Bill Callahan
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
27,324
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
Updated 2025-10-03 20:17:11 UTC
Genres
Scores
Biography
Bill Callahan indexes high with fans in the 25-34 range in UNITED STATES, FRANCE, UNITED KINGDOM. The skew is heavily male (74%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 5,053 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward MOOG, Ampeg, Mixcloud, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Bill Callahan when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 27,324 · Engagements 907 · Rate 3.3% Posts 302 · Views 5,053 · Avg Likes 907 · Avg Comments 14 · Avg Views 5,053 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 36% 35-44: 26% 18-24: 18% 45-64: 17% |
Largest: 25-34 (36%); next: 35-44 (26%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
UNITED STATES (23%) FRANCE (11%) UNITED KINGDOM (8%) BRAZIL (5%) CANADA (4%) |
Top regions: UNITED STATES (23%), FRANCE (11%), UNITED KINGDOM (8%) |
| Platform Engagement | Instagram: 831 avg likes/post · Youtube: 5,053 avg views/post | Best reach: Youtube 5,053 avg views; best engagement: Instagram 831 avg likes |
Top Brand Affinities
MOOG
Ampeg
Mixcloud
Ableton
Pro Tools
Hurley
Tate Modern
Spotify Music
Kickstarter
Kodak
Walgreens
Polaroid
| Brand | Category | Score |
|---|---|---|
| MOOG | 38.68 | |
| Ampeg | 29.15 | |
| Mixcloud | 19.10 | |
| Ableton | 10.46 | |
| Pro Tools | 8.76 | |
| Hurley | 8.13 | |
| Tate Modern | 7.99 | |
| Spotify Music | 7.68 | |
| Kickstarter | 7.47 | |
| Kodak | 6.18 | |
| Walgreens | 5.78 | |
| Polaroid | 5.67 | |
| Paramount Pictures | 5.64 | |
| Coors | 5.32 | |
| Nixon | 4.62 | |
| Pilsner Urquell | 4.39 | |
| Leica | 4.19 | |
| Holden | 4.00 | |
| SoundCloud | 3.71 | |
| Fujifilm | 3.54 | |
| Cadillac | 3.42 | |
| Showtime | 3.41 | |
| Emporium | 3.23 | |
| Lollapalooza | 3.21 | |
| Guinness | 3.16 | |
| BBC | 3.15 | |
| Warner Bros | 3.14 | |
| Tinder | 2.80 | |
| Airbnb | 2.74 | |
| Philips | 2.25 | |
| MTV | 2.23 | |
| Coachella | 2.20 | |
| Pixar | 2.18 | |
| WWE | 2.11 | |
| Pantone Inc | 2.01 | |
| Snoopy And The Peanuts Gang | 2.00 | |
| Aperol | 1.95 | |
| Paypal | 1.83 | |
| Beats Electronics | 1.82 | |
| Sprite | 1.81 | |
| The Olympic Games | 1.76 | |
| Activision Blizzard | 1.68 | |
| Volvo | 1.59 | |
| Chrysler | 1.57 | |
| Amazon | 1.56 | |
| Chipotle Mexican Grill | 1.54 | |
| CBS | 1.48 | |
| HBO | 1.43 | |
| Lego | 1.43 | |
| Netflix | 1.34 |
Official Profiles
Login to view Contact
LoginArtist: Bill Callahan
The map shows every radio station that aired Bill Callahan today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 03:54:05 | Deeper Understanding | The Loft | Washington, D.C., US | 240 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |