Belanova

Belanova — pop artist from MX.

Belanova, a Mexican pop trio consisting of vocalist/songwriter Denisse Guerrero, programmer/keyboardist Edgar Huerta, and bassist Ricardo Arreola, formed in…

Influence: 72.82% Fanbase: 51.40% Trending: 83.53% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Aeromexico • 34.33% • Very Strong

As of 2025-09-30

1,076,011

Social Media Followers

As of 2025-09-30

00:00:00

Hours Airplay

2025-12-07 08:51:36 UTC

Genres

popdance poplatin poplatin arena popmexican popindie poppoprockrock en espanolalternativelatin alternativelatinlatin

Biography

Belanova, a Mexican pop trio consisting of vocalist/songwriter Denisse Guerrero, programmer/keyboardist Edgar Huerta, and bassist Ricardo Arreola, formed in Guadalajara, Jalisco in 2000. After signing to Virus Records, they released their debut album, Cocktail, in 2003, which gained attention after their single "Tus Ojos" was featured in a Mitsubishi commercial.

Their second album, Dulce Beat, released in 2005, achieved even greater success with singles like "Me Pregunto" and "Por Ti" dominating the airplay charts in Mexico and beyond. The band's popularity continued to grow, earning them a Latin Grammy nomination and solidifying their status as one of the most prominent acts in Mexican pop music.

Top Brand Affinities

Report Date: 2025-09-30

Belanova connects with 18-24 & 25-34 audiences and shows durable traction across MEXICO, UNITED STATES, PERU. With a female-leaning (54%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 86,169 avg views per post; Instagram adds dependable engagement depth. Overlap with Aeromexico, Univision, Barbie highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Belanova moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Belanova score 0.90% — Low bucket.

Brand: AeromexicoBrand: UnivisionBrand: Barbie

Followers:1,076,011

Engagements:9,682

Rate:0.9%

Posts:1,800

Avg Likes:9,360

Avg Comments:284

Avg Views:149,769

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,076,011 · Engagements 9,682 · Rate 0.9% Posts 1,800 · Views 149,769 · Avg Likes 9,360 · Avg Comments 284 · Avg Views 149,769	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 34% 35-44: 6% 13-17: 5%	Largest: 18-24 (55%); next: 25-34 (34%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	MEXICO (47%) UNITED STATES (8%) PERU (7%) COLOMBIA (6%) ARGENTINA (4%)	Top regions: MEXICO (47%), UNITED STATES (8%), PERU (7%)
Platform Engagement	Instagram: 5,212 avg likes/post · Tiktok: 63,600 avg views/post · Youtube: 86,169 avg views/post	Best reach: Youtube 86,169 avg views; best engagement: Instagram 5,212 avg likes

Top Brand Affinities

Aeromexico

Score: 34.33

Univision

Score: 29.29

Barbie

Score: 9.55

Monster High

Score: 8.80

Cafecito

Score: 8.50

MATTEL

Score: 6.21

Movistar

Score: 5.49

Power Rangers

Score: 4.29

Steve Madden

Score: 4.13

Sega

Score: 4.08

Coachella

Score: 3.91

Cartoon Network

Score: 3.82

Brand	Category	Score
Aeromexico		34.33
Univision		29.29
Barbie		9.55
Monster High		8.80
Cafecito		8.50
MATTEL		6.21
Movistar		5.49
Power Rangers		4.29
Steve Madden		4.13
Sega		4.08
Coachella		3.91
Cartoon Network		3.82
Pepsi		3.31
Pull&Bear		3.27
Prismacolor		3.23
OLD NAVY		3.22
VidaSana		3.07
MTV		3.07
Forever 21		2.91
Snoopy And The Peanuts Gang		2.85
Tomorrowland		2.84
Pokemon Go		2.73
shein		2.72
Hot Wheels		2.69
Nickelodeon		2.61
Pixar		2.56
Stradivarius		2.54
Dr. Martens		2.51
Lollapalooza		2.48
Mitsubishi		2.45
AMC		2.32
SheInside		2.24
Paramount Pictures		2.22
Dolce & Gabbana		2.22
Microsoft		2.18
Bellagio		2.17
Star Wars		2.13
Pantone Inc		2.10
Versace		2.06
Coca-Cola		2.06
Spotify Music		2.01
Bershka		1.99
Sephora		1.97
Anastasia Beverly Hills		1.96
Pandora		1.93
Nintendo		1.92
Warner Bros		1.89
Polaroid		1.87
Guess		1.85
Calvin Klein		1.84