
Betraying the Martyrs
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
77,226
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
2025-10-07 18:50:21 UTC
Genres
Biography
Betraying the Martyrs cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, FRANCE, BRAZIL. A heavily male (81%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 2,637 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Impericon, Accor Hotels, Ampeg, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 77,226 · Engagements 3,224 · Rate 4.2% Posts 132 · Views 3,682 · Avg Likes 3,202 · Avg Comments 35 · Avg Views 3,682 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 53% 25-34: 36% 35-44: 6% 13-17: 4% |
Largest: 18-24 (53%); next: 25-34 (36%) |
Gender Split |
Female: 19% Male: 81% Non-binary/Other: 0% |
Skews male (81%) |
Top Countries |
UNITED STATES (25%) FRANCE (12%) BRAZIL (6%) RUSSIA (5%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (25%), FRANCE (12%), BRAZIL (6%) |
Platform Engagement | Instagram: 3,063 avg likes/post · Tiktok: 1,045 avg views/post · Youtube: 2,637 avg views/post | Best reach: Youtube 2,637 avg views; best engagement: Instagram 3,063 avg likes |
Top Brand Affinities
Impericon
Accor Hotels
Ampeg
Live Nation
Akg
Sennheiser
DC Shoes
Pro Tools
Hot Topic
Square Enix
Monster Beverage
Amazon Music
Brand | Category | Score |
---|---|---|
Impericon | Apparel & Fashion | 527.25 |
Accor Hotels | Travel & Hospitality | 32.00 |
Ampeg | Audio & Music Gear | 30.95 |
Live Nation | Entertainment | 23.40 |
Akg | Audio & Music Gear | 18.75 |
Sennheiser | Audio & Music Gear | 16.34 |
DC Shoes | Footwear | 15.20 |
Pro Tools | Tools, DIY & Garden | 14.04 |
Hot Topic | Apparel & Fashion | 12.95 |
Square Enix | Entertainment | 10.45 |
Monster Beverage | Beverages | 10.15 |
Amazon Music | Entertainment & Media | 9.41 |
Fallout | Gaming & Esports (Software/Titles) | 9.21 |
Battlefield | Gaming & Esports (Software/Titles) | 8.94 |
Volcom | Apparel & Fashion | 8.84 |
Borderlands | Gaming & Esports (Software/Titles) | 8.73 |
Resident Evil | Gaming & Esports (Software/Titles) | 8.31 |
Jagermeister | Alcoholic Beverages | 7.79 |
God of War | Gaming & Esports (Software/Titles) | 7.79 |
The Last of Us | Gaming & Esports (Software/Titles) | 7.24 |
World of Warcraft | Gaming & Esports (Software/Titles) | 7.05 |
Vans | Footwear | 6.88 |
Vapelyfe | Beauty & Personal Care | 6.52 |
Final Fantasy | Gaming & Esports (Software/Titles) | 6.36 |
GameStop | Gaming & Esports (Software/Titles) | 6.33 |
Lime Crime | Beauty & Personal Care | 6.32 |
Capcom | Gaming & Esports (Software/Titles) | 6.25 |
Comedy Central | Entertainment & Media | 6.19 |
Ableton | Audio & Music Gear | 6.11 |
The Witcher | Entertainment | 6.01 |
RAZER | Technology | 5.80 |
Diablo | Gaming & Esports (Software/Titles) | 5.72 |
Spotify Music | Entertainment & Media | 5.63 |
Mortal Kombat | Gaming & Esports (Software/Titles) | 5.49 |
Bandai Namco | Entertainment | 5.15 |
Jack Daniels | Beverages | 5.15 |
Power Rangers | Toys & Games | 5.10 |
Dr. Martens | Apparel & Fashion | 4.79 |
Bethesda Softworks | Gaming & Esports (Software/Titles) | 4.72 |
Sega | Entertainment | 4.65 |
Ubisoft | Gaming & Esports (Software/Titles) | 4.51 |
Carhartt | Apparel & Fashion | 4.41 |
League of Legends | Gaming & Esports (Software/Titles) | 4.27 |
PlayStation | Gaming & Esports (Software/Titles) | 4.27 |
Xbox | Gaming & Esports (Software/Titles) | 4.19 |
Garnier | Beauty & Personal Care | 4.15 |
Star Wars | Entertainment | 3.96 |
Call of Duty | Gaming & Esports (Software/Titles) | 3.93 |
AMC | Entertainment | 3.91 |
Taco Bell | Restaurants & Food Service | 3.82 |
Official Profiles
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LoginArtist: Betraying the Martyrs
The map shows every radio station that aired Betraying the Martyrs today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-13)
Total: 266,173
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164,449 | 61.78% |
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101,724 | 38.22% |
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Radio Spins (2025-10-07)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
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Popularity (2025-10-06)
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