Black Label Society

Black Label Society — rock artist from US.

Zakk Wylde, the bandleader of Black Label Society, is known for his powerful guitar skills and passionate performances. With a focus on heavy blues-rock and…

Influence: 62.65% Fanbase: 56.85% Trending: 65.55% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-09

491,900

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-31 17:01:02 UTC

Genres

rockrockhard rockblues rockmetalalternative metalnu metalmetalgroove metalheavy metal

Biography

Zakk Wylde, the bandleader of Black Label Society, is known for his powerful guitar skills and passionate performances. With a focus on heavy blues-rock and heartfelt ballads, Black Label Society stays true to their signature sound, consistently delivering albums that resonate with their loyal fan base. Hits like "Damn the Flood," "In This River," and "Stillborn" have garnered millions of downloads and streams, becoming anthems for fans across the globe.

Their tenth studio album, "Grimmest Hits," follows the success of previous Billboard Top 5 entries like "Catacombs of the Black Vatican (Deluxe)" and "Order Of The Black." Featuring tracks such as "Room of Nightmares" and "Seasons Of Falter," Black Label Society continues to provide their audience with 12 new songs that embody their distinctive style and further enrich their musical catalog.

Top Brand Affinities

Report Date: 2025-09-09

Black Label Society is already in the conversation with 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, ITALY. The audience is heavily male (82%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (197,450 avg views per post); Tiktok confirms credibility in-thread. Affinity proximity to leading lifestyle names points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Black Label Society score 3.39% — Very Strong bucket.

Followers:491,900

Engagements:16,677

Rate:3.4%

Posts:298

Avg Likes:14,909

Avg Comments:258

Avg Views:223,802

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 491,900 · Engagements 16,677 · Rate 3.4% Posts 298 · Views 223,802 · Avg Likes 14,909 · Avg Comments 258 · Avg Views 223,802	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 18-24: 27% 35-44: 21% 45-64: 10%	Largest: 25-34 (40%); next: 18-24 (27%)
Gender Split	Female: 18% Male: 82% Non-binary/Other: 0%	Skews male (82%)
Top Countries	UNITED STATES (34%) BRAZIL (18%) ITALY (5%) CANADA (4%) NIGERIA (4%)	Top regions: UNITED STATES (34%), BRAZIL (18%), ITALY (5%)
Platform Engagement	Tiktok: 197,450 avg views/post · Youtube: 26,352 avg views/post	Best reach: Tiktok 197,450 avg views; best engagement: Tiktok 14,750 avg likes