Basia Bulat

Basia Bulat — pop artist from CA.

Based in Montreal, Canada, singer-songwriter Basia Bulat blends gospel, soul, and folk influences with her powerful vocals and versatile instrumental skills,…

Influence: 53.43% Fanbase: 30.04% Trending: 65.13% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-08-15

5,718

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

2025-10-07 18:32:58 UTC

Genres

popcanadian indieindie poppopalternativealternativeamericannew americanabluesstomp and hollerfolk & traditionalindie folkcanadian singer-songwriter

Biography

Based in Montreal, Canada, singer-songwriter Basia Bulat blends gospel, soul, and folk influences with her powerful vocals and versatile instrumental skills, playing multiple instruments like electric guitar, piano, and ukulele. Her latest album, Basia’s Palace, featuring string arrangements by Drew Jurecka and mixed by Tucker Martine, was born out of a period of introspection and is set to release on February 21st, 2025, showcasing a softer and more introspective side of her artistry.

Throughout her career, Basia Bulat has shared stages with notable artists like St. Vincent, Sufjan Stevens, and Nick Cave and the Bad Seeds, and has been recognized for her music with accolades such as three Polaris Music Prize nominations and five JUNO Award nominations. Her performances on NPR's Tiny Desk Concerts and Late Show with Stephen Colbert, as well as critical acclaim from publications like The New York Times, highlight her standing as a respected and accomplished musician in the industry.

Top Brand Affinities

Report Date: 2025-08-15

Basia Bulat performs best with fans in the 25-34 range, concentrated in CANADA, UNITED STATES, UNITED KINGDOM. Audience composition is heavily male (58%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 699 avg views per post, with Tiktok providing steady community replies and saves. Brand adjacency trends toward leading lifestyle names, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Basia Bulat is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Basia Bulat score 0.84% — Low bucket.

Followers:5,718

Engagements:48

Rate:0.8%

Posts:59

Avg Likes:44

Avg Comments:1

Avg Views:699

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,718 · Engagements 48 · Rate 0.8% Posts 59 · Views 699 · Avg Likes 44 · Avg Comments 1 · Avg Views 699	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 24% 45-64: 17% 35-44: 13%	Largest: 25-34 (42%); next: 18-24 (24%)
Gender Split	Female: 42% Male: 58% Non-binary/Other: 0%	Skews male (58%)
Top Countries	CANADA (42%) UNITED STATES (22%) UNITED KINGDOM (14%) GERMANY (11%) NIGERIA (6%)	Top regions: CANADA (42%), UNITED STATES (22%), UNITED KINGDOM (14%)
Platform Engagement	Tiktok: 699 avg views/post · Youtube: 0 avg views/post	Best reach: Tiktok 699 avg views; best engagement: Tiktok 44 avg likes