Barack Obama
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
629,000
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
Updated 2025-10-03 18:59:15 UTC
Genres
Scores
Biography
Barack Obama engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, INDIA, UNITED KINGDOM. The fan base skews heavily male (64%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (332,365 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around Penguin Random House, TED, National Geographic, indicating authentic resonance in Books and literature related to leadership, Public speaking workshops, Documentaries on social issues. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 629,000 · Engagements 2,832 · Rate 0.5% Posts 3,001 · Views 332,365 · Avg Likes 2,570 · Avg Comments 0 · Avg Views 332,365 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 36% 18-24: 27% 35-44: 19% 45-64: 14% |
Largest: 25-34 (36%); next: 18-24 (27%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED STATES (51%) INDIA (4%) UNITED KINGDOM (4%) BRAZIL (3%) CANADA (3%) |
Top regions: UNITED STATES (51%), INDIA (4%), UNITED KINGDOM (4%) |
| Platform Engagement | Youtube: 332,365 avg views/post | Best reach: Youtube 332,365 avg views; best engagement: Youtube 2,570 avg likes |
Top Brand Affinities
Recommendations
Products & Services
- Books and literature related to leadership
- Public speaking workshops
- Documentaries on social issues
- Merchandise featuring inspirational quotes
- Online courses on civic engagement
- Charity events and fundraisers
- Political commentary podcasts
- Collaborations with educational institutions
Marketing Angles
- Highlighting community engagement and activism
- Emphasizing the importance of education and literacy
- Promoting messages of hope and unity
- Leveraging historical significance and legacy
- Utilizing social media for grassroots movements
- Creating content around personal stories and experiences
Content Themes
- Leadership and governance
- Social justice and equality
- Civic responsibility and engagement
- Personal growth and development
- Cultural diversity and inclusion
- Inspirational speeches and oratory
Partnership Brands
- Penguin Random House
- TED
- National Geographic
- The New York Times
- Harvard University
- The Gates Foundation
- UNICEF
- Nike
- Starbucks
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Barack Obama
The map shows every radio station that aired Barack Obama today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-10-03)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
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Popularity (2025-10-02)
| Platform | % |
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| No data. | |