Betcha
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
17,798
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 21:25:42 UTC
Genres
Scores
Biography
Betcha keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, CANADA. The composition is male-leaning (54%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 273 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Live Nation, Warner Music, Amazon Music supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 17,798 · Engagements 520 · Rate 2.9% Posts 159 · Views 273 · Avg Likes 520 · Avg Comments 24 · Avg Views 273 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 30% 13-17: 7% 35-44: 7% |
Largest: 18-24 (53%); next: 25-34 (30%) |
| Gender Split |
Female: 46% Male: 54% Non-binary/Other: 0% |
Skews male (54%) |
| Top Countries |
UNITED STATES (62%) BRAZIL (5%) CANADA (3%) RUSSIA (3%) UNITED KINGDOM (2%) |
Top regions: UNITED STATES (62%), BRAZIL (5%), CANADA (3%) |
| Platform Engagement | Instagram: 493 avg likes/post · Youtube: 273 avg views/post | Best reach: Youtube 273 avg views; best engagement: Instagram 493 avg likes |
Top Brand Affinities
Live Nation
Warner Music
Amazon Music
Kroger
Pro Tools
Madewell
Free People
REVOLVE
Verizon
Nasty Gal
Lollapalooza
Margaritaville
| Brand | Category | Score |
|---|---|---|
| Live Nation | 39.92 | |
| Warner Music | 29.94 | |
| Amazon Music | 16.81 | |
| Kroger | 16.01 | |
| Pro Tools | 15.76 | |
| Madewell | 13.82 | |
| Free People | 13.04 | |
| REVOLVE | 11.69 | |
| Verizon | 11.39 | |
| Nasty Gal | 10.39 | |
| Lollapalooza | 10.15 | |
| Margaritaville | 9.88 | |
| iHeartRadio Music Awards | 8.82 | |
| Busch | 8.50 | |
| Spotify Music | 7.98 | |
| Chick-fil-A | 7.68 | |
| Taco Bell | 7.08 | |
| Glossier | 6.97 | |
| Bud Light | 6.90 | |
| Ableton | 6.52 | |
| Coors | 6.28 | |
| Urban Outfitters | 6.08 | |
| Coachella | 5.85 | |
| Publix | 5.81 | |
| Anthropologie | 5.61 | |
| Kickstarter | 5.07 | |
| Walgreens | 5.05 | |
| Holden | 4.86 | |
| Steve Madden | 4.86 | |
| Target | 4.79 | |
| Carhartt | 4.74 | |
| Pacific Northwest Wonderland | 4.59 | |
| Chrysler | 4.57 | |
| NORDSTROM | 4.56 | |
| Paramount Pictures | 4.46 | |
| SoundCloud | 4.45 | |
| OLD NAVY | 4.32 | |
| American Eagle | 4.25 | |
| Philips | 4.15 | |
| NBC | 4.06 | |
| Budweiser | 4.03 | |
| Kodak | 3.87 | |
| Showtime | 3.87 | |
| Walmart | 3.77 | |
| Polaroid | 3.71 | |
| Abercrombie & Fitch | 3.64 | |
| Dr. Martens | 3.63 | |
| Gillette | 3.61 | |
| NHL | 3.58 | |
| MTV | 3.51 |
Official Profiles
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LoginArtist: Betcha
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-03)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
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Popularity (2025-10-02)
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| No data. | |