Big Moochie Grape
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
295,657
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 20:45:50 UTC
Genres
Scores
Biography
Born Zequelius Davenport in Memphis, Big Moochie Grape immersed himself in the local music scene, influenced by artists such as Three 6 Mafia. Beginning his own music journey around 2017, Moochie caught the attention of Young Dolph, leading to his signing with Paper Route Empire and the release of his debut mixtape Eat or Get Ate. His distinct blend of tough street raps with humor shone through on subsequent singles and collaborations, culminating in the 2022 album East Haiti Baby featuring guest appearances from artists like Key Glock and Kenny Muney. Continuing his momentum, Moochie dropped the sequel mixtape Eat or Get Ate 2 in 2024, showcasing collaborations with Big Scarr and Money Man among others.
Big Moochie Grape draws 25-34 & 18-24 audiences and holds attention in UNITED STATES, NIGERIA, THAILAND. The skew is heavily male (87%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 92,248 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Spinrilla, True Religion, Palm Angels makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 295,657 · Engagements 8,756 · Rate 3.0% Posts 181 · Views 92,854 · Avg Likes 8,591 · Avg Comments 281 · Avg Views 92,854 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 46% 18-24: 40% 35-44: 9% 13-17: 4% |
Largest: 25-34 (46%); next: 18-24 (40%) |
| Gender Split |
Female: 13% Male: 87% Non-binary/Other: 0% |
Skews male (87%) |
| Top Countries |
UNITED STATES (81%) NIGERIA (3%) THAILAND (3%) CANADA (3%) KENYA (2%) |
Top regions: UNITED STATES (81%), NIGERIA (3%), THAILAND (3%) |
| Platform Engagement | Instagram: 5,853 avg likes/post · Tiktok: 606 avg views/post · Youtube: 92,248 avg views/post | Best reach: Youtube 92,248 avg views; best engagement: Instagram 5,853 avg likes |
Top Brand Affinities
Spinrilla
True Religion
Palm Angels
Kodak
Hennessy
Pro Tools
Amazon Music
SoundCloud
iHeartRadio Music Awards
Alexander McQueen
Moncler
Maybach
| Brand | Category | Score |
|---|---|---|
| Spinrilla | 98.26 | |
| True Religion | 26.59 | |
| Palm Angels | 25.30 | |
| Kodak | 11.03 | |
| Hennessy | 10.65 | |
| Pro Tools | 10.64 | |
| Amazon Music | 10.20 | |
| SoundCloud | 9.68 | |
| iHeartRadio Music Awards | 9.03 | |
| Alexander McQueen | 8.15 | |
| Moncler | 7.79 | |
| Maybach | 7.60 | |
| New Era | 7.46 | |
| Champion | 7.44 | |
| Beats Electronics | 6.67 | |
| Andis | 6.46 | |
| ESPN | 6.09 | |
| Barber Shop Connect | 5.88 | |
| MTV | 5.85 | |
| Infiniti | 5.78 | |
| NFL | 5.12 | |
| FedEx | 5.12 | |
| Supreme | 5.03 | |
| Los Angeles Lakers | 4.86 | |
| Polo Ralph Lauren | 4.82 | |
| Gatorade | 4.81 | |
| Spotify Music | 4.69 | |
| NBA | 4.58 | |
| Sneakerhead | 4.56 | |
| Timberland | 4.45 | |
| Kickstagram | 4.41 | |
| Balenciaga | 4.22 | |
| Nice Kicks | 4.22 | |
| Versace | 4.21 | |
| Cadillac | 4.10 | |
| Cartier | 4.05 | |
| Dodge | 3.82 | |
| Fendi | 3.72 | |
| Gucci | 3.28 | |
| FashionNova | 3.12 | |
| Yves Saint Laurent | 3.11 | |
| Burberry | 3.09 | |
| Acura | 2.98 | |
| Louis Vuitton | 2.94 | |
| Rolls-Royce | 2.90 | |
| BALMAIN | 2.80 | |
| Sprite | 2.71 | |
| Philips | 2.70 | |
| Bentley | 2.33 | |
| Lacoste | 2.26 |
Official Profiles
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LoginArtist: Big Moochie Grape
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 04:34:53 | East Haiti Baby | FIP Hip-hop | Paris, FR | 144 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |