Axelle Red
Genres
poppopfrench popbelgian indiebelgian popchansonmainstream pop
Influential: 55.12%
Fanbase: 31.62%
Trending: 66.86%
Report Date: 2025-08-16
0
Total Streams
18,916
Social Media Followers
00:00:00
Hours Airplay
Scores
Score: DMDB 55.12% |
Fanbase 31.62% |
Trending 66.86% |
CAREER STAGE: MID_LEVEL
Biography
Born Fabienne Demal on February 15, 1968, European pop sensation Axelle Red grew up bilingual in French and Dutch, with a strong passion for American pop and R&B music. Discovered at 15, her debut single "Little Girls" skyrocketed her to stardom, leading to a successful musical career after signing with BMG in 1988. Axelle's breakout album, Sans Plus Attendre, sold 500,000 copies in Belgium and solidified her as an international star. Known for her soulful sound and advocacy work, she continues to use her platform for humanitarian causes, such as her involvement with UNICEF.
Axelle Red's musical journey has been marked by hits like "Kennedy Boulevard" and "Aretha et Moi," leading her to sign with Virgin and release successful albums like A Tatons and Jardin Secret. Paying tribute to her love for American soul and disco music, she collaborated with industry giants on projects like Face A/Face B and French Soul. Beyond her musical achievements, Axelle has also made a significant impact as an advocate for tolerance and humanitarian efforts worldwide, showcasing her dedication to using her fame for positive change.
Axelle Red's musical journey has been marked by hits like "Kennedy Boulevard" and "Aretha et Moi," leading her to sign with Virgin and release successful albums like A Tatons and Jardin Secret. Paying tribute to her love for American soul and disco music, she collaborated with industry giants on projects like Face A/Face B and French Soul. Beyond her musical achievements, Axelle has also made a significant impact as an advocate for tolerance and humanitarian efforts worldwide, showcasing her dedication to using her fame for positive change.
Login to view Real time Streaming & Song Audience, Social media Influence, Drill Down Metrics, Global Charts Position, Radio Airplay, AI Insight and Predictive Analysis for Axelle Red.
Sign up to Refresh Artist Data
Next refresh: —
Report Date: 2025-08-16
Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
ER = (likes + comments + shares) ÷ audience per post
≥ 3.0% = Very Strong
2.0–2.99% = Strong
1.0–1.99% = Moderate
< 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection.
Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during
viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Axelle Red score
17.02% — Very Strong bucket.
Brand: Delhaize
Brand: Ann Demeulemeester
Brand: Fnac
Product: Merchandise featuring Axelle Red's branding
Product: Exclusive vinyl releases of her albums
Product: Collaborative fashion line with popular brands
Followers:18,916
Engagements:3,219
Rate:17.0%
Posts:74
Views:0
Avg Likes:3,219
Avg Comments:68
Avg Views:0
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 18,916 · Engagements 3,219 · Rate 17.0% Posts 74 · Views 0 · Avg Likes 3,219 · Avg Comments 68 · Avg Views 0 |
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality. |
| Age Breakdown |
25-34: 30% 35-44: 28% 45-64: 27% 18-24: 13% |
Largest: 25-34 (30%); next: 35-44 (28%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
FRANCE (47%) BELGIUM (31%) UNITED STATES (3%) SWITZERLAND (2%) SPAIN (1%) |
Top regions: FRANCE (47%), BELGIUM (31%), UNITED STATES (3%) |
| Platform Engagement | Instagram: 3,219 avg likes/post | best engagement: Instagram 3,219 avg likes |
Top Brand Affinities
Delhaize
Grocery & Pantry
Score: 146.44
Ann Demeulemeester
Apparel & Fashion
Score: 70.38
Fnac
Entertainment & Media
Score: 57.73
Accor Hotels
Travel & Hospitality
Score: 39.56
Jean Paul Gaultier
Apparel & Fashion
Score: 34.79
Galeries Lafayette
Apparel & Fashion
Score: 32.48
Monoprix
Grocery & Pantry
Score: 28.28
Kiabi
Apparel & Fashion
Score: 16.78
Victoria Beckham
Apparel & Fashion
Score: 16.67
NBC
Entertainment & Media
Score: 16.63
ESPRIT
Apparel & Fashion
Score: 14.86
Rituals
Beauty & Personal Care
Score: 14.48
Recommendations
Products & Services
- Merchandise featuring Axelle Red's branding
- Exclusive vinyl releases of her albums
- Collaborative fashion line with popular brands
- Online music lessons or workshops
- Charity events supporting UNICEF
- Personalized video messages for fans
- Limited edition concert tickets
- Streaming subscription discounts for her music
Marketing Angles
- Highlight her humanitarian efforts
- Focus on her bilingual appeal
- Leverage nostalgia for 90s pop music
- Promote her collaborations with other artists
- Emphasize her unique blend of genres
- Create campaigns around her album anniversaries
Content Themes
- Behind-the-scenes of music production
- Stories of her humanitarian work
- Fan engagement through Q&A sessions
- Music video premieres and teasers
- Cultural influences in her music
- Fashion and style inspiration from her career
Partnership Brands
- Delhaize
- Fnac
- Accor Hotels
- Jean Paul Gaultier
- Galeries Lafayette
- NBC
- Rituals
- Air France
- Tomorrowland
- Vichy
- Guerlain
- Calzedonia
- Vivienne Westwood
- Nespresso
- Patek Philippe
- Alexander McQueen
- Haribo
- Chopard
- Longchamp
- Maison Margiela
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
| Delhaize | Grocery & Pantry | 146.44 |
| Ann Demeulemeester | Apparel & Fashion | 70.38 |
| Fnac | Entertainment & Media | 57.73 |
| Accor Hotels | Travel & Hospitality | 39.56 |
| Jean Paul Gaultier | Apparel & Fashion | 34.79 |
| Galeries Lafayette | Apparel & Fashion | 32.48 |
| Monoprix | Grocery & Pantry | 28.28 |
| Kiabi | Apparel & Fashion | 16.78 |
| Victoria Beckham | Apparel & Fashion | 16.67 |
| NBC | Entertainment & Media | 16.63 |
| ESPRIT | Apparel & Fashion | 14.86 |
| Rituals | Beauty & Personal Care | 14.48 |
| KARL LAGERFELD | Apparel & Fashion | 14.08 |
| Hema | Home & Living | 13.62 |
| Auchan | Grocery & Pantry | 13.57 |
| Rossignol | Sports & Outdoors | 13.49 |
| Perrier | Beverages | 13.28 |
| Chopard | Jewelry & Watches | 13.05 |
| JACQUEMUS | Apparel & Fashion | 12.41 |
| Eurostar | Apparel & Fashion | 12.21 |
| Ricard | Alcoholic Beverages | 11.83 |
| Efteling | Entertainment | 11.15 |
| Sandro | Apparel & Fashion | 10.97 |
| Zalando | Apparel & Fashion | 10.69 |
| Air France | Travel & Hospitality | 10.16 |
| Vichy | Beauty & Personal Care | 9.97 |
| Paul Smith | Apparel & Fashion | 9.33 |
| Loewe | Apparel & Fashion | 9.08 |
| Garnier | Beauty & Personal Care | 8.67 |
| Marni | Apparel & Fashion | 8.18 |
| PLAYMOBIL | Toys & Games | 8.17 |
| Tomorrowland | Apparel & Fashion | 8.09 |
| Montblanc | Luxury & Designer | 7.87 |
| Elle Magazine | Entertainment & Media | 7.80 |
| Tate Modern | Entertainment & Media | 7.58 |
| Longchamp | Accessories (Bags, Eyewear, Etc.) | 7.34 |
| Maison Margiela | Apparel & Fashion | 6.71 |
| Guerlain | Beauty & Personal Care | 6.44 |
| Décathlon | Sports & Outdoors | 6.30 |
| Carrefour | Grocery & Pantry | 6.27 |
| Calzedonia | Apparel & Fashion | 5.92 |
| Vivienne Westwood | Apparel & Fashion | 5.88 |
| Haribo | Snacks & Confectionery | 5.15 |
| Yves Saint Laurent | Apparel & Fashion | 5.13 |
| Nespresso | Beverages | 5.05 |
| Citroen | Automotive | 5.01 |
| Pull&Bear | Apparel & Fashion | 4.89 |
| BALMAIN | Apparel & Fashion | 4.82 |
| Patek Philippe | Jewelry & Watches | 4.56 |
| Alexander McQueen | Apparel & Fashion | 4.50 |
Total Streams (2025-08-24)
Total: 0 — Est. Royalty: $0.00
| Platform | Total | Royalty ($) | % | |
|---|---|---|---|---|
| [+] |
Anghami |
0 | 0.00 | 0.00% |
| [+] |
Audiomack |
0 | 0.00 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00 | 0.00% |
| [+] |
Last.fm |
0 | 0.00 | 0.00% |
| [+] |
Pandora |
0 | 0.00 | 0.00% |
| [+] |
Spotify |
0 | 0.00 | 0.00% |
| [+] |
Tidal |
0 | 0.00 | 0.00% |
| [+] |
Yandex |
0 | 0.00 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00 | 0.00% |
Radio Spins (2025-08-24)
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No spins for today. | ||||
Popularity (2025-08-23)
| Platform | % |
|---|---|
| No data. | |
Daily Report: 2025-08-22 ? 2025-08-23
Streams: 0 ? 0 (+0.00%)
Royalties: $0.00 ? $0.00 (+0.00)
Audience Growth (followers)
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Popularity Change (%)
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Streaming Audience Growth
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Radio Airplay Change (min)
| Song | 2025-08-22 | 2025-08-23 | Change |
|---|---|---|---|
| 11e82624-e048-c3f2-ae5f-aa1c026db3d8 | 0.00 | 3.55 | +3.55 |
| 11e840a6-41a7-22f6-8ad1-a0369fe50396 | 0.00 | 6.00 | +6.00 |
| 1cf4d0b9-9290-4121-8db2-c75b74dd83f8 | 0.00 | 13.67 | +13.67 |
| 6853fbe2-a479-4ef7-bb91-69c26e2cbfa1 | 0.00 | 3.40 | +3.40 |
| 84934068-4ea4-4838-99b5-a5381e81e9a3 | 0.00 | 3.73 | +3.73 |
| d2a43c5e-e4d3-11e8-b19d-549f35161576 | 0.00 | 14.47 | +14.47 |
Streams & Royalties
| Metric | 2025-08-22 | 2025-08-23 | Change |
|---|---|---|---|
| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |