Beth Orton

Beth Orton

Country: GB | Gender: female

Influence: 57.87% Fanbase: 39.06% Trending: 67.28% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 37.87% • Very Strong

As of 2025-09-08

47,759

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-07 18:48:15 UTC

Genres

popnew wave popindie poppoprockpop rockalternativealternativeamericanlilithfolk & traditionalfolkanti-folksinger-songwriterfolktronica

Biography

Beth Orton's 2022 album 'Weather Alive' received high critical praise, making it onto year-end lists from NPR, Pitchfork, and The New York Times. The album was self-produced by Orton, who created its foundation on an upright piano installed in her garden shed in London. Collaborating with a talented group of musicians, including jazz poet Alabaster DePlume and The Smile drummer Tom Skinner, Orton's emotive and dream-like world on the album created a deeply meditative atmosphere that lingered long after the music ended.

Beth Orton Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Beth Orton cuts through with 25-34 & 35-44 audiences and consistency across UNITED STATES, UNITED KINGDOM, CANADA. A heavily male (65%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 24,048 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with MOOG, Mixcloud, Tate Modern, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Beth Orton score 2.41%Strong bucket.
Brand: MOOGBrand: MixcloudBrand: Tate Modern
Followers:47,759
Engagements:1,151
Rate:2.4%
Posts:237
Views:24,048
Avg Likes:1,128
Avg Comments:59
Avg Views:24,048

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 47,759 · Engagements 1,151 · Rate 2.4%
Posts 237 · Views 24,048 · Avg Likes 1,128 · Avg Comments 59 · Avg Views 24,048
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 30%
35-44: 26%
45-64: 25%
18-24: 17%
Largest: 25-34 (30%); next: 35-44 (26%)
Gender Split Female: 35%
Male: 65%
Non-binary/Other: 0%
Skews male (65%)
Top Countries UNITED STATES (34%)
UNITED KINGDOM (19%)
CANADA (5%)
BRAZIL (4%)
AUSTRALIA (3%)
Top regions: UNITED STATES (34%), UNITED KINGDOM (19%), CANADA (5%)
Platform Engagement Instagram: 828 avg likes/post · Tiktok: 0 avg views/post · Youtube: 24,048 avg views/post Best reach: Youtube 24,048 avg views; best engagement: Instagram 828 avg likes

Top Brand Affinities

MOOG
Score: 37.87
Mixcloud
Score: 23.89
Tate Modern
Score: 20.69
Alcott
Score: 17.80
Schwartz's
Score: 10.39
Qantas
Score: 10.10
Sanderson
Score: 9.56
Ableton
Score: 9.13
Amazon Music
Score: 8.90
Vivienne Westwood
Score: 8.83
Pro Tools
Score: 8.27
Paul Smith
Score: 8.03
Brand Category Score
MOOG 37.87
Mixcloud 23.89
Tate Modern 20.69
Alcott 17.80
Schwartz's 10.39
Qantas 10.10
Sanderson 9.56
Ableton 9.13
Amazon Music 8.90
Vivienne Westwood 8.83
Pro Tools 8.27
Paul Smith 8.03
Vauxhall 7.90
Selfridges 7.55
Marks & Spencer 7.54
Kickstarter 7.17
Hurley 6.30
BBC 6.19
Spotify Music 5.71
Holden 5.67
Leica 5.22
Paramount Pictures 5.18
Guinness 4.98
ALDI 4.81
Tesco 4.61
Nixon 4.46
Warner Bros 4.24
Columbia Pictures 4.11
Skoda 4.07
Heinz 3.84
Showtime 3.80
Lush 3.80
Kodak 3.54
Polaroid 3.42
Campari 3.40
Emporium 3.36
Philips 3.33
Snoopy And The Peanuts Gang 3.18
Airbnb 3.13
Preloved 3.04
NBC 2.94
Lego 2.91
Mulberry 2.90
Cadbury 2.85
Dr. Martens 2.80
MTV 2.78
SoundCloud 2.78
Garnier 2.75
LEGOLAND 2.52
Fujifilm 2.49

Official Profiles

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Artist: Beth Orton

Date Range: 2025-10-07 → 2025-10-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 05:33:22 Who By Fire (feat. Beth Orton) Rabe Bern, CH 177
2025-08-21 05:09:56 Anywhere (Two Lone Swordsmen remix vocal) Best 92.6 FM Athens, GR 342
2025-08-21 05:06:02 Shopping Trolley WFIT-FM Melbourne, US 162
2025-08-21 02:33:42 Thinking About Tomorrow (IPG dub) WRSI Northampton, US 219
2025-08-21 01:14:26 Stolen Car The Coffee House Washington, D.C., US 324

Popularity (2025-10-06)

Platform%
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Trending Artist