Biffy Clyro
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
295,100
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 20:41:54 UTC
Genres
Scores
Biography
Formed in the late '90s near Glasgow, Biffy Clyro initially gained attention in the Scottish music scene with releases like their debut EP Thekidswhopoptodaywillrocktomorrow and singles like "27" and "57." The band's fourth album Puzzle saw commercial success in 2009, followed by the critically acclaimed Only Revolutions in the same year. Their discography continued to evolve with albums like Opposites in 2013 and Ellipsis in 2016, showcasing a blend of prog rock and mainstream pop influences that solidified their position as a dynamic force in the rock music landscape.
Biffy Clyro keeps 18-24 & 25-34 audiences engaged throughout UNITED KINGDOM, UNITED STATES, ITALY. The composition is heavily male (65%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 17,000 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with leading lifestyle names supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 295,100 · Engagements 1,983 · Rate 0.7% Posts 412 · Views 21,739 · Avg Likes 1,807 · Avg Comments 39 · Avg Views 21,739 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 36% 35-44: 12% 45-64: 4% |
Largest: 18-24 (44%); next: 25-34 (36%) |
| Gender Split |
Female: 35% Male: 65% Non-binary/Other: 0% |
Skews male (65%) |
| Top Countries |
UNITED KINGDOM (31%) UNITED STATES (9%) ITALY (7%) BRAZIL (5%) FRANCE (4%) |
Top regions: UNITED KINGDOM (31%), UNITED STATES (9%), ITALY (7%) |
| Platform Engagement | Tiktok: 17,000 avg views/post · Youtube: 4,739 avg views/post | Best reach: Tiktok 17,000 avg views; best engagement: Tiktok 1,346 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Biffy Clyro
The map shows every radio station that aired Biffy Clyro today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-30)
Total: 2,139,744
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
2,069,037 | 96.70% |
| [+] |
Yandex |
40,578 | 1.90% |
| [+] |
Audiomack |
28,520 | 1.33% |
| [+] |
Pandora |
1,609 | 0.08% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 04:03:46 | A Little Love | Deutschlandfunk Nova | Köln, DE | 183 |
| 2025-08-23 04:00:26 | A Little Love | OUI FM ALTERNATIF | Paris, FR | 183 |
| 2025-08-23 03:51:32 | Bubbles | Eldoradio Alternative | Luxembourg, LU | 289 |
| 2025-08-23 03:45:25 | A Little Love | Indie XL | Amsterdam, NL | 184 |
| 2025-08-23 02:30:45 | Re-Arrange | Star FM | Riga, LV | 210 |
| 2025-08-23 02:28:21 | A Little Love | Absolute Radio | Birmingham, GB | 171 |
| 2025-08-23 02:06:43 | A Little Love | Radio X (XFM) | London, GB | 180 |
| 2025-08-23 01:57:38 | A Little Love | Rete Tre | Ticino, CH | 185 |
| 2025-08-23 01:55:51 | Hunting Season | RTL Today Radio | Luxembourg, LU | 169 |
| 2025-08-23 01:07:35 | Hunting Season | KINK | Amsterdam, NL | 171 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |