БАТЮШКА
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
42,800
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
In addition to her solo work, Smith is also the lead vocalist of the band The Joys, which gained popularity in the early 2000s. Her music has been featured in film and television, further expanding her reach and recognition in the music industry. Smith continues to create and perform music, connecting with audiences through her heartfelt songwriting and soulful voice.
БАТЮШКА speaks to 25-34 & 18-24 audiences with measurable traction in UNITED STATES, RUSSIA, POLAND. Composition is heavily male (84%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (682,663 avg views per post), and Youtube supplies credible back-and-forth with core fans. Affinity clusters near leading lifestyle names, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 42,800 · Engagements 20,081 · Rate 46.9% Posts 6 · Views 682,663 · Avg Likes 18,263 · Avg Comments 1,550 · Avg Views 682,663 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 45% 18-24: 35% 35-44: 13% 45-64: 4% |
Largest: 25-34 (45%); next: 18-24 (35%) |
| Gender Split |
Female: 16% Male: 84% Non-binary/Other: 0% |
Skews male (84%) |
| Top Countries |
UNITED STATES (14%) RUSSIA (13%) POLAND (9%) BRAZIL (6%) UKRAINE (5%) |
Top regions: UNITED STATES (14%), RUSSIA (13%), POLAND (9%) |
| Platform Engagement | Youtube: 682,663 avg views/post | Best reach: Youtube 682,663 avg views; best engagement: Youtube 18,263 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: БАТЮШКА
The map shows every radio station that aired БАТЮШКА today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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Popularity Change (%)
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Streaming Audience Growth
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Radio Airplay Change (min)
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Streams & Royalties
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| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |
