Beto Cuevas

Beto Cuevas

Country: CL | Gender: male

Influence: 53.44% Fanbase: 29.74% Trending: 65.28% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 29.71% • Very Strong

As of 2025-09-10

644,110

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-10-08 18:43:14 UTC

Genres

poplatin poplatin arena poprockrock en espanolchilean rockrockpop rock

Biography

Beto Cuevas, known for his iconic voice in Spanish rock, made his mark as the leader of La Ley with influential albums like Invisible (1995) and Vértigo (1998). His Grammy-winning album Uno (2000) solidified his status in Latin rock. After a successful solo debut with Miedo Escénico (2008) and Grammy-winning Transformación (2012), Cuevas returns in 2025 with BC Acústico, a live album paying homage to La Ley's MTV Unplugged, featuring collaborations with Ely Guerra and Javiera Flores.

BC Acústico, recorded at Teatro Teletón in Chile and produced by Humberto Gatica, showcases 15 tracks, including special renditions of La Ley classics like "El Duelo" and "Mentira" with Ely Guerra, as well as the new song "Todo es Perfecto" featuring Javiera Flores. Cuevas' enduring influence in the Latin rock scene is evident in this latest project, which continues his legacy of musical excellence.

Beto Cuevas Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

Beto Cuevas builds repeat engagement among 25-34 & 18-24 audiences throughout MEXICO, CHILE, ARGENTINA. With a male-leaning (51%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (26,900 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Movistar, Live Nation, Univision point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Beto Cuevas score 0.79%Low bucket.
Brand: MovistarBrand: Live NationBrand: Univision
Followers:644,110
Engagements:5,083
Rate:0.8%
Posts:1,938
Views:31,376
Avg Likes:4,870
Avg Comments:199
Avg Views:31,376

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 644,110 · Engagements 5,083 · Rate 0.8%
Posts 1,938 · Views 31,376 · Avg Likes 4,870 · Avg Comments 199 · Avg Views 31,376
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 39%
18-24: 38%
35-44: 15%
45-64: 5%
Largest: 25-34 (39%); next: 18-24 (38%)
Gender Split Female: 49%
Male: 51%
Non-binary/Other: 0%
Skews male (51%)
Top Countries MEXICO (24%)
CHILE (19%)
ARGENTINA (11%)
COLOMBIA (10%)
PERU (9%)
Top regions: MEXICO (24%), CHILE (19%), ARGENTINA (11%)
Platform Engagement Instagram: 2,295 avg likes/post · Tiktok: 26,900 avg views/post · Youtube: 4,476 avg views/post Best reach: Tiktok 26,900 avg views; best engagement: Instagram 2,295 avg likes

Top Brand Affinities

Movistar
Score: 29.71
Live Nation
Score: 25.33
Univision
Score: 24.49
Warner Music
Score: 23.44
Falabella
Score: 18.70
Cafecito
Score: 14.82
LATAM
Score: 9.39
Pro Tools
Score: 8.97
VidaSana
Score: 7.87
Suavecito
Score: 7.78
Amazon Music
Score: 7.77
Stella Artois
Score: 6.85
Brand Category Score
Movistar 29.71
Live Nation 25.33
Univision 24.49
Warner Music 23.44
Falabella 18.70
Cafecito 14.82
LATAM 9.39
Pro Tools 8.97
VidaSana 7.87
Suavecito 7.78
Amazon Music 7.77
Stella Artois 6.85
Lollapalooza 6.79
American Airlines 4.81
Iberostar Hotels & Resorts 3.63
MTV 3.28
NBC 2.54
Paramount Pictures 2.54
Spotify Music 2.26
Pepsi 2.09
Nickelodeon 2.02
Aperol 1.95
Snoopy And The Peanuts Gang 1.95
Pixar 1.92
Pokemon Go 1.87
Dolce & Gabbana 1.79
Los Angeles Lakers 1.74
Star Wars 1.73
Universal 1.66
Heineken 1.64
HBO 1.64
Versace 1.53
Guess 1.52
Lego 1.43
Marvel 1.42
Bellagio 1.41
Netflix 1.38
Pandora 1.36
Herbalife 1.34
DC Entertainment 1.33
Huawei 1.29
Converse 1.26
Microsoft 1.22
musical.ly 1.18
Yves Saint Laurent 1.18
Nintendo 1.17
Coachella 1.17
Forever 21 1.17
Coca-Cola 1.14
MAC Cosmetics 1.14

Official Profiles

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Artist: Beto Cuevas

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-23)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-23 03:52:01 Mentira Studio92 Lima, PE 3
2025-08-23 03:46:53 Te Necesito - Acustico Radio Hoy Santiago, CL 241
2025-08-23 01:35:53 Mentira Radio Disney Chile 104.9 FM Santiago Santiago, CL 277
2025-08-23 00:35:50 Fuera de Mí XHSH-FM [Amor 95.3 FM] Mexico City, DF, MX 5
2025-08-23 00:35:09 El Duelo XHSH-FM [Amor 95.3 FM] Mexico City, DF, MX 4

Popularity (2025-10-07)

Platform%
No data.

Trending Artist