blk.

blk.

Country: IE

Influence: 49.26% Fanbase: 26.22% Trending: 60.78% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

iHeartRaves • 67.68% • Very Strong

As of 2025-09-08

377,094

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-07 18:33:49 UTC

Genres

hip-hop & raphip-hop/rapelectronicdanceelectronictechnotrance

Biography

For hard dance bookings in Ireland, the UK, and Europe, contact @2QWIK2GRUV at [email protected]. For the rest of the world, reach out to Kevin Gimble at [email protected].

blk. Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

blk. resonates with 18-24 & 25-34 audiences and sustains presence in UNITED KINGDOM, IRELAND, AUSTRALIA. The demographic is male-leaning (52%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 96,750 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with iHeartRaves, Mixcloud, boohoo maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist blk. score 7.21%Very Strong bucket.
Brand: iHeartRavesBrand: MixcloudBrand: boohoo
Followers:377,094
Engagements:27,198
Rate:7.2%
Posts:362
Views:96,750
Avg Likes:25,688
Avg Comments:228
Avg Views:96,750

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 377,094 · Engagements 27,198 · Rate 7.2%
Posts 362 · Views 96,750 · Avg Likes 25,688 · Avg Comments 228 · Avg Views 96,750
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 65%
25-34: 22%
13-17: 8%
35-44: 4%
Largest: 18-24 (65%); next: 25-34 (22%)
Gender Split Female: 48%
Male: 52%
Non-binary/Other: 0%
Skews male (52%)
Top Countries UNITED KINGDOM (52%)
IRELAND (22%)
AUSTRALIA (6%)
SPAIN (4%)
UNITED STATES (3%)
Top regions: UNITED KINGDOM (52%), IRELAND (22%), AUSTRALIA (6%)
Platform Engagement Instagram: 15,004 avg likes/post · Tiktok: 96,750 avg views/post Best reach: Tiktok 96,750 avg views; best engagement: Instagram 15,004 avg likes

Top Brand Affinities

iHeartRaves
Score: 67.68
Mixcloud
Score: 23.38
boohoo
Score: 19.92
River Island
Score: 17.92
MISSGUIDED
Score: 17.33
Pioneer
Score: 17.24
Trancefamily
Score: 16.29
Carlsberg
Score: 13.62
Nasty Gal
Score: 10.54
SoundCloud
Score: 9.97
Ableton
Score: 9.86
Tesco
Score: 9.64
Brand Category Score
iHeartRaves 67.68
Mixcloud 23.38
boohoo 19.92
River Island 17.92
MISSGUIDED 17.33
Pioneer 17.24
Trancefamily 16.29
Carlsberg 13.62
Nasty Gal 10.54
SoundCloud 9.97
Ableton 9.86
Tesco 9.64
Primark 8.14
Stone Island 6.99
Guinness 6.71
Tomorrowland 6.69
ASOS 6.67
Ryanair 6.51
Smirnoff 6.05
Topshop 5.90
Myprotein 5.68
Champion 5.09
shein 5.00
Bershka 4.95
SheInside 4.35
Lollapalooza 4.13
Stradivarius 4.02
Stüssy 3.68
Sunnies Studios 3.58
Pull&Bear 3.53
Heineken 3.42
Urban Outfitters 3.05
Gymshark 2.96
Chrysler 2.93
Barber Shop Connect 2.79
Lush 2.66
Coachella 2.53
Aperol 2.42
Polo Ralph Lauren 2.38
FashionNova 2.32
Benefit Cosmetics 2.28
Moschino 2.27
UFC 2.27
Dr. Martens 2.26
Versace 2.25
Fila 2.21
Showtime 2.20
Garnier 2.05
GIVENCHY 2.05
Nokia 2.02

Official Profiles

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Artist: blk.

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-08-21)

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Aired At Song Station Location Duration (s)
2025-08-21 00:12:37 Enter The Dragon (Are You Up?) [Extended] NTS London, GB 189

Popularity (2025-10-06)

Platform%
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Trending Artist