Belanova Brand Affinity ranks highest Aeromexico at 33.71% . Very Strong. Score DMDB 72.82% | Fanbase 51.40%

Belanova — pop artist from MX.

Belanova, a Mexican pop trio consisting of vocalist/songwriter Denisse Guerrero, programmer/keyboardist Edgar Huerta, and bassist Ricardo Arreola, formed in…

Belanova

Superstar

Country: MX | Artist ID: 11e81bc4-3e96-620e-9944-a0369fe50396

Find Artist

Genres

popdance poplatin poplatin arena popmexican popindie poppoprockrock en espanolalternativelatin alternativelatinlatin

Influential: 72.82% Fanbase: 51.40% Trending: 83.53%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Aeromexico • 33.71% • Very Strong

As of 2025-09-09

1,313,478

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 72.82% | Fanbase 51.40% | Trending 83.53% | CAREER STAGE: SUPERSTAR

Biography

Belanova, a Mexican pop trio consisting of vocalist/songwriter Denisse Guerrero, programmer/keyboardist Edgar Huerta, and bassist Ricardo Arreola, formed in Guadalajara, Jalisco in 2000. After signing to Virus Records, they released their debut album, Cocktail, in 2003, which gained attention after their single "Tus Ojos" was featured in a Mitsubishi commercial.

Their second album, Dulce Beat, released in 2005, achieved even greater success with singles like "Me Pregunto" and "Por Ti" dominating the airplay charts in Mexico and beyond. The band's popularity continued to grow, earning them a Latin Grammy nomination and solidifying their status as one of the most prominent acts in Mexican pop music.

Report Date: 2025-09-09

Belanova connects with 18-24 & 25-34 audiences and shows durable traction across MEXICO, PERU, COLOMBIA. With a female-leaning (54%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 86,169 avg views per post; Instagram adds dependable engagement depth. Overlap with Aeromexico, Univision, Cafecito highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Belanova moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Belanova score 0.72% — Low bucket.

Brand: AeromexicoBrand: UnivisionBrand: Cafecito

Followers:1,313,478

Engagements:9,475

Rate:0.7%

Posts:1,856

Avg Likes:9,156

Avg Comments:243

Avg Views:149,769

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,313,478 · Engagements 9,475 · Rate 0.7% Posts 1,856 · Views 149,769 · Avg Likes 9,156 · Avg Comments 243 · Avg Views 149,769	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 54% 25-34: 34% 35-44: 6% 13-17: 5%	Largest: 18-24 (54%); next: 25-34 (34%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	MEXICO (47%) PERU (9%) COLOMBIA (8%) UNITED STATES (8%) ARGENTINA (5%)	Top regions: MEXICO (47%), PERU (9%), COLOMBIA (8%)
Platform Engagement	Instagram: 5,078 avg likes/post · Tiktok: 63,600 avg views/post · Youtube: 86,169 avg views/post	Best reach: Youtube 86,169 avg views; best engagement: Instagram 5,078 avg likes

Top Brand Affinities

Aeromexico

Score: 33.71

Univision

Score: 26.36

Cafecito

Score: 9.97

Barbie

Score: 9.29

Monster High

Score: 8.75

Movistar

Score: 6.16

Suavecito

Score: 5.97

Power Rangers

Score: 5.63

MATTEL

Score: 5.24

Coachella

Score: 4.10

Pepsi

Score: 4.09

Sega

Score: 4.08

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Aeromexico		33.71
Univision		26.36
Cafecito		9.97
Barbie		9.29
Monster High		8.75
Movistar		6.16
Suavecito		5.97
Power Rangers		5.63
MATTEL		5.24
Coachella		4.10
Pepsi		4.09
Sega		4.08
MTV		4.03
Snoopy And The Peanuts Gang		3.92
Pull&Bear		3.84
Cartoon Network		3.76
VidaSana		3.67
Prismacolor		3.49
Bellagio		2.56
Dolce & Gabbana		2.51
Stradivarius		2.51
Hot Wheels		2.45
Fenty beauty		2.34
Nickelodeon		2.26
Calvin Klein		2.26
Universal		2.25
Make Up For Ever		2.22
Pixar		2.15
Chipotle Mexican Grill		2.12
Lollapalooza		2.11
Spotify Music		2.08
Mitsubishi		2.06
Pokemon Go		2.05
Forever 21		2.04
Vogue		2.02
Dr. Martens		1.99
Nintendo		1.99
Paramount Pictures		1.95
Guess		1.94
AMC		1.93
Star Wars		1.93
Versace		1.93
Coca-Cola		1.92
L'Oréal Paris		1.90
Tomorrowland		1.88
Anastasia Beverly Hills		1.87
Transformers		1.73
Bershka		1.72
Pic Collage		1.71
Lacoste		1.68