Axel Boman
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
1,670
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
Updated 2025-10-03 22:20:01 UTC
Genres
Scores
Biography
Boman's journey in music began in the '90s, evolving from a club-goer to a respected DJ and producer in Stockholm. He gained recognition with releases like "Arcimboldo" and "Purple Drank," leading to collaborations and remixes across various labels. His debut full-length album, Family Vacation, dropped in 2013, followed by successful projects with Man Tear and Talaboman. Boman's solo work continued to impress, with standout tracks like "Eyes of My Mind" in 2020 and his dual album release in 2022 featuring collaborations with notable artists.
Axel Boman reliably reaches 25-34 & 18-24 audiences in key English-speaking markets. The base is heavily male (77%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (282 avg views per post); Youtube layers on depth and replies. The audience sits near Pioneer DJ, Ableton, Beatport, making Vinyl records of latest albums, Merchandise featuring album artwork, Exclusive online concerts a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,670 · Engagements 9 · Rate 0.5% Posts 103 · Views 282 · Avg Likes 9 · Avg Comments 0 · Avg Views 282 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 46% 18-24: 26% 35-44: 21% 45-64: 5% |
Largest: 25-34 (46%); next: 18-24 (26%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries | No country breakdown. | |
| Platform Engagement | Youtube: 282 avg views/post | Best reach: Youtube 282 avg views; best engagement: Youtube 9 avg likes |
Top Brand Affinities
Recommendations
Products & Services
- Vinyl records of latest albums
- Merchandise featuring album artwork
- Exclusive online concerts
- Collaborative playlists on streaming platforms
- DJ equipment and accessories
- Music production software discounts
- Limited edition remixes
- Music festival tickets
Marketing Angles
- Highlight collaborations with other artists
- Focus on the unique sound of Swedish electronic music
- Leverage nostalgia for '90s club culture
- Promote the dual album release as a creative milestone
- Engage fans with behind-the-scenes content from Studio Barnhus
- Create interactive social media challenges related to music production
Content Themes
- Behind-the-scenes studio sessions
- Live DJ sets and performances
- Fan Q&A sessions
- Music production tips and tutorials
- Showcase of influences and inspirations
- Highlighting the evolution of house music
Partnership Brands
- Pioneer DJ
- Ableton
- Beatport
- Red Bull Music
- Sonos
- Native Instruments
- Spotify
- SoundCloud
- Bose
- Moog Music
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Axel Boman
The map shows every radio station that aired Axel Boman today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-10-01)
Total: 177,009
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
154,369 | 87.21% |
| [+] |
Yandex |
22,640 | 12.79% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 02:11:30 | Nokturn - Grand Finale | Slack City | London, GB | 20 |
| 2025-08-23 02:03:51 | Nokturn - Grand Finale | Slack City | London, GB | 119 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |