Badshah Brand Affinity ranks highest PlayerUnknown's Battlegrounds at 10.49% . Very Strong. Score DMDB 72.04% | Fanbase 79.98%

Badshah from IN.

With a career spanning over two decades, Its a vibe has established themselves as a prominent figure in the music industry. Their unique sound blends elements…

Badshah

Superstar

Country: IN | Gender: male | Artist ID: 11e81bbd-6381-fa62-9e45-a0369fe50396

Find Artist

Influential: 72.04% Fanbase: 79.98% Trending: 68.08%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

PlayerUnknown's Battlegrounds • 10.49% • Very Strong

As of 2025-09-09

28,320,842

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 72.04% | Fanbase 79.98% | Trending 68.08% | CAREER STAGE: SUPERSTAR

Biography

With a career spanning over two decades, Its a vibe has established themselves as a prominent figure in the music industry. Their unique sound blends elements of electronic, hip-hop, and pop, captivating audiences worldwide. Its a vibe's discography includes several critically acclaimed albums and collaborations with renowned artists.

Known for their dynamic live performances and innovative production style, Its a vibe continues to push boundaries and evolve as an artist. They have garnered a loyal fan base and received accolades for their contributions to the music scene. Its a vibe remains a respected and influential figure in contemporary music.

Report Date: 2025-09-09

Badshah resonates with 18-24 & 25-34 audiences and sustains presence in INDIA, BANGLADESH, PAKISTAN. The demographic is heavily male (85%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 1,343,750 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with PlayerUnknown's Battlegrounds, Mahindra, Maruti maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Badshah score 0.54% — Low bucket.

Brand: PlayerUnknown's BattlegroundsBrand: MahindraBrand: Maruti

Followers:28,320,842

Engagements:152,765

Rate:0.5%

Posts:495

Avg Likes:151,082

Avg Comments:1,911

Avg Views:1,419,357

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 28,320,842 · Engagements 152,765 · Rate 0.5% Posts 495 · Views 1,419,357 · Avg Likes 151,082 · Avg Comments 1,911 · Avg Views 1,419,357	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 32% 13-17: 6% 35-44: 4%	Largest: 18-24 (58%); next: 25-34 (32%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	INDIA (78%) BANGLADESH (7%) PAKISTAN (5%) NEPAL (3%) UNITED STATES (3%)	Top regions: INDIA (78%), BANGLADESH (7%), PAKISTAN (5%)
Platform Engagement	Instagram: 92,999 avg likes/post · Tiktok: 1,343,750 avg views/post · Youtube: 75,607 avg views/post	Best reach: Tiktok 1,343,750 avg views; best engagement: Instagram 92,999 avg likes

Top Brand Affinities

PlayerUnknown's Battlegrounds

Score: 10.49

Mahindra

Score: 8.94

Maruti

Score: 7.30

Genesis

Score: 5.90

Selfiegram

Score: 4.48

Bajaj

Score: 4.43

KTM

Score: 4.33

MTV

Score: 3.96

Snapseed

Score: 3.13

musical.ly

Score: 2.78

FashionNova

Score: 2.57

Travelgram

Score: 2.43

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Top Brand Affinities

Brand	Category	Score
PlayerUnknown's Battlegrounds		10.49
Mahindra		8.94
Maruti		7.30
Genesis		5.90
Selfiegram		4.48
Bajaj		4.43
KTM		4.33
MTV		3.96
Snapseed		3.13
musical.ly		2.78
FashionNova		2.57
Travelgram		2.43
Hyundai		2.33
Gymshark		2.32
Xiaomi		2.22
Levi's		2.10
Pizza Lover		2.09
Puma		1.99
Ray-Ban		1.91
Nikon		1.79
Canon		1.77
Land Rover		1.67
H&M		1.65
Beats Electronics		1.56
KFC		1.54
FOREX		1.51
Suzuki		1.48
Adobe		1.42
National Geographic		1.39
Huda Beauty		1.38
Samsung Group		1.37
Yamaha		1.36
WWE		1.34
Lamborghini		1.31
Sneakerhead		1.31
Reebok		1.30
Ferrari		1.28
Tommy Hilfiger		1.19
Apple		1.09
SheInside		1.07
Zara		1.07
Harley-Davidson		1.03
Gucci		1.02
Grand Theft Auto		0.96
Marvel Entertainment		0.96
Toyota		0.94
Ford		0.93
BMW		0.93
McDonald's		0.93
Sony		0.92