Avenue Beat
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
620,218
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 20:19:36 UTC
Genres
Scores
Biography
The trio of Sami Bearden, Savana Santos, and Sam Backoff is redefining what it means to be a girl band in today's music scene. Embracing modern feminism and a carefree spirit, Avenue Beat's music reflects their love for life and each other. Through their unconventional approach to music and their knack for creating viral hits, Avenue Beat is gaining recognition for their unique sound and relatable lyrics. With their recent success on social media platforms like TikTok and Spotify, the trio is proving that authenticity and a strong message can resonate with audiences in a profound way. Matthew Panzarino and Bob Lefsetz have both praised Avenue Beat for their ability to capture the essence of the times and create music that speaks to the challenges and experiences of the present moment.
Avenue Beat reliably reaches 18-24 & 25-34 audiences in UNITED STATES, PHILIPPINES, CANADA. The base is heavily female (77%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (241,600 avg views per post); Tiktok layers on depth and replies. The audience sits near Arctic Fox hair Color, Amazon Music, Nasty Gal, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 620,218 · Engagements 22,290 · Rate 3.6% Posts 525 · Views 266,909 · Avg Likes 21,382 · Avg Comments 279 · Avg Views 266,909 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 60% 25-34: 22% 13-17: 12% 35-44: 4% |
Largest: 18-24 (60%); next: 25-34 (22%) |
| Gender Split |
Female: 77% Male: 23% Non-binary/Other: 0% |
Skews female (77%) |
| Top Countries |
UNITED STATES (54%) PHILIPPINES (5%) CANADA (4%) UNITED KINGDOM (4%) INDIA (3%) |
Top regions: UNITED STATES (54%), PHILIPPINES (5%), CANADA (4%) |
| Platform Engagement | Instagram: 6,926 avg likes/post · Tiktok: 241,600 avg views/post · Youtube: 25,309 avg views/post | Best reach: Tiktok 241,600 avg views; best engagement: Tiktok 13,900 avg likes |
Top Brand Affinities
Arctic Fox hair Color
Amazon Music
Nasty Gal
Madewell
Free People
Hot Topic
Ableton
Glossier
Barbie
iHeartRadio Music Awards
Target
Urban Outfitters
| Brand | Category | Score |
|---|---|---|
| Arctic Fox hair Color | 15.58 | |
| Amazon Music | 13.06 | |
| Nasty Gal | 11.67 | |
| Madewell | 9.29 | |
| Free People | 8.28 | |
| Hot Topic | 7.31 | |
| Ableton | 7.15 | |
| Glossier | 7.12 | |
| Barbie | 7.08 | |
| iHeartRadio Music Awards | 6.86 | |
| Target | 6.38 | |
| Urban Outfitters | 5.58 | |
| Verizon | 5.42 | |
| Margaritaville | 5.37 | |
| American Eagle | 5.34 | |
| Coachella | 5.28 | |
| NORDSTROM | 5.24 | |
| Steve Madden | 4.91 | |
| Macy's | 4.89 | |
| NBC | 4.79 | |
| Gillette | 4.69 | |
| Lollapalooza | 4.68 | |
| Taco Bell | 4.59 | |
| Coach | 4.44 | |
| Busch | 4.41 | |
| OLD NAVY | 4.33 | |
| Anthropologie | 4.32 | |
| Chick-fil-A | 4.31 | |
| Lululemon Athletica | 4.24 | |
| Bud Light | 4.21 | |
| Spotify Music | 4.09 | |
| Showtime | 3.94 | |
| Kate Spade | 3.58 | |
| ASOS | 3.51 | |
| Dr. Martens | 3.42 | |
| Sunnies Studios | 3.38 | |
| Polaroid | 3.31 | |
| Abercrombie & Fitch | 3.22 | |
| Forever 21 | 3.19 | |
| MTV | 2.92 | |
| Carhartt | 2.91 | |
| Kylie Cosmetics | 2.88 | |
| shein | 2.71 | |
| Nickelodeon | 2.60 | |
| Fenty beauty | 2.56 | |
| Walmart | 2.53 | |
| H&M | 2.51 | |
| Benefit Cosmetics | 2.48 | |
| Chrysler | 2.48 | |
| Topshop | 2.44 |
Official Profiles
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LoginArtist: Avenue Beat
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-03)
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Popularity (2025-10-02)
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