Birds of Tokyo
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
74,016
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 20:17:13 UTC
Genres
Scores
Biography
Birds of Tokyo draws 18-24 & 25-34 audiences and holds attention in AUSTRALIA, UNITED STATES, UNITED KINGDOM. The skew is heavily male (60%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 49,954 avg views per post, with Youtube sustaining the conversation. Audience adjacency to Virgin Australia, Myer, Qantas makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 74,016 · Engagements 1,041 · Rate 1.4% Posts 991 · Views 53,597 · Avg Likes 963 · Avg Comments 68 · Avg Views 53,597 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 41% 25-34: 35% 35-44: 13% 45-64: 6% |
Largest: 18-24 (41%); next: 25-34 (35%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
AUSTRALIA (63%) UNITED STATES (8%) UNITED KINGDOM (3%) INDIA (2%) BRAZIL (2%) |
Top regions: AUSTRALIA (63%), UNITED STATES (8%), UNITED KINGDOM (3%) |
| Platform Engagement | Instagram: 353 avg likes/post · Tiktok: 3,643 avg views/post · Youtube: 49,954 avg views/post | Best reach: Youtube 49,954 avg views; best engagement: Youtube 488 avg likes |
Top Brand Affinities
Virgin Australia
Myer
Qantas
Vegemite
Telstra
Kmart
Coles
Air New Zealand
Woolworths
Holden
Illy
MOOG
| Brand | Category | Score |
|---|---|---|
| Virgin Australia | 110.59 | |
| Myer | 59.02 | |
| Qantas | 54.15 | |
| Vegemite | 49.40 | |
| Telstra | 47.69 | |
| Kmart | 32.39 | |
| Coles | 30.31 | |
| Air New Zealand | 27.98 | |
| Woolworths | 18.16 | |
| Holden | 16.23 | |
| Illy | 15.58 | |
| MOOG | 14.39 | |
| Afterpay | 13.40 | |
| Pro Tools | 12.03 | |
| Sennheiser | 10.77 | |
| New Line Cinema | 10.26 | |
| Sunnies Studios | 9.55 | |
| Billabong | 7.95 | |
| Moët & Chandon | 5.97 | |
| BALMAIN | 5.22 | |
| Cadbury | 5.18 | |
| Ableton | 4.91 | |
| UberEATS | 4.34 | |
| Spotify Music | 4.10 | |
| Emporium | 3.93 | |
| Geocaching | 3.86 | |
| Showtime | 3.81 | |
| Hurley | 3.78 | |
| McLaren | 3.76 | |
| ABC | 3.72 | |
| Guinness | 3.53 | |
| Lush | 3.40 | |
| Lego | 3.34 | |
| Martini | 3.24 | |
| Babybump | 3.19 | |
| Aperol | 3.14 | |
| ASOS | 3.01 | |
| Tinder | 2.96 | |
| NBC | 2.95 | |
| Lindt | 2.89 | |
| Columbia Pictures | 2.88 | |
| Airbnb | 2.86 | |
| Coachella | 2.77 | |
| Jack Daniels | 2.76 | |
| Mulberry | 2.62 | |
| NHL | 2.50 | |
| Lululemon Athletica | 2.40 | |
| Baileys | 2.38 | |
| Beats Electronics | 2.33 | |
| Star Wars | 2.30 |
Official Profiles
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LoginArtist: Birds of Tokyo
The map shows every radio station that aired Birds of Tokyo today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-24)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-24 21:49:25 | Lanterns | KWSS | Phoenix, AZ, US | 253 |
| 2025-08-24 19:54:05 | Daylight | 6CST | Mandurah, AU | 235 |
| 2025-08-24 18:39:01 | The Greatest Mistakes | 4SSS | Nambour, AU | 152 |
| 2025-08-24 18:34:00 | Good Lord | 91.9 Sea FM | Nambour, AU | 2 |
| 2025-08-24 18:29:39 | Good Lord | 2WIN | Wollongong, AU | 198 |
| 2025-08-24 17:47:58 | I'd Go With You Anywhere | 93.5 Eagle FM | Goulburn, AU | 193 |
| 2025-08-24 17:45:58 | I'd Go With You Anywhere | 2SKI (Snow FM 97.7) | Cooma, AU | 193 |
| 2025-08-24 17:05:55 | Superglue | 91.9 Sea FM | Nambour, AU | 198 |
| 2025-08-24 15:30:11 | Lanterns | 104.1 Territory FM | Darwin, AU | 232 |
| 2025-08-24 14:49:54 | Plans | 4RGR (Power 100) | Townsville, AU | 197 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |