6%
Posts 74 · Views 42,326 · Avg Likes 800 · Avg Comments 9 · Avg Views 42,326
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 42%
25-34: 36%
35-44: 13%
13-17: 5%
Largest: 18-24 (42%); next: 25-34 (36%)
Gender Split Female: 36%
Male: 64%
Non-binary/Other: 0%
Skews male (64%)
Top Countries POLAND (13%)
HUNGARY (12%)
ARGENTINA (9%)
UKRAINE (6%)
UNITED STATES (6%)
Top regions: POLAND (13%), HUNGARY (12%), ARGENTINA (9%)
Platform Engagement Youtube: 42,326 avg views/post Best reach: Youtube 42,326 avg views; best engagement: Youtube 800 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: BLR

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired BLR today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-11)

Total: 1,203,781

PLATFORM TOTAL %
Spotify Spotify 794,879 66.03%
Yandex Yandex 408,902 33.97%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 02:04:18 Méduse Power Hit Radio Vilnius, LT 201
2025-08-21 01:01:34 Rush (ABGT603) - 2AM Club Mix (Mixed) Radioshakehit Turin, IT 10

Popularity (2025-10-02)

Platform%
No data.