BACK-ON

BACK-ON — pop artist from JP.

Formed in 2002, BACK-ON is a Japanese mixture rock band consisting of KENJI03 on vocals and guitar, and TEEDA as the MC. The band made their major debut in…

Influential: 50.28% Fanbase: 29.93% Trending: 60.46% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Japonesque • 1,315.05% • Very Strong

As of 2025-09-09

63,560

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-10-07 16:57:11 UTC

Genres

popj-poprockrockrockanime rockpop rocksoundtrack, stage & screenanimeasianotacore

Biography

Formed in 2002, BACK-ON is a Japanese mixture rock band consisting of KENJI03 on vocals and guitar, and TEEDA as the MC. The band made their major debut in 2005 under the label cutting edge.

Top Brand Affinities

Report Date: 2025-09-09

BACK-ON speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, JAPAN, INDONESIA. Composition is heavily male (71%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (2,098 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Japonesque, Masked Rider, Sengoku, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist BACK-ON score 0.65% — Low bucket.

Brand: JaponesqueBrand: Masked RiderBrand: Sengoku

Followers:63,560

Engagements:412

Rate:0.6%

Posts:1,343

Avg Likes:406

Avg Comments:7

Avg Views:2,098

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 63,560 · Engagements 412 · Rate 0.6% Posts 1,343 · Views 2,098 · Avg Likes 406 · Avg Comments 7 · Avg Views 2,098	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 30% 13-17: 7% 35-44: 4%	Largest: 18-24 (57%); next: 25-34 (30%)
Gender Split	Female: 29% Male: 71% Non-binary/Other: 0%	Skews male (71%)
Top Countries	UNITED STATES (18%) JAPAN (17%) INDONESIA (10%) THAILAND (8%) TAIWAN (6%)	Top regions: UNITED STATES (18%), JAPAN (17%), INDONESIA (10%)
Platform Engagement	Instagram: 300 avg likes/post · Youtube: 2,098 avg views/post	Best reach: Youtube 2,098 avg views; best engagement: Instagram 300 avg likes

Top Brand Affinities

Japonesque

Score: 1,315.05

Masked Rider

Score: 139.82

Sengoku

Score: 56.78

Gundam

Score: 44.74

Bandai Namco

Score: 33.43

KOSÉ

Score: 26.09

Persona 5

Score: 21.69

Namco

Score: 19.52

Square Enix

Score: 18.47

Nier: Automata

Score: 17.81

Capcom

Score: 16.31

Aeon

Score: 15.67

Brand	Category	Score
Japonesque		1,315.05
Masked Rider		139.82
Sengoku		56.78
Gundam		44.74
Bandai Namco		33.43
KOSÉ		26.09
Persona 5		21.69
Namco		19.52
Square Enix		18.47
Nier: Automata		17.81
Capcom		16.31
Aeon		15.67
Final Fantasy		14.56
Konami		10.49
Tekken		9.46
Sega		8.38
Atmos		7.73
Power Rangers		6.25
Dota 2		6.17
Resident Evil		5.91
Pokemon		5.88
UNIQLO		5.79
Snoopy And The Peanuts Gang		5.52
Vivienne Westwood		5.39
Dr. Martens		5.10
League of Legends		4.38
Nintendo		4.32
Panasonic		4.18
Fila		3.88
Monster Beverage		3.69
Supreme		3.59
Olympus		3.37
Kate Spade		3.34
G-shock		3.23
GAP		3.19
ASUS		3.10
Yves Saint Laurent		3.02
Pokemon Go		2.98
Chanel		2.97
Hot Wheels		2.95
PlayStation		2.94
Transformers		2.93
Stüssy		2.76
Pizza Hut		2.65
Marc Jacobs		2.64
Converse		2.47
Timberland		2.42
LEGOLAND		2.39
Tiffany		2.33
IKEA		2.27