Banda MS de Sergio Lizárraga
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-30
13,252,530
Social Media Followers
As of 2025-09-30
00:00:00
Hours Airplay
2025-11-06 23:20:25 UTC
Genres
Biography
Preceding the album is the track "¿Cuáles Fronteras?," a collaboration with rapper Ice Cube that blends genres to promote cultural unity. Formed in 2003 in Mazatlán, Sinaloa, Banda MS de Sergio Lizárraga has become known for their unique and lively musical style, earning the title of "the most successful band" over their 15-year career. With a youthful and talented lineup of 18 musicians, the band continues to evolve and grow as they mark two decades of musical success.
Banda MS de Sergio Lizárraga engages 18-24 & 25-34 audiences with repeatable results in MEXICO, UNITED STATES, COLOMBIA. The fan base skews heavily male (56%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (127,300 avg views per post), while Tiktok keeps conversation loops active. Affinity patterns cluster around Avaya, Univision, Amazon Music, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 13,252,530 · Engagements 20,454 · Rate 0.2% Posts 5,871 · Views 149,432 · Avg Likes 18,171 · Avg Comments 232 · Avg Views 149,432 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 31% 35-44: 8% 13-17: 6% |
Largest: 18-24 (53%); next: 25-34 (31%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
MEXICO (57%) UNITED STATES (19%) COLOMBIA (4%) HONDURAS (4%) GUATEMALA (3%) |
Top regions: MEXICO (57%), UNITED STATES (19%), COLOMBIA (4%) |
| Platform Engagement | Instagram: 6,323 avg likes/post · Tiktok: 127,300 avg views/post · Youtube: 22,132 avg views/post | Best reach: Tiktok 127,300 avg views; best engagement: Tiktok 11,400 avg likes |
Top Brand Affinities
Avaya
Univision
Amazon Music
BOXYCHARM
Suavecito
Benihana
Milani Cosmetics
Cafecito
Acura
LEGOLAND
Verizon
Clinique
| Brand | Category | Score |
|---|---|---|
| Avaya | 55.65 | |
| Univision | 50.13 | |
| Amazon Music | 15.58 | |
| BOXYCHARM | 15.40 | |
| Suavecito | 11.91 | |
| Benihana | 10.72 | |
| Milani Cosmetics | 9.20 | |
| Cafecito | 5.07 | |
| Acura | 4.99 | |
| LEGOLAND | 4.72 | |
| Verizon | 4.66 | |
| Clinique | 3.87 | |
| Iberostar Hotels & Resorts | 3.68 | |
| American Eagle | 3.48 | |
| Coachella | 3.46 | |
| Benefit Cosmetics | 2.97 | |
| Kylie Cosmetics | 2.94 | |
| Paramount Pictures | 2.73 | |
| Uber | 2.71 | |
| Pull&Bear | 2.69 | |
| Anastasia Beverly Hills | 2.65 | |
| Pepsi | 2.61 | |
| Tarte Cosmetics | 2.61 | |
| Pandora | 2.60 | |
| Target | 2.60 | |
| Marc Jacobs | 2.54 | |
| VidaSana | 2.53 | |
| Jeep | 2.42 | |
| Forever 21 | 2.21 | |
| Armani | 2.20 | |
| Walmart | 2.14 | |
| Cadillac | 2.09 | |
| Too Faced Cosmetics | 1.99 | |
| FashionNova | 1.86 | |
| Bellagio | 1.84 | |
| Make Up For Ever | 1.78 | |
| NFL | 1.76 | |
| NYX Cosmetics | 1.69 | |
| Budweiser | 1.68 | |
| Chevrolet | 1.68 | |
| Spotify Music | 1.67 | |
| Microsoft | 1.66 | |
| Victoria's Secret | 1.64 | |
| shein | 1.63 | |
| Pixar | 1.61 | |
| Hollister Co | 1.59 | |
| FIFA | 1.58 | |
| Guess | 1.58 | |
| Mitsubishi | 1.51 | |
| SheInside | 1.48 |
Official Profiles
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LoginArtist: Banda MS de Sergio Lizárraga
The map shows every radio station that aired Banda MS de Sergio Lizárraga today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-30)
Total: 25,978,437
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
18,430,120 | 70.94% |
| [+] |
Audiomack |
6,333,442 | 24.38% |
| [+] |
Pandora |
1,214,875 | 4.68% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-11-06 08:00 UTC | Festival Multiverso 2025 | Estadio GNP Seguros | Mexico City, Mexico | — |
| 2025-11-15 05:00 UTC | Banda MS de Sergio Lizárraga, Banda Sinaloense MS de Sergio Lizárraga | Arena Monterrey | Monterrey, Mexico | |
| 2025-11-15 08:00 UTC | Banda Sinaloense MS de Sergio Lizárraga | Arena Monterrey | Monterrey, Mexico | — |
| 2025-11-22 04:00 UTC | Banda MS de Sergio Lizárraga, Banda Sinaloense MS de Sergio Lizárraga | Unknown Venue | Houston, United States | |
| 2025-11-23 03:00 UTC | Banda MS de Sergio Lizárraga, Banda Sinaloense MS de Sergio Lizárraga | Bert Ogden Arena | Edinburg, United States | |
| 2025-11-29 04:00 UTC | Banda MS de Sergio Lizárraga, Banda Sinaloense MS de Sergio Lizárraga | Adventist Health Arena | Stockton, United States | |
| 2025-11-30 04:00 UTC | Banda MS de Sergio Lizárraga, Banda Sinaloense MS de Sergio Lizárraga | SAP Center at San Jose | San Jose, United States | |
| 2025-12-06 08:00 UTC | Banda Sinaloense MS de Sergio Lizárraga | Arena GNP Seguros | Acapulco, Mexico | — |
| 2025-12-07 04:00 UTC | Banda MS | Arena GNP Seguros | Acapulco, Mexico | — |
| 2025-12-13 04:00 UTC | Banda MS de Sergio Lizárraga | Auditorio GNP Seguros | Puebla City, Mexico | |
| 2025-12-13 08:00 UTC | Banda Sinaloense MS de Sergio Lizárraga | Unknown Venue | Veracruz City, Mexico | — |
| 2025-12-14 04:00 UTC | Banda MS | Estadio Universitario Beto Ávila | Boca del Río, Mexico | |
| 2025-12-20 03:00 UTC | Banda Sinaloense MS de Sergio Lizárraga | Arena CDMX | Mexico City, Mexico | |
| 2025-12-20 08:00 UTC | Banda Sinaloense MS de Sergio Lizárraga | Arena CDMX | Mexico City, Mexico | — |
| 2026-02-14 03:00 UTC | Banda Sinaloense MS de Sergio Lizárraga | Crypto.com Arena | Los Angeles, United States | |
| 2026-02-14 04:00 UTC | Banda MS de Sergio Lizárraga | Crypto.com Arena | Los Angeles, United States | |
| 2026-02-28 04:00 UTC | Banda MS | Smart Financial Centre at Sugar Land | Sugar Land, United States | — |
| 2026-03-01 04:00 UTC | Banda MS | Bert Ogden Arena | Edinburg, United States | — |
| 2026-03-15 02:00 UTC | Banda MS de Sergio Lizárraga | Arena Potosí | San Luis Potosí City, Mexico | — |
