Ballyhoo!
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
119,128
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 20:00:14 UTC
Genres
Scores
Biography
Ballyhoo! resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, BRAZIL, UNITED KINGDOM. The demographic is heavily male (67%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 1,316 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Weedmaps, Live Nation, Barstool Sports maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 119,128 · Engagements 296 · Rate 0.2% Posts 6,811 · Views 1,316 · Avg Likes 292 · Avg Comments 19 · Avg Views 1,316 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 39% 35-44: 12% 45-64: 4% |
Largest: 18-24 (42%); next: 25-34 (39%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED STATES (69%) BRAZIL (6%) UNITED KINGDOM (3%) PHILIPPINES (3%) CANADA (3%) |
Top regions: UNITED STATES (69%), BRAZIL (6%), UNITED KINGDOM (3%) |
| Platform Engagement | Instagram: 226 avg likes/post · Youtube: 1,316 avg views/post | Best reach: Youtube 1,316 avg views; best engagement: Instagram 226 avg likes |
Top Brand Affinities
Weedmaps
Live Nation
Barstool Sports
Bud Light
Coors
Volcom
Jameson
Amazon Music
Pro Tools
Verizon
Publix
Margaritaville
| Brand | Category | Score |
|---|---|---|
| Weedmaps | 28.28 | |
| Live Nation | 23.67 | |
| Barstool Sports | 12.70 | |
| Bud Light | 11.68 | |
| Coors | 10.98 | |
| Volcom | 10.19 | |
| Jameson | 9.65 | |
| Amazon Music | 9.54 | |
| Pro Tools | 8.64 | |
| Verizon | 8.40 | |
| Publix | 8.23 | |
| Margaritaville | 7.80 | |
| Taco Bell | 7.42 | |
| Hurley | 6.94 | |
| NHL | 6.92 | |
| Busch | 6.41 | |
| The Home Depot | 6.13 | |
| Hot Topic | 5.28 | |
| Pacific Northwest Wonderland | 5.13 | |
| NFL | 4.80 | |
| Gillette | 4.67 | |
| iHeartRadio Music Awards | 4.57 | |
| Comedy Central | 4.57 | |
| Ableton | 4.55 | |
| Spotify Music | 4.46 | |
| Jeep | 4.27 | |
| Monster Beverage | 4.26 | |
| Dunkin' Donuts | 4.25 | |
| Pilsner Urquell | 4.23 | |
| Nixon | 4.10 | |
| Columbia Pictures | 3.89 | |
| Budweiser | 3.83 | |
| Vans | 3.81 | |
| ESPN | 3.78 | |
| Chrysler | 3.73 | |
| Billabong | 3.56 | |
| Nickelodeon | 3.53 | |
| GMC | 3.48 | |
| Chipotle Mexican Grill | 3.43 | |
| Showtime | 3.40 | |
| Cadillac | 3.26 | |
| Heinz | 3.26 | |
| SoundCloud | 3.18 | |
| Coachella | 3.14 | |
| Lollapalooza | 3.14 | |
| Harley-Davidson | 2.89 | |
| Paramount Pictures | 2.86 | |
| Subaru | 2.82 | |
| NBC | 2.81 | |
| Target | 2.79 |
Official Profiles
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LoginArtist: Ballyhoo!
The map shows every radio station that aired Ballyhoo! today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 02:20:19 | Fighter | WOCM | Ocean City, US | 214 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |