Bayanni

Bayanni

Country: NG | Gender: male

Influential: 59.57% Fanbase: 42.63% Trending: 68.03%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 28.54% • Very Strong

As of 2025-08-15

1,195,950

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 20:02:20 UTC

Genres

popnigerian popothersworldwide

Scores

Score: DMDB 59.60% | Fanbase 42.60% | Trending 68.00% | CAREER STAGE: MAINSTREAM

Biography

Bayanni, born Oladokun Abimbola Elijah on June 25, 1997 in Alagbado, Nigeria, hails from Ipetumodu in Osun State. Introduced to music through church, his childhood in a supportive, family-oriented environment laid the foundation for his artistic journey. Graduating in accounting from Obafemi Awolowo University, Bayanni blends Afrobeat with his silvery voice, influenced by diverse musical tastes and a passion for social change. As a new signee to Mavin Records, he aims to make his mark as an artist spreading the Afrobeat sound globally.
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Bayanni Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Bayanni draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, KENYA, NIGERIA. The skew is heavily male (69%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 488,000 avg views per post, with Tiktok sustaining the conversation. Audience adjacency to Warner Music, Airtel, CNN makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Bayanni score 3.42%Very Strong bucket.
Brand: Warner MusicBrand: AirtelBrand: CNN
Followers:1,195,950
Engagements:40,930
Rate:3.4%
Posts:726
Views:491,282
Avg Likes:38,615
Avg Comments:636
Avg Views:491,282

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,195,950 · Engagements 40,930 · Rate 3.4%
Posts 726 · Views 491,282 · Avg Likes 38,615 · Avg Comments 636 · Avg Views 491,282
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 46%
25-34: 45%
35-44: 5%
13-17: 3%
Largest: 18-24 (46%); next: 25-34 (45%)
Gender Split Female: 31%
Male: 69%
Non-binary/Other: 0%
Skews male (69%)
Top Countries UNITED STATES (24%)
KENYA (14%)
NIGERIA (9%)
FRANCE (6%)
SOUTH AFRICA (4%)
Top regions: UNITED STATES (24%), KENYA (14%), NIGERIA (9%)
Platform Engagement Instagram: 1,475 avg likes/post · Tiktok: 488,000 avg views/post · Youtube: 3,282 avg views/post Best reach: Tiktok 488,000 avg views; best engagement: Tiktok 36,900 avg likes

Top Brand Affinities

Warner Music
Entertainment & Media
Score: 28.54
Airtel
Telecom & Internet Services
Score: 12.93
CNN
Entertainment & Media
Score: 6.21
FashionNova
Apparel & Fashion
Score: 5.96
FOREX
Finance, Banking & Insurance
Score: 5.51
Hennessy
Alcoholic Beverages
Score: 5.06
MTV
Entertainment
Score: 3.97
Monster Beverage
Beverages
Score: 3.26
Fendi
Luxury & Designer
Score: 3.21
Christian Louboutin
Apparel & Fashion
Score: 2.97
SoundCloud
Entertainment
Score: 2.84
Vogue
Apparel & Fashion
Score: 2.82
Brand Category Score
Warner Music Entertainment & Media 28.54
Airtel Telecom & Internet Services 12.93
CNN Entertainment & Media 6.21
FashionNova Apparel & Fashion 5.96
FOREX Finance, Banking & Insurance 5.51
Hennessy Alcoholic Beverages 5.06
MTV Entertainment 3.97
Monster Beverage Beverages 3.26
Fendi Luxury & Designer 3.21
Christian Louboutin Apparel & Fashion 2.97
SoundCloud Entertainment 2.84
Vogue Apparel & Fashion 2.82
Beats Electronics Audio & Music Gear 2.58
Versace Apparel & Fashion 2.56
Balenciaga Apparel & Fashion 2.40
ASOS Apparel & Fashion 2.35
BBC Apparel & Fashion 2.24
Timberland Apparel & Fashion 2.24
Pepsi Beverages 2.23
musical.ly Entertainment & Media 2.21
Paramount Pictures Entertainment & Media 2.16
Gucci Luxury & Designer 2.15
Fenty beauty Beauty & Personal Care 1.98
Spotify Music Entertainment & Media 1.74
Louis Vuitton Luxury & Designer 1.73
Puma Apparel & Fashion 1.58
Hermès Luxury & Designer 1.56
shein Apparel & Fashion 1.51
Christian Dior Luxury & Designer 1.38
GIVENCHY Apparel & Fashion 1.35
Levi's Apparel & Fashion 1.30
Supreme Apparel & Fashion 1.27
KTM Automotive 1.26
Rolex Jewelry & Watches 1.26
Mercedes-Benz Automotive 1.23
H&M Apparel & Fashion 1.22
Burberry Apparel & Fashion 1.22
L'Oréal Paris Beauty & Personal Care 1.21
Lexus Automotive 1.19
SheInside Apparel & Fashion 1.18
Nike Consumer Electronics 1.18
New Balance Footwear 1.11
Prada Apparel & Fashion 1.05
Maybelline Beauty & Personal Care 1.05
Guess Apparel & Fashion 1.03
Adobe Software, Apps & SaaS 1.03
NBA Sports & Outdoors 1.00
Reebok Apparel & Fashion 0.99
Huda Beauty Beauty & Personal Care 0.95
Suzuki Automotive 0.95

Official Profiles

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Artist: Bayanni

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Bayanni today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-23)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-23 01:39:36 Alle Asaase Radio Accra, GH 123
2025-08-23 01:05:33 Namipa Cool FM Lagos, NG 118
2025-08-23 01:00:40 Namipa Radio Gilli 106.5FM Dubai, AE 118
2025-08-23 00:51:22 Ta Ta Ta Mouv' 100% Mix Paris, FR 111

Popularity (2025-10-02)

Platform%
No data.