Balloranking
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-21
1,109,008
Social Media Followers
As of 2025-09-21
00:00:00
Hours Airplay
Updated 2025-10-03 19:01:55 UTC
Genres
Scores
Biography
Balloranking converts attention from 18-24 & 25-34 audiences across NIGERIA, UNITED STATES, FRANCE. Audience shape is heavily male (87%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 47,200 avg views per post, with supportive conversation on Instagram. Shared audience with Tom Tom, Airtel, Live Nation underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,109,008 · Engagements 26,073 · Rate 2.4% Posts 442 · Views 52,388 · Avg Likes 25,212 · Avg Comments 950 · Avg Views 52,388 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 37% 13-17: 4% 35-44: 4% |
Largest: 18-24 (52%); next: 25-34 (37%) |
| Gender Split |
Female: 13% Male: 87% Non-binary/Other: 0% |
Skews male (87%) |
| Top Countries |
NIGERIA (56%) UNITED STATES (11%) FRANCE (9%) GHANA (4%) UNITED KINGDOM (4%) |
Top regions: NIGERIA (56%), UNITED STATES (11%), FRANCE (9%) |
| Platform Engagement | Instagram: 17,922 avg likes/post · Tiktok: 47,200 avg views/post · Youtube: 5,188 avg views/post | Best reach: Tiktok 47,200 avg views; best engagement: Instagram 17,922 avg likes |
Top Brand Affinities
Tom Tom
Airtel
Live Nation
BRABUS
Hennessy
A.P.C.
Marni
Maybach
Foot Locker
RAZER
Timberland
Pioneer
| Brand | Category | Score |
|---|---|---|
| Tom Tom | 79.38 | |
| Airtel | 47.37 | |
| Live Nation | 38.79 | |
| BRABUS | 29.61 | |
| Hennessy | 21.02 | |
| A.P.C. | 18.98 | |
| Marni | 15.87 | |
| Maybach | 15.60 | |
| Foot Locker | 12.68 | |
| RAZER | 12.25 | |
| Timberland | 11.09 | |
| Pioneer | 10.22 | |
| Loewe | 8.31 | |
| BALMAIN | 8.15 | |
| Christian Louboutin | 7.78 | |
| iHeartRadio Music Awards | 7.50 | |
| Lexus | 7.40 | |
| MasterCard Incorporated | 7.19 | |
| CNN | 7.03 | |
| Hublot | 6.88 | |
| Balenciaga | 5.83 | |
| Tesla Motors | 5.20 | |
| Pull&Bear | 5.11 | |
| Cartier | 5.01 | |
| Olaplex | 4.99 | |
| Burberry | 4.79 | |
| Monster Beverage | 4.51 | |
| Louis Vuitton | 4.50 | |
| Sprite | 4.50 | |
| TOM FORD | 4.42 | |
| Spotify Music | 4.23 | |
| FashionNova | 4.22 | |
| SoundCloud | 3.81 | |
| Bentley | 3.73 | |
| Hyundai | 3.62 | |
| McLaren | 3.53 | |
| Kodak | 3.47 | |
| Dolce & Gabbana | 3.47 | |
| Fendi | 3.33 | |
| BBC | 3.22 | |
| Versace | 3.19 | |
| Paramount Pictures | 3.16 | |
| Microsoft | 3.05 | |
| Beats Electronics | 3.03 | |
| Lamborghini | 2.93 | |
| FOREX | 2.92 | |
| Prada | 2.90 | |
| GIVENCHY | 2.40 | |
| Toyota | 2.23 | |
| Rolex | 2.14 |
Official Profiles
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LoginArtist: Balloranking
The map shows every radio station that aired Balloranking today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-21)
Total: 805,457
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
805,209 | 99.97% |
| [+] |
Pandora |
248 | 0.03% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-09-20)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-09-20 14:17:50 | My Life | UFM (Ultima Radio) | Lagos, NG | 155 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |