Blow

Blow

Country: FR

Influential: 52.50% Fanbase: 27.49% Trending: 65.01%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Accor Hotels • 64.76% • Very Strong

As of 2025-09-08

8,831

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 18:53:04 UTC

Genres

popfrench indie popindie poppopr&b, funk & soulrnbelectronicnew french touchelectronicfrench indietronica

Scores

Score: DMDB 52.50% | Fanbase 27.50% | Trending 65.00% | CAREER STAGE: MID_LEVEL

Biography

Paris-based band BLOW follows up their debut album "Vertigo" with the new indie-pop release "Shake The Disease," produced by Crayon. This album showcases purer, more organic sounds reminiscent of the 70’s and 80’s, offering a return to basics without ignoring the present reality. With singles like "Full Delight" and "Shake The Disease" featuring Anna Majidson, the album has garnered support from a variety of French and international media outlets, including KCRW, Earmilk, and CultureBox.
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Blow Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Blow keeps 25-34 & 18-24 audiences engaged throughout FRANCE, UNITED STATES, MEXICO. The composition is heavily female (66%), which favors creative built around style signals and community validation. Results concentrate on Instagram at 180 avg likes per post, while Instagram maintains continuity between bigger moments. Overlap with Accor Hotels, Fnac, Monoprix supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Blow score 2.04%Strong bucket.
Brand: Accor HotelsBrand: FnacBrand: Monoprix
Followers:8,831
Engagements:180
Rate:2.0%
Posts:93
Views:0
Avg Likes:180
Avg Comments:15
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 8,831 · Engagements 180 · Rate 2.0%
Posts 93 · Views 0 · Avg Likes 180 · Avg Comments 15 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 45%
18-24: 29%
35-44: 16%
45-64: 5%
Largest: 25-34 (45%); next: 18-24 (29%)
Gender Split Female: 66%
Male: 34%
Non-binary/Other: 0%
Skews female (66%)
Top Countries FRANCE (59%)
UNITED STATES (5%)
MEXICO (3%)
BRAZIL (3%)
ITALY (3%)
Top regions: FRANCE (59%), UNITED STATES (5%), MEXICO (3%)
Platform Engagement Instagram: 180 avg likes/post best engagement: Instagram 180 avg likes

Top Brand Affinities

Accor Hotels
Score: 64.76
Fnac
Score: 40.98
Monoprix
Score: 34.85
Galeries Lafayette
Score: 29.32
MOOG
Score: 28.27
Sandro
Score: 21.38
Ricard
Score: 20.30
Air France
Score: 15.50
Ableton
Score: 14.91
Akai
Score: 14.81
Garnier
Score: 13.45
Longchamp
Score: 13.22
Brand Category Score
Accor Hotels 64.76
Fnac 40.98
Monoprix 34.85
Galeries Lafayette 29.32
MOOG 28.27
Sandro 21.38
Ricard 20.30
Air France 15.50
Ableton 14.91
Akai 14.81
Garnier 13.45
Longchamp 13.22
JACQUEMUS 12.14
Pro Tools 11.59
Amazon Music 9.91
KARL LAGERFELD 8.48
Décathlon 8.32
Montblanc 8.20
Lollapalooza 8.00
Pioneer 7.03
Kodak 7.02
Tate Modern 6.26
Calzedonia 6.11
Guerlain 6.03
Pull&Bear 5.35
Polaroid 5.25
NBC 4.83
Citroen 4.81
Leica 4.80
Olympus 4.71
Loewe 4.43
Dr. Martens 4.31
Oculus 4.18
Hublot 4.09
Yves Saint Laurent 4.05
Lacoste 4.00
BALMAIN 3.99
Summit Entertainment 3.95
SoundCloud 3.76
Pantone Inc 3.64
Hermès 3.36
Cartier 3.36
Carrefour 3.34
Spotify Music 3.33
Renault 3.08
Stradivarius 3.04
Urban Outfitters 3.03
Fujifilm 3.01
Peugeot 2.90
ASOS 2.89

Official Profiles

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Artist: Blow

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-19)

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Aired At Song Station Location Duration (s)
2025-08-19 09:44:23 Fall In Deep KWSS Phoenix, AZ, US 205

Popularity (2025-10-02)

Platform%
No data.