BigBabyGucci

BigBabyGucci

Country: US | Gender: male

Influential: 52.96% Fanbase: 26.71% Trending: 66.09%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

True Religion • 29.71% • Very Strong

As of 2025-09-09

91,326

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 17:15:00 UTC

Genres

r&b, funk & soultrap soulhip-hop & raphip-hop/rapunderground hip hopvapor trapindie hip hopcontemporary hip hophip hoptrapelectronicplugg

Scores

Score: DMDB 53.00% | Fanbase 26.70% | Trending 66.10% | CAREER STAGE: MID_LEVEL

Biography

North Carolina rapper and producer BigBabyGucci made a mark in the trap music scene of the 2010s/2020s with a consistent output of albums and singles showcasing his slick verses, catchy hooks, and vibrant instrumentals. His journey began in 2016 with the release of "Gucci Tears" and "A Fucking Mixtape," gaining momentum in the SoundCloud rap landscape and evolving his style through various projects like Art Hoe Collection, Gucci Season 1, and Romance Is Dead.

In the 2020s, BigBabyGucci further solidified his presence, honing his signature Auto-Tune-driven vocal style on albums like Teen Spirit and Isolated, while experimenting with diverse sounds on releases such as Assume the Worst, 1 Night I Took Acid, and Human. His relentless work ethic continued with a series of albums in 2022 and 2023, including Homesick and Colors, the latter showcasing his production skills with each track themed around a different color. Alongside his music, he also founded the label Better Temperatures, releasing collaborative projects like BigBabyGucci Presents: Isolated 2.
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BigBabyGucci Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

BigBabyGucci reaches 18-24 & 25-34 audiences concentrated in UNITED STATES, BRAZIL, CANADA. The demographic tilt is heavily male (86%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 1,021 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to True Religion, SoundCloud, Spinrilla suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist BigBabyGucci score 3.39%Very Strong bucket.
Brand: True ReligionBrand: SoundCloudBrand: Spinrilla
Followers:91,326
Engagements:3,095
Rate:3.4%
Posts:145
Views:1,873
Avg Likes:3,081
Avg Comments:97
Avg Views:1,873

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 91,326 · Engagements 3,095 · Rate 3.4%
Posts 145 · Views 1,873 · Avg Likes 3,081 · Avg Comments 97 · Avg Views 1,873
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 60%
25-34: 27%
13-17: 7%
35-44: 5%
Largest: 18-24 (60%); next: 25-34 (27%)
Gender Split Female: 14%
Male: 86%
Non-binary/Other: 0%
Skews male (86%)
Top Countries UNITED STATES (59%)
BRAZIL (4%)
CANADA (4%)
MEXICO (3%)
UNITED KINGDOM (3%)
Top regions: UNITED STATES (59%), BRAZIL (4%), CANADA (4%)
Platform Engagement Instagram: 2,987 avg likes/post · Tiktok: 1,021 avg views/post · Youtube: 852 avg views/post Best reach: Tiktok 1,021 avg views; best engagement: Instagram 2,987 avg likes

Top Brand Affinities

True Religion
Score: 29.71
SoundCloud
Score: 27.79
Spinrilla
Score: 21.91
Palm Angels
Score: 19.31
Zumiez
Score: 18.55
Vivienne Westwood
Score: 17.09
Champion
Score: 14.93
Pro Tools
Score: 13.29
Beats Electronics
Score: 12.08
Arc'teryx
Score: 11.78
Amazon Music
Score: 10.99
Supreme
Score: 10.95
Brand Category Score
True Religion 29.71
SoundCloud 27.79
Spinrilla 21.91
Palm Angels 19.31
Zumiez 18.55
Vivienne Westwood 17.09
Champion 14.93
Pro Tools 13.29
Beats Electronics 12.08
Arc'teryx 11.78
Amazon Music 10.99
Supreme 10.95
Maison Margiela 10.87
Depop 9.67
Ableton 9.14
Marni 8.83
Acne Studios 8.45
Kodak 8.33
Alexander McQueen 8.05
Kappa 7.23
Carhartt 7.21
Moncler 6.79
Stone Island 6.79
Spotify Music 6.76
Coach 6.10
Stüssy 5.79
Maybach 5.57
iHeartRadio Music Awards 5.20
Balenciaga 4.98
Polo Ralph Lauren 4.54
Hennessy 4.52
Yves Saint Laurent 3.74
BALMAIN 3.50
The North Face 3.46
Urban Outfitters 3.44
Prada 3.31
Sprite 3.25
Fendi 3.22
Gucci 3.18
Louis Vuitton 3.11
ESPN 2.92
FashionNova 2.92
Dr. Martens 2.85
MTV 2.66
Vans 2.64
NBA 2.61
Guess 2.58
Lollapalooza 2.57
Versace 2.56
Cartier 2.53

Official Profiles

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Artist: BigBabyGucci

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Popularity (2025-10-02)

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