박혜진 park hye jin
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-29
72,547
Social Media Followers
As of 2025-09-29
00:00:00
Hours Airplay
2025-12-08 08:07:39 UTC
Genres
Biography
Her debut EP, "IF U WANT IT", was released in 2018 and garnered attention from Pitchfork, Bandcamp, and various festivals and venues worldwide. Park Hye Jin has performed at notable events like Dour, Melt, and III Points Festival in Miami, establishing herself as a rising talent in the electronic music scene.
박혜진 park hye jin resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, FRANCE, UNITED KINGDOM. With a heavily male (74%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (1,917 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Mixcloud, Ableton, MOOG makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 72,547 · Engagements 1,923 · Rate 2.7% Posts 916 · Views 2,231 · Avg Likes 1,905 · Avg Comments 19 · Avg Views 2,231 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 38% 35-44: 8% 13-17: 6% |
Largest: 18-24 (46%); next: 25-34 (38%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
UNITED STATES (23%) FRANCE (7%) UNITED KINGDOM (6%) MEXICO (4%) SOUTH KOREA (4%) |
Top regions: UNITED STATES (23%), FRANCE (7%), UNITED KINGDOM (6%) |
| Platform Engagement | Instagram: 1,764 avg likes/post · Tiktok: 314 avg views/post · Youtube: 1,917 avg views/post | Best reach: Youtube 1,917 avg views; best engagement: Instagram 1,764 avg likes |
Top Brand Affinities
Mixcloud
Ableton
MOOG
Pioneer
Akai
SoundCloud
GENTLE MONSTER
Acne Studios
Accor Hotels
Tate Modern
Maison Margiela
Coachella
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 42.67 | |
| Ableton | 26.32 | |
| MOOG | 21.28 | |
| Pioneer | 19.88 | |
| Akai | 19.85 | |
| SoundCloud | 13.56 | |
| GENTLE MONSTER | 12.54 | |
| Acne Studios | 11.91 | |
| Accor Hotels | 9.06 | |
| Tate Modern | 9.03 | |
| Maison Margiela | 8.89 | |
| Coachella | 8.30 | |
| Stüssy | 7.95 | |
| Kodak | 7.52 | |
| Vivienne Westwood | 6.03 | |
| Carhartt | 5.64 | |
| Spotify Music | 5.14 | |
| Fujifilm | 4.62 | |
| Beats Electronics | 4.35 | |
| Leica | 4.31 | |
| Garnier | 4.20 | |
| Dr. Martens | 4.19 | |
| Bandai Namco | 4.08 | |
| Final Fantasy | 4.07 | |
| Olympus | 3.78 | |
| Urban Outfitters | 3.71 | |
| Oculus | 3.59 | |
| Lollapalooza | 3.55 | |
| Tomorrowland | 3.54 | |
| Supreme | 3.39 | |
| New Balance | 3.15 | |
| Summit Entertainment | 3.13 | |
| Tinder | 3.12 | |
| Polaroid | 3.06 | |
| UNIQLO | 3.02 | |
| Gundam | 2.98 | |
| ASICS | 2.94 | |
| Prada | 2.67 | |
| Hennessy | 2.64 | |
| Pantone Inc | 2.47 | |
| A Game of Tones | 2.42 | |
| Warner Bros | 2.39 | |
| Paramount Pictures | 2.36 | |
| Balenciaga | 2.34 | |
| Airbnb | 2.33 | |
| The North Face | 2.30 | |
| Nokia | 2.28 | |
| Aperol | 2.26 | |
| Sprite | 2.21 | |
| MTV | 2.18 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams (2025-09-29)
Total: 182,037
| PLATFORM | TOTAL | % | |
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169,606 | 93.17% |
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12,158 | 6.68% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















