
Big Yavo
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
1,116,201
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 21:35:00 UTC
Genres
Scores
Biography
In the midst of Birmingham’s rap scene, Big Yavo distinguishes himself by staying true to his roots and offering a fresh perspective. Amidst the city's dangerous environment, he emphasizes the importance of survival instincts and firsthand knowledge in his music. While Alabama gains recognition in the rap world, Yavo aims to break barriers and bring attention to the overlooked neighborhoods of his hometown. With a growing discography and a commitment to his craft, Big Yavo continues to push boundaries and redefine his sound, ensuring his place in the evolving rap scene.
Big Yavo is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, GEORGIA, CANADA. The audience is heavily male (79%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (47,000 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Spinrilla, True Religion, Sprayground points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 1,116,201 · Engagements 20,954 · Rate 1.9% Posts 599 · Views 75,605 · Avg Likes 20,606 · Avg Comments 451 · Avg Views 75,605 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 55% 25-34: 32% 13-17: 8% 35-44: 4% |
Largest: 18-24 (55%); next: 25-34 (32%) |
Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
Top Countries |
UNITED STATES (86%) GEORGIA (3%) CANADA (1%) BRAZIL (1%) INDIA (1%) |
Top regions: UNITED STATES (86%), GEORGIA (3%), CANADA (1%) |
Platform Engagement | Instagram: 16,120 avg likes/post · Tiktok: 47,000 avg views/post · Youtube: 28,605 avg views/post | Best reach: Tiktok 47,000 avg views; best engagement: Instagram 16,120 avg likes |
Top Brand Affinities
Spinrilla
True Religion
Sprayground
Palm Angels
New Era
Armani Exchange
Kodak
Amazon Music
Alexander McQueen
Lanvin
Champion
SoundCloud
Brand | Category | Score |
---|---|---|
Spinrilla | Entertainment & Media | 135.94 |
True Religion | Apparel & Fashion | 49.80 |
Sprayground | Accessories (Bags, Eyewear, Etc.) | 43.14 |
Palm Angels | Apparel & Fashion | 34.35 |
New Era | Apparel & Fashion | 16.31 |
Armani Exchange | Apparel & Fashion | 14.11 |
Kodak | Cameras & Photography | 12.04 |
Amazon Music | Entertainment & Media | 11.23 |
Alexander McQueen | Apparel & Fashion | 10.79 |
Lanvin | Apparel & Fashion | 10.01 |
Champion | Apparel & Fashion | 9.68 |
SoundCloud | Entertainment & Media | 9.36 |
Marni | Apparel & Fashion | 8.39 |
Kappa | Apparel & Fashion | 8.08 |
Maison Margiela | Apparel & Fashion | 7.31 |
Andis | Beauty & Personal Care | 6.98 |
Supreme | Apparel & Fashion | 6.16 |
iHeartRadio Music Awards | Entertainment | 6.04 |
Balenciaga | Apparel & Fashion | 6.03 |
Moncler | Apparel & Fashion | 5.84 |
Maybach | Automotive | 5.76 |
Beats Electronics | Audio & Music Gear | 5.55 |
Coach | Accessories (Bags, Eyewear, Etc.) | 5.46 |
Polo Ralph Lauren | Apparel & Fashion | 5.43 |
FashionNova | Apparel & Fashion | 5.18 |
Hennessy | Alcoholic Beverages | 4.94 |
Barber Shop Connect | Beauty & Personal Care | 4.50 |
ESPN | Entertainment | 4.49 |
NBA | Sports & Outdoors | 4.16 |
Philips | Consumer Electronics | 4.15 |
Spotify Music | Entertainment & Media | 4.05 |
Versace | Apparel & Fashion | 3.75 |
Sneakerhead | Footwear | 3.56 |
MTV | Entertainment | 3.53 |
NFL | Sports & Outdoors | 3.50 |
Timberland | Apparel & Fashion | 3.35 |
Sprite | Beverages | 3.32 |
BALMAIN | Apparel & Fashion | 3.28 |
Dodge | Automotive | 3.25 |
Christian Louboutin | Apparel & Fashion | 3.02 |
Gucci | Luxury & Designer | 2.93 |
Burberry | Apparel & Fashion | 2.89 |
Los Angeles Lakers | Sports & Outdoors | 2.75 |
Louis Vuitton | Luxury & Designer | 2.72 |
shein | Apparel & Fashion | 2.69 |
Yves Saint Laurent | Apparel & Fashion | 2.62 |
Carhartt | Apparel & Fashion | 2.35 |
Fendi | Luxury & Designer | 2.35 |
SheInside | Apparel & Fashion | 2.34 |
Cartier | Jewelry & Watches | 2.32 |
Official Profiles
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LoginArtist: Big Yavo
The map shows every radio station that aired Big Yavo today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
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2025-08-21 03:40:41 | Webbie Flow | KHTE The Box 96.5 FM | Little Rock, US | 105 |
Popularity (2025-10-02)
Platform | % |
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No data. |