Banners

Banners

Country: US | Gender: male

Influential: 62.55% Fanbase: 48.86% Trending: 69.39%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 22.27% • Very Strong

As of 2025-08-15

730,751

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 17:15:17 UTC

Genres

poppopindie poptimismindie cafe poprockmodern rockpop rockalternativealternative

Scores

Score: DMDB 62.60% | Fanbase 48.90% | Trending 69.40% | CAREER STAGE: MAINSTREAM

Biography

BANNERS' music possesses a mysterious, anthemic quality that is both haunting and inspiring. Since their emergence in 2015, the band has garnered nearly 1.5 billion total streams, with standout track "Someone To You" making waves globally. Lead singer Michael Nelson's dynamic delivery and exquisite songcraft elevate the band's sound to steeple-size heights, resonating with listeners on a personal and communal level.

Characterized by sincerity, accessibility, and organic flow, BANNERS' songs showcase Mike's stunning voice, reminiscent of Coldplay's Chris Martin. The band's music exudes a timeless yet personal quality that fosters a sense of community among listeners. Mike aims for their music to become the soundtrack to moments in people's lives, emphasizing the importance of connecting with audiences through shared experiences.
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Banners Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Banners indexes high with fans in the 18-24 range in UNITED STATES, BRAZIL, INDIA. The skew is female-leaning (50%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 1,134 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Live Nation, Scotiabank, Amazon Music, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Banners when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Banners score 0.12%Low bucket.
Brand: Live NationBrand: ScotiabankBrand: Amazon Music
Followers:730,751
Engagements:872
Rate:0.1%
Posts:1,473
Views:1,859
Avg Likes:854
Avg Comments:41
Avg Views:1,859

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 730,751 · Engagements 872 · Rate 0.1%
Posts 1,473 · Views 1,859 · Avg Likes 854 · Avg Comments 41 · Avg Views 1,859
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 59%
25-34: 26%
13-17: 9%
35-44: 5%
Largest: 18-24 (59%); next: 25-34 (26%)
Gender Split Female: 50%
Male: 50%
Non-binary/Other: 0%
Skews female (50%)
Top Countries UNITED STATES (16%)
BRAZIL (11%)
INDIA (7%)
UNITED KINGDOM (5%)
INDONESIA (4%)
Top regions: UNITED STATES (16%), BRAZIL (11%), INDIA (7%)
Platform Engagement Instagram: 626 avg likes/post · Tiktok: 725 avg views/post · Youtube: 1,134 avg views/post Best reach: Youtube 1,134 avg views; best engagement: Instagram 626 avg likes

Top Brand Affinities

Live Nation
Entertainment
Score: 22.27
Scotiabank
Finance, Banking & Insurance
Score: 16.89
Amazon Music
Entertainment & Media
Score: 9.37
Lollapalooza
Entertainment
Score: 7.36
iHeartRadio Music Awards
Entertainment
Score: 6.36
Budweiser
Beverages
Score: 5.88
NBC
Entertainment & Media
Score: 4.25
Gillette
Beauty & Personal Care
Score: 4.09
Spotify Music
Entertainment & Media
Score: 3.99
NHL
Sports & Outdoors
Score: 3.71
Showtime
Entertainment
Score: 3.63
ABC
Other
Score: 3.60
Brand Category Score
Live Nation Entertainment 22.27
Scotiabank Finance, Banking & Insurance 16.89
Amazon Music Entertainment & Media 9.37
Lollapalooza Entertainment 7.36
iHeartRadio Music Awards Entertainment 6.36
Budweiser Beverages 5.88
NBC Entertainment & Media 4.25
Gillette Beauty & Personal Care 4.09
Spotify Music Entertainment & Media 3.99
NHL Sports & Outdoors 3.71
Showtime Entertainment 3.63
ABC Other 3.60
Paramount Pictures Entertainment & Media 3.55
Primark Apparel & Fashion 3.36
Summit Entertainment Entertainment 3.27
Coachella Apparel & Fashion 3.24
MTV Entertainment 3.19
Columbia Pictures Entertainment 3.00
Urban Outfitters Apparel & Fashion 2.93
BBC Apparel & Fashion 2.90
Polaroid Cameras & Photography 2.82
AMC Entertainment 2.82
CBS Entertainment & Media 2.79
CBS Television Studios Entertainment 2.74
Lululemon Athletica Apparel & Fashion 2.64
Nickelodeon Entertainment 2.63
Target Apparel 2.59
Dr. Martens Apparel & Fashion 2.52
Tinder Technology 2.37
Kodak Cameras & Photography 2.34
Lush Beauty & Personal Care 2.32
Pixar Entertainment 2.31
HBO Entertainment & Media 2.25
LEGOLAND Toys & Games 2.16
Sunnies Studios Apparel & Fashion 2.07
The Olympic Games Sports & Outdoors 2.07
ASOS Apparel & Fashion 2.06
Geocaching Sports & Outdoors 2.03
Warner Bros Entertainment 2.02
SoundCloud Entertainment 1.98
Netflix Entertainment & Media 1.96
Walmart E-commerce & Marketplaces 1.89
Star Wars Entertainment 1.87
H&M Apparel & Fashion 1.85
Fujifilm Cameras & Photography 1.83
Converse Apparel & Fashion 1.83
Chipotle Mexican Grill Restaurants & Food Service 1.76
Airbnb Travel & Hospitality 1.75
Universal Entertainment 1.75
Chrysler Automotive 1.74

Official Profiles

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Artist: Banners

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Banners today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-21)

Total: 6,638,411

PLATFORM TOTAL %
Spotify Spotify 5,539,849 83.45%
Last.fm Last.fm 718,699 10.83%
Yandex Yandex 206,166 3.11%
Pandora Pandora 114,133 1.72%
Audiomack Audiomack 59,564 0.90%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-23)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-23 02:40:39 Hurts When It's Healing Prvi karlovački - WOW Hits Karlovac, HR 189
2025-08-23 01:08:56 Someone To You Radio PSR Dresden, DE 209
2025-08-23 00:57:31 Someone To You LINDA Radio Hilversum, NL 193
2025-08-23 00:57:29 Someone To You Sky Radio Hilversum, NL 192

Popularity (2025-10-02)

Platform%
No data.