Big Wreck

Big Wreck

Country: US

Influence: 54.54% Fanbase: 32.21% Trending: 65.71% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 74.39% • Very Strong

As of 2025-09-09

71,518

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:04:39 UTC

Genres

popcanadian indierockrockcanadian rockhard rock

Biography

Big Wreck, led by Ian Thornley, made a strong debut in 1997 with their hit album In Loving Memory Of…, featuring popular singles like “That Song” and “Blown Wide Open.” After a hiatus, the band made a successful comeback in 2011 with the #1 single “Albatross” and the platinum-selling album of the same name. Since then, Big Wreck has continued to produce acclaimed albums and tour extensively across North America with their powerful live rock performances.

Big Wreck Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Big Wreck resonates most with 25-34 & 35-44 audiences and shows durable presence in CANADA, UNITED STATES, UNITED KINGDOM. With a heavily male (82%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (4,562 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Ampeg, Live Nation, Scotiabank makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Big Wreck score 1.41%Moderate bucket.
Brand: AmpegBrand: Live NationBrand: Scotiabank
Followers:71,518
Engagements:1,009
Rate:1.4%
Posts:132
Views:4,562
Avg Likes:948
Avg Comments:77
Avg Views:4,562

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 71,518 · Engagements 1,009 · Rate 1.4%
Posts 132 · Views 4,562 · Avg Likes 948 · Avg Comments 77 · Avg Views 4,562
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 36%
35-44: 25%
18-24: 21%
45-64: 17%
Largest: 25-34 (36%); next: 35-44 (25%)
Gender Split Female: 18%
Male: 82%
Non-binary/Other: 0%
Skews male (82%)
Top Countries CANADA (40%)
UNITED STATES (33%)
UNITED KINGDOM (4%)
BRAZIL (4%)
INDIA (2%)
Top regions: CANADA (40%), UNITED STATES (33%), UNITED KINGDOM (4%)
Platform Engagement Instagram: 576 avg likes/post · Youtube: 4,562 avg views/post Best reach: Youtube 4,562 avg views; best engagement: Instagram 576 avg likes

Top Brand Affinities

Ampeg
Score: 74.39
Live Nation
Score: 44.50
Scotiabank
Score: 41.94
Pro Tools
Score: 27.52
Sennheiser
Score: 27.22
MOOG
Score: 26.22
Amazon Music
Score: 23.32
Tim Hortons
Score: 23.17
Akg
Score: 20.80
Air Canada
Score: 20.38
NHL
Score: 17.79
Budweiser
Score: 15.67
Brand Category Score
Ampeg 74.39
Live Nation 44.50
Scotiabank 41.94
Pro Tools 27.52
Sennheiser 27.22
MOOG 26.22
Amazon Music 23.32
Tim Hortons 23.17
Akg 20.80
Air Canada 20.38
NHL 17.79
Budweiser 15.67
Akai 11.77
Pilsner Urquell 8.36
Marshalls 7.33
Spotify Music 7.17
iHeartRadio Music Awards 7.00
Ableton 6.86
Columbia Pictures 6.52
Pontiac 6.41
Jameson 6.13
Bud Light 5.82
Coors 5.32
Margaritaville 4.87
The Home Depot 4.86
Kickstarter 4.83
Paramount Pictures 4.18
GMC 4.00
Guinness 3.79
Showtime 3.68
NBC 3.67
Costco 3.61
Dodge 3.59
Verizon 3.58
Yamaha 3.53
Cadillac 3.43
WWE 3.37
Star Wars 3.22
Jack Daniels 3.15
Beats Electronics 3.11
NFL 2.90
Chevrolet 2.85
SoundCloud 2.77
Jeep 2.72
Tesla Motors 2.68
Baileys 2.67
Nintendo 2.66
Harley-Davidson 2.64
Chrysler 2.62
Transformers 2.56

Official Profiles

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Artist: Big Wreck

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-02-24 03:00 UTC Live, Big Wreck, Econoline Crush Abbotsford Centre Abbotsford, Canada
2026-02-25 03:00 UTC Live, Big Wreck, Econoline Crush Prospera Place Kelowna, Canada
2026-02-27 03:00 UTC Live, Big Wreck, Econoline Crush Grey Eagle Event Centre Redwood Meadows, Canada
2026-02-28 03:00 UTC Live, Big Wreck, Econoline Crush Rogers Place Edmonton, Canada
2026-03-02 03:00 UTC Live, Big Wreck, Econoline Crush Sasktel Centre Saskatoon, Canada
2026-03-03 03:00 UTC Live, Big Wreck, Econoline Crush Canada Life Centre Winnipeg, Canada
2026-03-06 03:00 UTC Big Wreck, Econoline Crush TD Coliseum Hamilton, Canada
2026-03-07 03:00 UTC Big Wreck, Econoline Crush Canadian Tire Centre Ottawa, Canada
2026-03-08 03:00 UTC Live, Big Wreck, Econoline Crush Canada Life Place London, Canada
2026-03-10 02:00 UTC Live, Big Wreck Tribute Communities Centre Oshawa, Canada
2026-03-11 02:00 UTC Big Wreck, The Damn Truth Place Bell Laval, Canada
2026-03-12 02:00 UTC Big Wreck, Econoline Crush, The Damn Truth Centre Vidéotron Québec, Canada
2026-03-14 02:00 UTC Big Wreck, The Damn Truth Avenir Centre Moncton, Canada
2026-03-15 02:00 UTC Live, Big Wreck, The Damn Truth Scotiabank Centre Halifax, Canada

Trending Artist