Beach House Brand Affinity ranks highest MOOG at 26.26% . Very Strong. Score DMDB 64.20% | Fanbase 67.48%

Beach House — pop artist from US.

Beach House is a musical duo consisting of Victoria Legrand and Alex Scally, with James Barone joining as a touring member. The group is based in Baltimore,…

Beach House

Recognizable

Country: US | Artist ID: 11e81bc7-bf8d-7a5c-827e-a0369fe50396

Find Artist

Genres

popindie popart popmodern dream popdream popbaltimore indiepopalternativeindie rockalternativedreamo

Influential: 64.20% Fanbase: 67.48% Trending: 62.56%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 26.26% • Very Strong

As of 2025-09-09

883,726

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 64.20% | Fanbase 67.48% | Trending 62.56% | CAREER STAGE: MAINSTREAM

Biography

Beach House is a musical duo consisting of Victoria Legrand and Alex Scally, with James Barone joining as a touring member. The group is based in Baltimore, Maryland, where they create and perform their music.

Report Date: 2025-09-09

Beach House has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, BRAZIL, CANADA. A heavily male (61%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 166,800 avg views per post, and Instagram keeps engagement compounding. Audience overlap with MOOG, Brandy Melville, Glossier signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Beach House score 7.73% — Very Strong bucket.

Brand: MOOGBrand: Brandy MelvilleBrand: Glossier

Followers:883,726

Engagements:68,309

Rate:7.7%

Posts:194

Avg Likes:67,117

Avg Comments:817

Avg Views:183,618

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 883,726 · Engagements 68,309 · Rate 7.7% Posts 194 · Views 183,618 · Avg Likes 67,117 · Avg Comments 817 · Avg Views 183,618	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 33% 35-44: 9% 13-17: 6%	Largest: 18-24 (48%); next: 25-34 (33%)
Gender Split	Female: 39% Male: 61% Non-binary/Other: 0%	Skews male (61%)
Top Countries	UNITED STATES (27%) BRAZIL (10%) CANADA (4%) MEXICO (4%) FRANCE (3%)	Top regions: UNITED STATES (27%), BRAZIL (10%), CANADA (4%)
Platform Engagement	Instagram: 57,214 avg likes/post · Tiktok: 166,800 avg views/post · Youtube: 16,818 avg views/post	Best reach: Tiktok 166,800 avg views; best engagement: Instagram 57,214 avg likes

Top Brand Affinities

MOOG

Score: 26.26

Brandy Melville

Score: 11.09

Glossier

Score: 10.60

Ableton

Score: 9.83

Tate Modern

Score: 7.60

Coachella

Score: 7.33

Kodak

Score: 7.07

Lollapalooza

Score: 6.68

Vivienne Westwood

Score: 5.98

Urban Outfitters

Score: 5.19

Spotify Music

Score: 5.16

Dr. Martens

Score: 5.04

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Top Brand Affinities

Brand	Category	Score
MOOG		26.26
Brandy Melville		11.09
Glossier		10.60
Ableton		9.83
Tate Modern		7.60
Coachella		7.33
Kodak		7.07
Lollapalooza		6.68
Vivienne Westwood		5.98
Urban Outfitters		5.19
Spotify Music		5.16
Dr. Martens		5.04
Paramount Pictures		4.91
SoundCloud		4.76
Pacific Northwest Wonderland		4.71
Fujifilm		4.52
Polaroid		4.48
Kickstarter		4.13
Verizon		4.00
Movistar		3.91
Airbnb		3.80
Coors		3.75
Oculus		3.74
Tinder		3.68
Leica		3.64
Summit Entertainment		3.37
Showtime		3.34
Columbia Pictures		3.28
Emporium		3.27
Olympus		2.95
Warner Bros		2.75
Prismacolor		2.62
Cadillac		2.45
Beats Electronics		2.38
Lush		2.34
Budweiser		2.27
Guinness		2.26
Nintendo		2.25
Carhartt		2.22
Nickelodeon		2.19
Philips		2.13
Bellagio		2.07
Pepsi		2.06
Chipotle Mexican Grill		2.04
Pantone Inc		2.02
HBO		2.01
Vans		2.01
Chrysler		1.99
Star Wars		1.97
AMC		1.93