
박혜진 park hye jin
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
72,494
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Her debut EP, "IF U WANT IT", was released in 2018 and garnered attention from Pitchfork, Bandcamp, and various festivals and venues worldwide. Park Hye Jin has performed at notable events like Dour, Melt, and III Points Festival in Miami, establishing herself as a rising talent in the electronic music scene.
박혜진 park hye jin resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, FRANCE, UNITED KINGDOM. With a heavily male (74%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (1,917 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Mixcloud, Ableton, MOOG makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 72,494 · Engagements 1,917 · Rate 2.6% Posts 909 · Views 2,231 · Avg Likes 1,899 · Avg Comments 23 · Avg Views 2,231 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 46% 25-34: 38% 35-44: 8% 13-17: 6% |
Largest: 18-24 (46%); next: 25-34 (38%) |
Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
Top Countries |
UNITED STATES (23%) FRANCE (7%) UNITED KINGDOM (6%) MEXICO (4%) SOUTH KOREA (4%) |
Top regions: UNITED STATES (23%), FRANCE (7%), UNITED KINGDOM (6%) |
Platform Engagement | Instagram: 1,758 avg likes/post · Tiktok: 314 avg views/post · Youtube: 1,917 avg views/post | Best reach: Youtube 1,917 avg views; best engagement: Instagram 1,758 avg likes |
Top Brand Affinities
Mixcloud
Ableton
MOOG
Akai
Pioneer
Acne Studios
SoundCloud
GENTLE MONSTER
Maison Margiela
Tate Modern
Stüssy
Coachella
Brand | Category | Score |
---|---|---|
Mixcloud | 42.09 | |
Ableton | 28.95 | |
MOOG | 25.57 | |
Akai | 17.99 | |
Pioneer | 14.73 | |
Acne Studios | 13.81 | |
SoundCloud | 12.60 | |
GENTLE MONSTER | 11.65 | |
Maison Margiela | 11.17 | |
Tate Modern | 9.51 | |
Stüssy | 8.83 | |
Coachella | 7.55 | |
Kodak | 7.49 | |
Carhartt | 6.20 | |
Vivienne Westwood | 5.81 | |
Spotify Music | 4.69 | |
Fujifilm | 4.58 | |
Leica | 4.56 | |
Loewe | 4.41 | |
Summit Entertainment | 4.40 | |
Garnier | 4.29 | |
Beats Electronics | 4.14 | |
Bandai Namco | 4.09 | |
Final Fantasy | 4.08 | |
Lollapalooza | 3.90 | |
Oculus | 3.78 | |
Tinder | 3.72 | |
Miu Miu | 3.72 | |
Urban Outfitters | 3.66 | |
Olympus | 3.52 | |
Supreme | 3.44 | |
Polaroid | 3.12 | |
Dr. Martens | 3.05 | |
New Balance | 3.04 | |
The North Face | 2.87 | |
Tomorrowland | 2.75 | |
Gundam | 2.72 | |
Airbnb | 2.69 | |
ASOS | 2.54 | |
ASICS | 2.53 | |
Balenciaga | 2.49 | |
Warner Bros | 2.45 | |
Prada | 2.44 | |
UNIQLO | 2.41 | |
Paramount Pictures | 2.34 | |
Nokia | 2.32 | |
A Game of Tones | 2.25 | |
Sprite | 2.21 | |
MTV | 2.17 | |
Nickelodeon | 2.14 |
Official Profiles
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LoginArtist: 박혜진 park hye jin
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Radio Spins (2025-09-09)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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