Biz Markie

Biz Markie

Country: US | Gender: male

Influence: 60.21% Fanbase: 43.10% Trending: 68.77% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 38.56% • Very Strong

As of 2025-08-15

406,697

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-08 18:41:24 UTC

Genres

hip-hop & raphip hoprapgangster rapeast coast hip hophip-hop/raphardcore hip hopgolden age hip hopold school hip hopcontemporary hip hop

Biography

Biz Markie, known for his humorous and melodic approach to hip-hop, initially gained attention in the '80s with underground hits like "Vapors" and "Make the Music with Your Mouth, Biz." His breakout success came with the gold-selling album The Biz Never Sleeps, featuring the hit single "Just a Friend." However, Markie faced legal troubles over unauthorized samples, which significantly impacted his career, leading to the underperformance of subsequent albums like I Need a Haircut and All Samples Cleared!.

Despite setbacks, Biz Markie remained active in the music industry, collaborating with artists like the Beastie Boys and releasing projects like Weekend Warrior. He also ventured into television and film, making appearances in popular shows and movies. Markie's legacy as a pioneering figure in hip-hop was solidified by his unique style and enduring presence in popular culture.

Biz Markie Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Biz Markie indexes high with fans in the 25-34 range in UNITED STATES, UNITED KINGDOM, BRAZIL. The skew is heavily male (74%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 1,709 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Mixcloud, Akai, Spinrilla, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Biz Markie when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Biz Markie score 2.65%Strong bucket.
Brand: MixcloudBrand: AkaiBrand: Spinrilla
Followers:406,697
Engagements:10,769
Rate:2.6%
Posts:2,087
Views:1,709
Avg Likes:10,769
Avg Comments:201
Avg Views:1,709

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 406,697 · Engagements 10,769 · Rate 2.6%
Posts 2,087 · Views 1,709 · Avg Likes 10,769 · Avg Comments 201 · Avg Views 1,709
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 36%
18-24: 31%
35-44: 24%
45-64: 7%
Largest: 25-34 (36%); next: 18-24 (31%)
Gender Split Female: 26%
Male: 74%
Non-binary/Other: 0%
Skews male (74%)
Top Countries UNITED STATES (68%)
UNITED KINGDOM (5%)
BRAZIL (4%)
CANADA (3%)
FRANCE (2%)
Top regions: UNITED STATES (68%), UNITED KINGDOM (5%), BRAZIL (4%)
Platform Engagement Instagram: 10,762 avg likes/post · Youtube: 1,709 avg views/post Best reach: Youtube 1,709 avg views; best engagement: Instagram 10,762 avg likes

Top Brand Affinities

Mixcloud
Entertainment & Media
Score: 38.56
Akai
Consumer Electronics
Score: 36.93
Spinrilla
Entertainment & Media
Score: 22.13
Pioneer
Audio & Music Gear
Score: 19.89
Amazon Music
Entertainment & Media
Score: 18.41
WNBA
Sports & Outdoors
Score: 18.39
iHeartRadio Music Awards
Entertainment
Score: 13.89
Pro Tools
Tools, DIY & Garden
Score: 13.37
Beats Electronics
Audio & Music Gear
Score: 11.46
New Era
Apparel & Fashion
Score: 9.71
Ableton
Audio & Music Gear
Score: 9.13
Hennessy
Alcoholic Beverages
Score: 9.09
Brand Category Score
Mixcloud Entertainment & Media 38.56
Akai Consumer Electronics 36.93
Spinrilla Entertainment & Media 22.13
Pioneer Audio & Music Gear 19.89
Amazon Music Entertainment & Media 18.41
WNBA Sports & Outdoors 18.39
iHeartRadio Music Awards Entertainment 13.89
Pro Tools Tools, DIY & Garden 13.37
Beats Electronics Audio & Music Gear 11.46
New Era Apparel & Fashion 9.71
Ableton Audio & Music Gear 9.13
Hennessy Alcoholic Beverages 9.09
SoundCloud Entertainment & Media 8.82
MTV Entertainment 8.59
Verizon Telecom & Internet Services 8.04
CNN Entertainment & Media 7.82
FOX Sports & Outdoors 7.79
ESPN Entertainment & Media 7.29
Sneakerhead Footwear 6.89
Los Angeles Lakers Sports & Outdoors 6.76
NFL Sports & Outdoors 6.54
Champion Apparel & Fashion 6.31
NBA Sports & Outdoors 5.94
NBC Entertainment & Media 5.65
Cadillac Automotive 5.30
Publix Grocery & Pantry 5.27
Spotify Music Entertainment & Media 5.26
Walgreens Other 5.08
Timberland Apparel & Fashion 5.05
Comedy Central Entertainment & Media 4.99
Warner Bros Entertainment 4.63
Barber Shop Connect Beauty & Personal Care 4.26
Kodak Cameras & Photography 4.09
Nickelodeon Entertainment 3.88
Columbia Pictures Entertainment 3.82
FedEx Travel & Hospitality 3.73
Universal Entertainment 3.69
Uber Travel & Hospitality 3.39
GAP Apparel & Fashion 3.35
Walmart E-commerce & Marketplaces 3.33
Paramount Pictures Entertainment & Media 3.22
Carhartt Apparel & Fashion 3.05
WWE Entertainment 3.04
TOM FORD Luxury & Designer 3.02
Polo Ralph Lauren Apparel & Fashion 2.88
Matrix Beauty & Personal Care 2.84
Stüssy Apparel & Fashion 2.81
Supreme Apparel & Fashion 2.74
Fenty beauty Beauty & Personal Care 2.64
Rolls-Royce Automotive 2.55

Official Profiles

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Artist: Biz Markie

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Biz Markie today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-11)

Total: 1,552,881

PLATFORM TOTAL %
Spotify Spotify 782,101 50.36%
Last.fm Last.fm 518,444 33.39%
Pandora Pandora 252,336 16.25%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-26)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-26 14:07:07 Nobody Beats the Biz [Special Marley Marl Remix] FIP Hip-hop Paris, FR 335
2025-08-26 13:12:39 Just a Friend WPOW Miami, FL, US 145
2025-08-26 12:52:32 Just a Friend KRBQ San Francisco, CA, US 236
2025-08-26 08:02:47 Just a Friend FIP Paris, FR 185

Popularity (2025-10-07)

Platform%
No data.

Trending Artist