Blackstreet

Blackstreet

Country: US

Influence: 68.43% Fanbase: 53.40% Trending: 75.95% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-15

459,000

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:51:32 UTC

Genres

popdance pophip popboy bandr&b, funk & soulr&burban contemporaryneo soulnew jack swingquiet stormr&b/soulrnbcontemporary r&bhip-hop & raphip hoppop raprap

Biography

Blackstreet, formed in 1993 by Teddy Riley after the breakup of Guy, quickly rose to R&B stardom with hits like "Before I Let You Go" in 1994. Following personnel changes, the group achieved mainstream success with the 1996 album Another Level, highlighted by the Grammy-winning hit "No Diggity." However, internal tensions and commercial challenges led to the group disbanding in 1999, only to reunite for the release of Level II in 2003. Riley's dynamic production and the group's vocal prowess solidified Blackstreet's legacy in the '90s R&B scene.

Despite early success, Blackstreet faced lineup changes and label disputes before disbanding in 1999. The group reunited in 2003 with the album Level II, showcasing a fusion of Teddy Riley's production skills and the group's smooth harmonies. This comeback marked a reunion of Blackstreet's key members, including Chauncey Hannibal, Mark Middleton, and Eric Williams, demonstrating their resilience in the face of industry challenges and personal conflicts.

Blackstreet Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Blackstreet reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, BRAZIL, UNITED KINGDOM. The demographic tilt is male-leaning (50%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 3,396,425 avg views per post, and Youtube maintains ongoing rapport. Affinity proximity to leading lifestyle names suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Blackstreet score 4.04%Very Strong bucket.
Followers:459,000
Engagements:18,559
Rate:4.0%
Posts:11
Views:3,396,425
Avg Likes:17,757
Avg Comments:1,265
Avg Views:3,396,425

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 459,000 · Engagements 18,559 · Rate 4.0%
Posts 11 · Views 3,396,425 · Avg Likes 17,757 · Avg Comments 1,265 · Avg Views 3,396,425
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 39%
18-24: 36%
35-44: 17%
45-64: 5%
Largest: 25-34 (39%); next: 18-24 (36%)
Gender Split Female: 50%
Male: 50%
Non-binary/Other: 0%
Skews male (50%)
Top Countries UNITED STATES (39%)
BRAZIL (9%)
UNITED KINGDOM (5%)
CANADA (3%)
FRANCE (3%)
Top regions: UNITED STATES (39%), BRAZIL (9%), UNITED KINGDOM (5%)
Platform Engagement Youtube: 3,396,425 avg views/post Best reach: Youtube 3,396,425 avg views; best engagement: Youtube 17,757 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

Login to view Contact

Login

Artist: Blackstreet

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Blackstreet today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 07:27:35 Friend of Mine WICB Ithaca, NY, US 227
2025-08-21 07:26:38 No Diggity Tarmac Brussels, BE 8
2025-08-21 07:15:13 Before I Let You Go WVKL-FM (95.7 FM R&B Norfolk Urban Music) Norfolk, US 190
2025-08-21 07:04:19 Get Me Home VOW Voice of Wits 88.1 FM Johannesburg, ZA 38
2025-08-21 06:47:23 Get Me Home Ujima 98 FM Bristol, GB 221
2025-08-21 06:42:25 No Diggity Eco 99 FM Tel Aviv, IL 288
2025-08-21 06:36:34 No Diggity Tarmac Brussels, BE 9
2025-08-21 06:31:06 No Diggity KSFM-FM (KSFM Sacramento 102.5 FM) Sacramento, CA, US 267
2025-08-21 06:17:36 No Diggity KMEL San Francisco, CA, US 3
2025-08-21 06:06:31 Get Me Home WMMJ-FM Bethesda, MD, US 224

Popularity (2025-10-06)

Platform%
No data.

Trending Artist