Beth Ditto

Beth Ditto

Country: US | Gender: female

Influential: 55.72% Fanbase: 35.61% Trending: 65.77%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Jeremy Scott • 27.89% • Very Strong

As of 2025-08-15

238,014

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 18:49:21 UTC

Genres

electronicelectropop

Scores

Score: DMDB 55.70% | Fanbase 35.60% | Trending 65.80% | CAREER STAGE: MID_LEVEL

Biography

Beth Ditto, originally known as the lead singer of the Gossip, gained fame for challenging societal norms around female beauty and sexuality. Born Mary Beth Patterson in 1981, she formed the Gossip in Washington at age 18, achieving mainstream success with hits like "Standing in the Way of Control." Ditto's bold image led to fashion collaborations and solo work, including her 2011 EP and 2017 debut album Fake Sugar, blending Southern roots with punk, pop, and disco influences. In 2012, she released her memoir Coal to Diamonds and the Gossip disbanded in 2015, with Ditto continuing her music career as a solo artist.
Login to Update Artist Data Next refresh: —

Beth Ditto Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Beth Ditto connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, FRANCE. With a heavily male (58%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 115,112 avg views per post; Youtube adds dependable engagement depth. Overlap with Jeremy Scott, Jean Paul Gaultier, Grindr highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Beth Ditto moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Beth Ditto score 2.52%Strong bucket.
Brand: Jeremy ScottBrand: Jean Paul GaultierBrand: Grindr
Followers:238,014
Engagements:5,990
Rate:2.5%
Posts:2,328
Views:115,112
Avg Likes:5,850
Avg Comments:205
Avg Views:115,112

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 238,014 · Engagements 5,990 · Rate 2.5%
Posts 2,328 · Views 115,112 · Avg Likes 5,850 · Avg Comments 205 · Avg Views 115,112
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 39%
18-24: 38%
35-44: 13%
45-64: 6%
Largest: 25-34 (39%); next: 18-24 (38%)
Gender Split Female: 42%
Male: 58%
Non-binary/Other: 0%
Skews male (58%)
Top Countries UNITED STATES (18%)
BRAZIL (15%)
FRANCE (9%)
UNITED KINGDOM (5%)
MEXICO (5%)
Top regions: UNITED STATES (18%), BRAZIL (15%), FRANCE (9%)
Platform Engagement Instagram: 2,861 avg likes/post · Youtube: 115,112 avg views/post Best reach: Youtube 115,112 avg views; best engagement: Youtube 2,989 avg likes

Top Brand Affinities

Jeremy Scott
Apparel & Fashion
Score: 27.89
Jean Paul Gaultier
Apparel & Fashion
Score: 19.79
Grindr
Entertainment & Media
Score: 15.29
Vivienne Westwood
Apparel & Fashion
Score: 14.86
Tate Modern
Entertainment & Media
Score: 12.83
Mixcloud
Entertainment & Media
Score: 12.60
Stella McCartney
Apparel & Fashion
Score: 11.43
Alexander McQueen
Apparel & Fashion
Score: 9.59
KARL LAGERFELD
Apparel & Fashion
Score: 9.03
Acne Studios
Apparel & Fashion
Score: 8.98
Barbie
Toys & Games
Score: 8.71
Vauxhall
Automotive
Score: 8.55
Brand Category Score
Jeremy Scott Apparel & Fashion 27.89
Jean Paul Gaultier Apparel & Fashion 19.79
Grindr Entertainment & Media 15.29
Vivienne Westwood Apparel & Fashion 14.86
Tate Modern Entertainment & Media 12.83
Mixcloud Entertainment & Media 12.60
Stella McCartney Apparel & Fashion 11.43
Alexander McQueen Apparel & Fashion 9.59
KARL LAGERFELD Apparel & Fashion 9.03
Acne Studios Apparel & Fashion 8.98
Barbie Toys & Games 8.71
Vauxhall Automotive 8.55
Lime Crime Beauty & Personal Care 8.06
ASOS Apparel & Fashion 7.95
Maison Margiela Apparel & Fashion 7.42
Dr. Martens Apparel & Fashion 7.36
MATTEL Toys & Games 7.13
JACQUEMUS Apparel & Fashion 7.05
Selfridges Apparel & Fashion 6.04
Marc Jacobs Apparel & Fashion 5.89
Showtime Entertainment 5.79
Vogue Apparel & Fashion 5.62
Loewe Apparel & Fashion 5.50
Moschino Apparel & Fashion 5.25
Columbia Pictures Entertainment 5.01
Lush Beauty & Personal Care 5.00
boohoo Apparel & Fashion 4.86
Miu Miu Apparel & Fashion 4.84
Anthropologie Apparel & Fashion 4.75
TOM FORD Luxury & Designer 4.67
BALMAIN Apparel & Fashion 4.57
Aperol Alcoholic Beverages 4.33
ALDI Grocery & Pantry 4.30
Ableton Audio & Music Gear 4.24
Dolce & Gabbana Apparel & Fashion 4.22
Sunnies Studios Apparel & Fashion 4.03
Primark Apparel & Fashion 3.98
Urban Decay Cosmetics Beauty & Personal Care 3.93
Polaroid Cameras & Photography 3.75
Paramount Pictures Entertainment & Media 3.73
OLD NAVY Other 3.73
Martini Alcoholic Beverages 3.71
Tinder Technology 3.70
Yves Saint Laurent Apparel & Fashion 3.64
Pfizer Health & Wellness 3.61
Versace Apparel & Fashion 3.58
Kickstarter E-commerce & Marketplaces 3.56
Tesco Grocery & Pantry 3.46
Oculus Technology 3.45
Campari Alcoholic Beverages 3.42

Official Profiles

Login to view Contact

Login

Artist: Beth Ditto

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Beth Ditto today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-21)

Total: 490,176

PLATFORM TOTAL %
Spotify Spotify 281,421 57.41%
Last.fm Last.fm 185,921 37.93%
Yandex Yandex 20,123 4.11%
Pandora Pandora 2,711 0.55%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-23)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-23 01:58:44 I Wrote the Book Top Radio Poperinge, BE 200

Popularity (2025-10-02)

Platform%
No data.