Black Milk
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
102,411
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
Updated 2025-10-03 18:57:10 UTC
Genres
Scores
Biography
Black Milk resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, BRAZIL, FRANCE. The demographic is heavily male (85%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 1,885 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Akai, MOOG, Mixcloud maps cleanly into Vinyl records and turntables, Merchandise like hoodies and caps, Music production software. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 102,411 · Engagements 1,867 · Rate 1.8% Posts 129 · Views 1,885 · Avg Likes 1,861 · Avg Comments 109 · Avg Views 1,885 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 51% 18-24: 29% 35-44: 14% 45-64: 4% |
Largest: 25-34 (51%); next: 18-24 (29%) |
| Gender Split |
Female: 15% Male: 85% Non-binary/Other: 0% |
Skews male (85%) |
| Top Countries |
UNITED STATES (52%) BRAZIL (6%) FRANCE (5%) UNITED KINGDOM (5%) GERMANY (4%) |
Top regions: UNITED STATES (52%), BRAZIL (6%), FRANCE (5%) |
| Platform Engagement | Instagram: 1,769 avg likes/post · Youtube: 1,885 avg views/post | Best reach: Youtube 1,885 avg views; best engagement: Instagram 1,769 avg likes |
Top Brand Affinities
Akai
MOOG
Mixcloud
Ableton
Pro Tools
Beats Electronics
Amazon Music
Pioneer
SoundCloud
WNBA
Marc O'Polo
Sennheiser
Recommendations
Products & Services
- Vinyl records and turntables
- Merchandise like hoodies and caps
- Music production software
- Concert tickets and VIP experiences
- Collaborative music projects
- Exclusive online content subscriptions
- Music lessons and workshops
- Branded headphones and audio gear
Marketing Angles
- Highlight collaborations with other artists
- Focus on live performance experiences
- Emphasize the fusion of genres in music
- Leverage nostalgia for classic hip-hop
- Promote community engagement through music
- Utilize storytelling in marketing campaigns
Content Themes
- Behind-the-scenes of music production
- Live performance clips and fan interactions
- Music tutorials and tips
- Personal stories and inspirations
- Collaborative projects with other artists
- Engagement with social issues through music
Partnership Brands
- Akai
- Ableton
- SoundCloud
- Amazon Music
- Beats Electronics
- Mixcloud
- Pro Tools
- Pioneer
- Sennheiser
- Foot Locker
- Hennessy
- ESPN
- New Era
- MTV
- Warner Bros
- Supreme
| Brand | Category | Score |
|---|---|---|
| Akai | Consumer Electronics | 131.18 |
| MOOG | Automotive | 54.59 |
| Mixcloud | Entertainment & Media | 46.76 |
| Ableton | Audio & Music Gear | 43.89 |
| Pro Tools | Tools, DIY & Garden | 42.74 |
| Beats Electronics | Audio & Music Gear | 26.69 |
| Amazon Music | Entertainment & Media | 20.65 |
| Pioneer | Technology | 17.16 |
| SoundCloud | Entertainment & Media | 17.02 |
| WNBA | Sports & Outdoors | 14.75 |
| Marc O'Polo | Apparel & Fashion | 14.47 |
| Sennheiser | Audio & Music Gear | 9.91 |
| New Era | Apparel & Fashion | 9.52 |
| Spotify Music | Entertainment & Media | 8.86 |
| Tekken | Gaming & Esports (Software/Titles) | 8.13 |
| Sneakerhead | Footwear | 8.13 |
| iHeartRadio Music Awards | Entertainment | 7.77 |
| ESPN | Entertainment & Media | 7.51 |
| Sneaker News | Footwear | 7.47 |
| Hennessy | Alcoholic Beverages | 7.46 |
| Atmos | Apparel & Fashion | 7.05 |
| Foot Locker | Apparel & Fashion | 6.93 |
| CNN | Entertainment & Media | 6.83 |
| Los Angeles Lakers | Sports & Outdoors | 6.36 |
| Stüssy | Apparel & Fashion | 6.16 |
| Carhartt | Apparel & Fashion | 5.93 |
| NBA | Sports & Outdoors | 5.90 |
| Sole Collector | Apparel & Fashion | 5.84 |
| Capcom | Gaming & Esports (Software/Titles) | 5.60 |
| Sega | Entertainment | 5.56 |
| MTV | Entertainment | 5.42 |
| Nice Kicks | Apparel & Fashion | 5.22 |
| Kodak | Cameras & Photography | 4.96 |
| Kickstagram | Apparel & Fashion | 4.80 |
| Rockstar Games | Gaming & Esports (Software/Titles) | 4.80 |
| NFL | Sports & Outdoors | 4.74 |
| Mortal Kombat | Gaming & Esports (Software/Titles) | 4.69 |
| Kroger | Grocery & Pantry | 4.62 |
| Warner Bros | Entertainment | 4.41 |
| Timberland | Apparel & Fashion | 4.32 |
| Cadillac | Automotive | 4.04 |
| Kickstarter | E-commerce & Marketplaces | 3.77 |
| Verizon | Telecom & Internet Services | 3.52 |
| Supreme | Apparel & Fashion | 3.38 |
| Universal | Entertainment | 3.37 |
| Paramount Pictures | Entertainment | 3.33 |
| NBC | Entertainment & Media | 3.26 |
| Polo Ralph Lauren | Apparel & Fashion | 3.22 |
| Comedy Central | Entertainment | 3.20 |
| Columbia Pictures | Entertainment | 2.96 |
Official Profiles
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LoginArtist: Black Milk
The map shows every radio station that aired Black Milk today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-30)
Total: 11,367
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Yandex |
11,367 | 100.00% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Spotify |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 01:21:45 | 4 Blacks | Reform Radio | Manchester, GB | 125 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |